A data profile of the people who buy, follow and care about EBay in Norway — modelled from more than twelve digital signal sources. EBay has an estimated audience of 744,843 people in Norway.
EBay has an estimated audience of 744,843 people in Norway. 55.7% are female, 44.3% are male, average age 45.6. Top brand affinities: Apotek 1, KappAhl, Freight transport, Kitchenware, Nek.
Top brand affinities include Apotek 1, KappAhl, Freight transport, with strongest over-indexing on Apotek 1 (1.55× the country average).
Demographically, the EBay audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Travelling, Social Media Usage.
The typical EBay fan in Norway is more female, around 45.6 years old, with strong Travelling tendencies and a notable affinity for Apotek 1.
The key figures that characterise the EBay profile in Norway.
55.7% are female, 44.3% are male, average age 45.6.
| Metric | Value |
|---|---|
| Female | 55.7% |
| Male | 44.3% |
| Average age | 45.6 |
| Estimated audience size | 744,843 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 38% |
of the worldwide EBay audience comes from Norway.
| Country | Share |
|---|---|
| United States | 31.9% |
| Germany | 7.6% |
| Italy | 7.0% |
The strongest cross-interests of the EBay audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Shopping cart software | Internet & Social Media | 5.14× | ||
| 02 | PayPal | Business & Career | 3.14× | ||
| 03 | Vertebral column | Health | 2.87× | ||
| 04 | Sofa bed | Home & Garden | 2.18× | ||
| 05 | Pillow | Home & Garden | 1.92× | ||
| 06 | Jean Paul | Literature | 1.83× | ||
| 07 | Harmonica | Music & Radio | 1.80× | ||
| 08 | Sugar substitute | Food & Beverages | 1.76× | ||
| 09 | Kitchen stove | Home & Garden | 1.75× | ||
| 10 | Kitchenware | Home & Garden | 1.74× | ||
| 11 | KappAhl | Fashion & Accessoires | 1.64× | ||
| 12 | Sports bra | Fashion & Accessoires | 1.64× | ||
| 13 | Tilbords | Home & Garden | 1.58× | ||
| 14 | Lindås | Travel & Leisure | 1.58× | ||
| 15 | Drill | Home & Garden | 1.57× | ||
| 16 | Apotek 1 | Health | 1.55× | ||
| 17 | Nek | Music & Radio | 1.55× | ||
| 18 | Waterproofing | Home & Garden | 1.55× | ||
| 19 | Freight transport | Cars & Mobility | 1.53× | ||
| 20 | Extra (retail) | Shopping | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.15× | |
| Social Media Usage | JOY | 0.99× | |
| Patriotism | CONSERVATISM | 0.71× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.71× | |
| Social Media Usage | JOY | 0.99× | |
| Travelling | THRILL | 1.15× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for EBay. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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