Ticketmaster Audience in Mexico
Ticketmaster has an estimated audience of 5,743,764 people in Mexico. 53.0% are female, 47.0% are male, average age 34.0. Top regions: State of Mexico, Distrito Federal, Jalisco. Top brand affinities: Demi Moore, Zoom!, Frankenstein (1931 film), BanRegio, Frida Kahlo.
The average Ticketmaster fan in Mexico is 34.0 years old, balanced, and lives primarily in State of Mexico. The audience is concentrated in State of Mexico, Distrito Federal, Jalisco. Top brand affinities include Demi Moore, Zoom!, Frankenstein (1931 film), with strongest over-indexing on Demi Moore (4.36× the country average). Demographically, the Ticketmaster audience skews balanced with an average age of 34.0, and over-indexes on personality traits such as Travelling, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Brand · Subtype: Ticket website
Demographics of Ticketmaster fans
| Metric | Value |
|---|---|
| Female | 53.0% |
| Male | 47.0% |
| Average age | 34.0 |
| Estimated audience size | 5,743,764 |
Audience persona
The typical Ticketmaster fan in Mexico is balanced, around 34.0 years old, with strong Travelling tendencies and a notable affinity for Demi Moore.
Top regions in Mexico
| Region | Reach | Affinity |
|---|---|---|
| State of Mexico | 4,005,342 | 5.08× |
| Distrito Federal | 2,425,032 | 3.21× |
| Jalisco | 964,865 | 2.27× |
| Nuevo Leon | 551,113 | 1.6× |
| Puebla | 269,904 | 0.89× |
| Veracruz (state) | 232,276 | 0.69× |
| Guanajuato | 204,707 | 0.75× |
| Tamaulipas | 181,404 | 0.94× |
| Hidalgo | 152,982 | 1.1× |
| Michoacan de Ocampo | 152,450 | 0.77× |
| Morelos | 134,036 | 1.35× |
| Guerrero | 112,396 | 0.77× |
| Coahuila de Zaragoza | 112,041 | 0.65× |
| Chihuahua | 100,350 | 0.5× |
| Baja California | 91,900 | 0.39× |
| Yucatan | 65,514 | 0.55× |
| Oaxaca | 59,003 | 0.37× |
| Chiapas | 55,712 | 0.32× |
| Sinaloa | 53,256 | 0.35× |
| Aguascalientes | 44,783 | 0.61× |
| Tlaxcala | 41,694 | 0.63× |
| Nayarit | 40,756 | 0.73× |
| Baja California Sur | 29,946 | 0.65× |
| Durango | 28,540 | 0.36× |
| Zacatecas | 28,016 | 0.38× |
| Colima | 28,006 | 0.76× |
| Campeche | 13,690 | 0.31× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Demi Moore | 4.36× | Movies & TV |
| Zoom! | 2.97× | Business & Career |
| Frankenstein (1931 film) | 1.71× | Movies & TV |
| BanRegio | 1.75× | Business & Career |
| Frida Kahlo | 1.67× | Arts & Culture |
| Big Show | 3.37× | Sports |
| Inbursa | 1.52× | Business & Career |
| Lucero (band) | 1.88× | Music & Radio |
| Best Buy | 1.68× | Shopping |
| La Cage aux Folles (musical) | 6.69× | Movies & TV |
| National Auditorium | 2.65× | Travel & Leisure |
| Didi (footballer) | 1.54× | Sports |
| Limp Bizkit | 3.37× | Music & Radio |
| Institute for Social Security and Services for State Workers | 1.54× | Business & Career |
| Ciudad Universitaria | 1.73× | Business & Career |
| Herbal Essences | 2.93× | Beauty & Wellness |
| John Travolta | 2.18× | Movies & TV |
| Scorpions (band) | 1.95× | Music & Radio |
| MØL | 1.77× | Music & Radio |
| Diego Rivera | 2× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.46 |
| Risk Appetite | THRILL | 1.27 |
| Price Sensitivity | PREMIUM | 1.18 |
| Urban Lifestyle | OPEN | 1.16 |
| LGBTQ+ Identity | OPEN | 1.13 |
| Spirituality | BALANCE | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.2% |
| United Kingdom | 10.5% |
| France | 8.0% |
See Ticketmaster audiences in other countries
More Ticket website audiences in Mexico
- Viagogo (395,673)
- Eventbrite (98,930)
- TicketOne (66,899)
- GameTime (8,048)
- Ticketek (6,634)
Frequently asked questions
How many fans does Ticketmaster have in Mexico?
Ticketmaster has an estimated audience of 5,743,764 people in Mexico, concentrated in State of Mexico and Distrito Federal.
What is the gender split and age of Ticketmaster fans?
53.0% of Ticketmaster fans are female, 47.0% are male, with an average age of 34.0 years.
Which brands do Ticketmaster fans like most?
Ticketmaster fans show strongest brand affinity for Demi Moore (4.36×), Zoom! (2.97×), and Frankenstein (1931 film) (1.71×) over the country average.
Where do Ticketmaster fans live in Mexico?
Ticketmaster fans in Mexico are most concentrated in State of Mexico (reach 4,005,342), Distrito Federal (reach 2,425,032), and Jalisco (reach 964,865). These three regions account for the largest share of the active audience.
What other brands do Ticketmaster fans also like?
Beyond Ticketmaster itself, the audience over-indexes on Zoom! (2.97×), Frankenstein (1931 film) (1.71×), BanRegio (1.75×), and Frida Kahlo (1.67×) compared to the Mexico average.
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Ticketmaster. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.