A data profile of the people who buy, follow and care about Solar panel in Netherlands — modelled from more than twelve digital signal sources. Solar panel has an estimated audience of 2,414,746 people in Netherlands.
The average Solar panel fan in Netherlands is 46.1 years old, more male, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Holland, North Brabant.
Top brand affinities include Solar power, Efficient energy use, Photovoltaics, with strongest over-indexing on Solar power (8.27× the country average).
Demographically, the Solar panel audience skews more male with an average age of 46.1, and over-indexes on personality traits such as Urban Lifestyle, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Solar panel fan in Netherlands is more male, around 46.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Solar power.
The key figures that characterise the Solar panel profile in Netherlands.
43.3% are female, 56.7% are male, average age 46.1.
| Metric | Value |
|---|---|
| Female | 43.3% |
| Male | 56.7% |
| Average age | 46.1 |
| Estimated audience size | 2,414,746 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 12% | |
| 30-39 | 15% | |
| 40-49 | 23% | |
| 50+ | 40% |
of the worldwide Solar panel audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 22.7% |
| Germany | 6.1% |
| United Kingdom | 5.7% |
Where the Solar panel audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Holland | ~700K | 1.53× | |
| 02 | Zuid-Holland | ~800K | 1.38× | |
| 03 | Flevoland | ~80K | 1.21× | |
| 04 | North Brabant | ~400K | 1.15× | |
| 05 | Limburg | ~200K | 1.02× | |
| 06 | Overijssel | ~200K | 0.93× | |
| 07 | Groningen | ~80K | 0.92× | |
| 08 | Zeeland | ~50K | 0.92× | |
| 09 | Gelderland | ~300K | 0.89× | |
| 10 | Drenthe | ~70K | 0.87× | |
| 11 | Utrecht | ~200K | 0.86× | |
| 12 | Friesland | ~80K | 0.86× |
The strongest cross-interests of the Solar panel audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Photovoltaic system | Home & Garden | 10.05× | ||
| 02 | Solar power | Home & Garden | 8.27× | ||
| 03 | Photovoltaics | Home & Garden | 8.16× | ||
| 04 | Solar cell | Home & Garden | 7.92× | ||
| 05 | Alternative energy | Home & Garden | 7.33× | ||
| 06 | Efficient energy use | Technology & Electronics | 6.71× | ||
| 07 | Heat pump | Home & Garden | 6.57× | ||
| 08 | Sustainable energy | Home & Garden | 5.18× | ||
| 09 | Renewable energy | Business & Career | 4.62× | ||
| 10 | Solar energy | Home & Garden | 4.52× | ||
| 11 | Home automation | Technology & Electronics | 3.62× | ||
| 12 | HVAC | Home & Garden | 3.53× | ||
| 13 | Essent | Home & Garden | 3.28× | ||
| 14 | ABN AMRO | Business & Career | 2.17× | ||
| 15 | Electricity | Home & Garden | 2.13× | ||
| 16 | Ziggo | Technology & Electronics | 1.80× | ||
| 17 | Hornbach | Shopping | 1.72× | ||
| 18 | Max Verstappen | Sports | 1.69× | ||
| 19 | Rabobank | Business & Career | 1.65× | ||
| 20 | Voetbalprimeur | Sports | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 3.49× | |
| Healthy Lifestyle | BALANCE | 1.80× | |
| Social Media Usage | JOY | 1.09× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.40× | |
| Patriotism | CONSERVATISM | 0.48× | |
| Price Sensitivity | PREMIUM | 0.61× |
Solar panel has an estimated audience of 2,414,746 people in Netherlands, concentrated in Zuid-Holland and North Holland.
43.3% of Solar panel fans are female, 56.7% are male, with an average age of 46.1 years.
Solar panel fans show strongest brand affinity for Solar power (8.27×), Efficient energy use (6.71×), and Photovoltaics (8.16×) over the country average.
Solar panel fans in Netherlands are most concentrated in Zuid-Holland (reach ~800K), North Holland (reach ~700K), and North Brabant (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Solar panel itself, the audience over-indexes on Efficient energy use (6.71×), Photovoltaics (8.16×), Renewable energy (4.62×), and Photovoltaic system (10.05×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Solar panel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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