A data profile of the people who buy, follow and care about Solar energy in Netherlands — modelled from more than twelve digital signal sources. Solar energy has an estimated audience of 2,508,596 people in Netherlands.
The average Solar energy fan in Netherlands is 43.3 years old, balanced, and lives primarily in North Holland.
The audience is concentrated in North Holland, Zuid-Holland, North Brabant.
Top brand affinities include Sustainable energy, Solar power, Traffic, with strongest over-indexing on Sustainable energy (7.42× the country average).
Demographically, the Solar energy audience skews balanced with an average age of 43.3, and over-indexes on personality traits such as Social Media Usage, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Solar energy fan in Netherlands is balanced, around 43.3 years old, with strong Social Media Usage tendencies and a notable affinity for Sustainable energy.
The key figures that characterise the Solar energy profile in Netherlands.
47.4% are female, 52.6% are male, average age 43.3.
| Metric | Value |
|---|---|
| Female | 47.4% |
| Male | 52.6% |
| Average age | 43.3 |
| Estimated audience size | 2,508,596 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 16% | |
| 30-39 | 16% | |
| 40-49 | 21% | |
| 50+ | 33% |
of the worldwide Solar energy audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 22.5% |
| Germany | 6.2% |
| Italy | 5.5% |
Where the Solar energy audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Holland | ~900K | 1.97× | |
| 02 | Zuid-Holland | ~800K | 1.33× | |
| 03 | Flevoland | ~80K | 1.16× | |
| 04 | Gelderland | ~300K | 0.97× | |
| 05 | Friesland | ~90K | 0.97× | |
| 06 | Zeeland | ~50K | 0.96× | |
| 07 | North Brabant | ~400K | 0.95× | |
| 08 | Drenthe | ~70K | 0.95× | |
| 09 | Groningen | ~80K | 0.94× | |
| 10 | Utrecht | ~200K | 0.93× | |
| 11 | Overijssel | ~200K | 0.93× | |
| 12 | Limburg | ~200K | 0.92× |
The strongest cross-interests of the Solar energy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Private transport | Cars & Mobility | 9.89× | ||
| 02 | Traffic | Cars & Mobility | 9.32× | ||
| 03 | Automotive design | Business & Career | 9.24× | ||
| 04 | Solar power | Home & Garden | 8.77× | ||
| 05 | Diesel fuel | Cars & Mobility | 8.48× | ||
| 06 | Air pollution | Health | 8.27× | ||
| 07 | Gasoline | Cars & Mobility | 7.95× | ||
| 08 | Sustainable energy | Home & Garden | 7.42× | ||
| 09 | Efficient energy use | Technology & Electronics | 6.48× | ||
| 10 | Tire | Cars & Mobility | 6.30× | ||
| 11 | Fastned | Cars & Mobility | 6.25× | ||
| 12 | Auto mechanic | Cars & Mobility | 6.20× | ||
| 13 | Green building | Home & Garden | 5.75× | ||
| 14 | Electric car | Cars & Mobility | 5.72× | ||
| 15 | Renewable energy | Business & Career | 5.47× | ||
| 16 | Autoweek | Cars & Mobility | 5.30× | ||
| 17 | Solar panel | Home & Garden | 5.00× | ||
| 18 | AutoScout24 | Cars & Mobility | 4.07× | ||
| 19 | Hornbach | Shopping | 2.73× | ||
| 20 | Max Verstappen | Sports | 2.36× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 2.21× | |
| Healthy Lifestyle | BALANCE | 1.71× | |
| Design Affinity | PREMIUM | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.29× | |
| Early Adopter Mentality | POWER | 0.69× | |
| Need for Security | CONSERVATISM | 0.89× |
Solar energy has an estimated audience of 2,508,596 people in Netherlands, concentrated in North Holland and Zuid-Holland.
47.4% of Solar energy fans are female, 52.6% are male, with an average age of 43.3 years.
Solar energy fans show strongest brand affinity for Sustainable energy (7.42×), Solar power (8.77×), and Traffic (9.32×) over the country average.
Solar energy fans in Netherlands are most concentrated in North Holland (reach ~900K), Zuid-Holland (reach ~800K), and North Brabant (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Solar energy itself, the audience over-indexes on Solar power (8.77×), Traffic (9.32×), Efficient energy use (6.48×), and Renewable energy (5.47×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Solar energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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