A data profile of the people who buy, follow and care about Bruce Willis in Poland — modelled from more than twelve digital signal sources. Bruce Willis has an estimated audience of 1,569,188 people in Poland.
Bruce Willis has an estimated audience of 1,569,188 people in Poland. 51.0% are female, 49.0% are male, average age 34.5. Top brand affinities: Morgan Freeman, Robert De Niro, Harrison Ford, Mark Wahlberg, TV4 (Poland).
Top brand affinities include Morgan Freeman, Robert De Niro, Harrison Ford, with strongest over-indexing on Morgan Freeman (244.54× the country average).
Demographically, the Bruce Willis audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Urban Lifestyle, Design Affinity.
The typical Bruce Willis fan in Poland is balanced, around 34.5 years old, with strong Urban Lifestyle tendencies and a notable affinity for Morgan Freeman.
The key figures that characterise the Bruce Willis profile in Poland.
51.0% are female, 49.0% are male, average age 34.5.
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 34.5 |
| Estimated audience size | 1,569,188 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 25% | |
| 30-39 | 21% | |
| 40-49 | 16% | |
| 50+ | 10% |
of the worldwide Bruce Willis audience comes from Poland.
| Country | Share |
|---|---|
| United States | 28.5% |
| Germany | 7.6% |
| Brazil | 7.4% |
The strongest cross-interests of the Bruce Willis audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | After Earth | Movies & TV | 352.16× | ||
| 02 | Clash of the Titans (2010 film) | Movies & TV | 305.93× | ||
| 03 | Morgan Freeman | Movies & TV | 244.54× | ||
| 04 | Troy (film) | Movies & TV | 150.64× | ||
| 05 | Wrath of the Titans | Games | 132.64× | ||
| 06 | Alec Baldwin | Movies & TV | 129.03× | ||
| 07 | Mark Wahlberg | Movies & TV | 128.94× | ||
| 08 | Luke Evans (actor) | Movies & TV | 121.38× | ||
| 09 | Robert De Niro | Movies & TV | 114.69× | ||
| 10 | Harrison Ford | Movies & TV | 109.05× | ||
| 11 | TV4 (Poland) | Movies & TV | 101.59× | ||
| 12 | Cole Hauser | Movies & TV | 74.28× | ||
| 13 | Isabela Merced | Movies & TV | 64.81× | ||
| 14 | Immortals (2011 film) | Movies & TV | 49.21× | ||
| 15 | Road movie | Movies & TV | 44.99× | ||
| 16 | Henry Cavill | Movies & TV | 35.47× | ||
| 17 | Jean-Claude Van Damme | Movies & TV | 32.26× | ||
| 18 | Will Smith | Movies & TV | 30.10× | ||
| 19 | Al Pacino | Movies & TV | 23.78× | ||
| 20 | Musical film | Movies & TV | 20.18× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.42× | |
| Design Affinity | PREMIUM | 1.34× | |
| Social Media Usage | JOY | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.55× | |
| Patriotism | CONSERVATISM | 0.76× | |
| Travelling | THRILL | 0.89× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Bruce Willis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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