Powiat Audience in United States
Powiat has an estimated audience of 365,305 people in United States. 61.2% are female, 38.8% are male, average age 40.0. Top regions: Alabama, Tennessee, California. Top brand affinities: Bank account, Yoga Journal, Natural rubber, Collectable, Julius Caesar (play).
The average Powiat fan in United States is 40.0 years old, more female, and lives primarily in Alabama. The audience is concentrated in Alabama, Tennessee, California. Top brand affinities include Bank account, Yoga Journal, Natural rubber, with strongest over-indexing on Bank account (7.46× the country average). Demographically, the Powiat audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Risk Appetite, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Powiat fans
| Metric | Value |
|---|---|
| Female | 61.2% |
| Male | 38.8% |
| Average age | 40.0 |
| Estimated audience size | 365,305 |
Audience persona
The typical Powiat fan in United States is more female, around 40.0 years old, with strong Risk Appetite tendencies and a notable affinity for Bank account.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Alabama | 8,131 | 1.59× |
| Tennessee | 7,747 | 1.06× |
| California | 7,725 | 0.19× |
| South Carolina | 7,691 | 1.4× |
| Indiana | 7,494 | 1.12× |
| Missouri | 7,257 | 1.23× |
| Florida | 7,202 | 0.29× |
| Texas | 7,160 | 0.23× |
| North Carolina | 6,968 | 0.63× |
| Ohio | 6,940 | 0.62× |
| Georgia | 6,912 | 0.61× |
| Michigan | 6,908 | 0.72× |
| Wisconsin | 6,872 | 1.25× |
| Illinois | 6,695 | 0.55× |
| Arizona | 6,618 | 0.89× |
| Pennsylvania | 6,589 | 0.54× |
| Connecticut | 6,534 | 1.78× |
| Utah | 6,368 | 1.95× |
| Virginia | 6,327 | 0.71× |
| Maryland | 6,295 | 1× |
| New Jersey | 6,280 | 0.68× |
| Minnesota | 6,140 | 1.17× |
| New York | 6,095 | 0.3× |
| Massachusetts | 6,077 | 0.84× |
| Washington | 5,932 | 0.81× |
| Colorado | 5,915 | 1.03× |
| Washington, District of Columbia | 4,173 | 3.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bank account | 7.46× | Business & Career |
| Yoga Journal | 33.83× | Sports |
| Natural rubber | 3.31× | Cars & Mobility |
| Collectable | 1.7× | Kids & Family |
| Julius Caesar (play) | 3.69× | |
| N1 road (South Africa) | 2.25× | Travel & Leisure |
| Mothercare | 1.61× | Kids & Family |
| Acoustic music | 2.24× | Music & Radio |
| Brookside | 5.76× | Movies & TV |
| Notre Dame Fighting Irish football | 2.1× | Sports |
| N1 road (South Africa) | 1.7× | Travel & Leisure |
| Kerala | 2.65× | Travel & Leisure |
| Sacred Heart Catholic Church (Dubuque, Iowa) | 4.53× | Politics & Society |
| Sears | 1.58× | Shopping |
| Ulysses S. Grant | 2.28× | Politics & Society |
| Paul Dano | 1.94× | Movies & TV |
| Penn & Teller | 3.05× | Movies & TV |
| Biblical inspiration | 2.92× | Politics & Society |
| Ellen Burstyn | 2.91× | Movies & TV |
| Hypertext | 1.95× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.64 |
| Design Affinity | PREMIUM | 2.33 |
| Sports Activity | POWER | 2.03 |
| DIY Mentality | THRILL | 1.61 |
| Early Adopter Mentality | POWER | 1.61 |
| Sustainability | BALANCE | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| Poland | 57.4% |
| France | 9.7% |
| Netherlands | 7.6% |
See Powiat audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Powiat have in United States?
Powiat has an estimated audience of 365,305 people in United States, concentrated in Alabama and Tennessee.
What is the gender split and age of Powiat fans?
61.2% of Powiat fans are female, 38.8% are male, with an average age of 40.0 years.
Which brands do Powiat fans like most?
Powiat fans show strongest brand affinity for Bank account (7.46×), Yoga Journal (33.83×), and Natural rubber (3.31×) over the country average.
Where do Powiat fans live in United States?
Powiat fans in United States are most concentrated in Alabama (reach 8,131), Tennessee (reach 7,747), and California (reach 7,725). These three regions account for the largest share of the active audience.
What other brands do Powiat fans also like?
Beyond Powiat itself, the audience over-indexes on Yoga Journal (33.83×), Natural rubber (3.31×), Collectable (1.7×), and Julius Caesar (play) (3.69×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Powiat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.