Rascasse Audience Intelligence

Plus (telecommunications Poland) Target Market in Netherlands

A data profile of the people who buy, follow and care about Plus (telecommunications Poland) in Netherlands — modelled from more than twelve digital signal sources. Plus (telecommunications Poland) has an estimated audience of 2,482,026 people in Netherlands.

The average Plus (telecommunications Poland) fan in Netherlands is 35.9 years old, more female, and lives primarily in Zuid-Holland.

The audience is concentrated in Zuid-Holland, Gelderland, North Brabant.

Top brand affinities include Toto (band), Love & Sex, Toolstation, with strongest over-indexing on Toto (band) (1.58× the country average).

Demographically, the Plus (telecommunications Poland) audience skews more female with an average age of 35.9, and over-indexes on personality traits such as Urban Lifestyle, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.

The typical Plus (telecommunications Poland) fan in Netherlands is more female, around 35.9 years old, with strong Urban Lifestyle tendencies and a notable affinity for Toto (band).

Category: Technology & Electronics · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-12.

Section 01

At a glance

The key figures that characterise the Plus (telecommunications Poland) profile in Netherlands.

Audience size
2.5M
in Netherlands
Gender
56.3%
43.7% male
Age
35.9
average years
Country rank
#383
Brand in Netherlands
Fig. 01

Search interest · 12-month trend

+1%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Plus (telecommunications Poland)

56.3% are female, 43.7% are male, average age 35.9.

Fig. 02

Gender split

56.3%
Female
43.7%
Male
Demographic split for Plus (telecommunications Poland) audience in Netherlands
MetricValue
Female56.3%
Male43.7%
Average age35.9
Estimated audience size2,482,026
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the Plus (telecommunications Poland) audience in Netherlands
Age bracketShare%
16-1930%
20-2919%
30-3917%
40-4920%
50+14%
Fig. 04

Worldwide distribution

32.7%

of the worldwide Plus (telecommunications Poland) audience comes from Netherlands.

Worldwide audience distribution share by country for Plus (telecommunications Poland)
CountryShare
Netherlands32.7%
Poland18.0%
India8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Netherlands average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Plus (telecommunications Poland) audience in Netherlands is strongest.

Fig. 05

Top regions by affinity

Plus (telecommunications Poland) customers by region in Netherlands
#RegionReachAffinity×
01Limburg~300K1.88×
02Gelderland~500K1.48×
03Overijssel~200K1.27×
04North Brabant~400K1.09×
05Drenthe~80K1.06×
06Zuid-Holland~500K0.91×
07Groningen~80K0.89×
08Flevoland~60K0.87×
09Utrecht~200K0.77×
10Friesland~70K0.73×
11Zeeland~30K0.63×
12North Holland~200K0.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Plus (telecommunications Poland) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Plus (telecommunications Poland) audience
#·InterestCategoryAffinity×
01Love & SexKids & Family5.21×
02Valentine's DayKids & Family5.21×
03Retirement planningBusiness & Career5.21×
04Assassin's CreedGames5.21×
05Elle FanningMovies & TV5.21×
06FiverrBusiness & Career5.21×
07International schoolBusiness & Career5.21×
08Anastasia Beverly HillsBeauty & Wellness5.21×
09Secret EscapesTravel & Leisure4.83×
10The VergeTechnology & Electronics4.73×
11ToolstationHome & Garden3.34×
12Broadway theatreTravel & Leisure2.72×
13Washing machineHome & Garden2.61×
14LaptopTechnology & Electronics2.26×
15PokémonGames2.19×
16EurojackpotGames1.78×
17AutoweekCars & Mobility1.61×
18Toto (band)Music & Radio1.58×
19Solar panelHome & Garden1.53×
20ElectronicsTechnology & Electronics1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Plus (telecommunications Poland) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Plus (telecommunications Poland) audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.47×
PatriotismCONSERVATISM1.32×
Need for SecurityCONSERVATISM1.32×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Plus (telecommunications Poland) audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.26×
CreativityOPEN0.44×
Early Adopter MentalityPOWER0.50×
1.00× baseline
Section 06

Frequently asked questions

01

Who is Plus (telecommunications Poland)'s target market in Netherlands?

Plus (telecommunications Poland)'s target market in Netherlands covers an estimated 2,482,026 people, concentrated in Zuid-Holland and Gelderland.

02

What is the gender split and age of Plus (telecommunications Poland) customers?

56.3% of the Plus (telecommunications Poland) audience are female, 43.7% are male, with an average age of 35.9 years.

03

Which brands do Plus (telecommunications Poland) fans like most?

Plus (telecommunications Poland) fans show strongest brand affinity for Toto (band) (1.58×), Love & Sex (5.21×), and Toolstation (3.34×) over the country average.

04

Where do Plus (telecommunications Poland) fans live in Netherlands?

Plus (telecommunications Poland) fans in Netherlands are most concentrated in Zuid-Holland (reach ~500K), Gelderland (reach ~500K), and North Brabant (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Plus (telecommunications Poland) fans also like?

Beyond Plus (telecommunications Poland) itself, the audience over-indexes on Love & Sex (5.21×), Toolstation (3.34×), Valentine's Day (5.21×), and Retirement planning (5.21×) compared to the Netherlands average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Netherlands who actively search for Plus (telecommunications Poland). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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