A data profile of the people who buy, follow and care about Powiat in Poland — modelled from more than twelve digital signal sources. Powiat has an estimated audience of 9,036,944 people in Poland.
Powiat has an estimated audience of 9,036,944 people in Poland. 57.1% are female, 42.9% are male, average age 35.1. Top brand affinities: Terraced house.
Top brand affinities include Terraced house, with strongest over-indexing on Terraced house (3.21× the country average).
Demographically, the Powiat audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Family Orientation, Patriotism.
The typical Powiat fan in Poland is more female, around 35.1 years old, with strong Family Orientation tendencies and a notable affinity for Terraced house.
The key figures that characterise the Powiat profile in Poland.
57.1% are female, 42.9% are male, average age 35.1.
| Metric | Value |
|---|---|
| Female | 57.1% |
| Male | 42.9% |
| Average age | 35.1 |
| Estimated audience size | 9,036,944 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 23% | |
| 30-39 | 20% | |
| 40-49 | 14% | |
| 50+ | 13% |
of the worldwide Powiat audience comes from Poland.
| Country | Share |
|---|---|
| Poland | 57.4% |
| France | 9.7% |
| Netherlands | 7.6% |
The strongest cross-interests of the Powiat audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Terraced house | Home & Garden | 3.21× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.22× | |
| Patriotism | CONSERVATISM | 1.14× | |
| Quality Awareness | PREMIUM | 1.14× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.78× | |
| Price Sensitivity | PREMIUM | 0.91× | |
| Design Affinity | PREMIUM | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Powiat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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