Rascasse Audience Intelligence

Aerobics Audience in United States

A data profile of the people who buy, follow and care about Aerobics in United States — modelled from more than twelve digital signal sources. Aerobics has an estimated audience of 12,541,378 people in United States.

#43among Sport in United States#1896among Topic in United States#210in Sports

The average Aerobics fan in United States is 39.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Female bodybuilding, Aerobic exercise, Well-being, with strongest over-indexing on Female bodybuilding (13.31× the country average).

Demographically, the Aerobics audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Sports Activity, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Aerobics fan in United States is more female, around 39.0 years old, with strong Sports Activity tendencies and a notable affinity for Female bodybuilding.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Aerobics profile in United States.

Audience size
12.5M
in United States
Gender
60.9%♀
39.1% male
Age
39.0
average years
Country rank
#2850
Topic in United States
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Aerobics fans

60.9% are female, 39.1% are male, average age 39.0.

Fig. 02

Gender split

60.9%
Female
39.1%
Male
Demographic split for Aerobics audience in United States
MetricValue
Female60.9%
Male39.1%
Average age39.0
Estimated audience size12,541,378
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Aerobics audience in United States
Age bracketShare%
16-1919%
20-2921%
30-3922%
40-4921%
50+18%
Fig. 04

Worldwide distribution

19.7%

of the worldwide Aerobics audience comes from United States.

Worldwide audience distribution share by country for Aerobics
CountryShare
United States19.7%
Japan11.2%
Germany6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Aerobics audience in United States is strongest.

Fig. 05

Top regions by affinity

Aerobics fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~100K1.34×
02Texas~1.5M1.29×
03North Carolina~500K1.26×
04California~1.5M1.19×
05Oklahoma~200K1.19×
06Georgia~500K1.16×
07Utah~100K1.16×
08South Carolina~200K1.14×
09Virginia~300K1.13×
10Florida~900K1.12×
11Indiana~300K1.12×
12New Mexico~70K1.12×
13Louisiana~200K1.10×
14Kansas~100K1.10×
15Nebraska~70K1.09×
16Arkansas~100K1.08×
17Hawaii~60K1.08×
18Alabama~200K1.07×
19Kentucky~200K1.06×
20Tennessee~300K1.05×
21Idaho~70K1.05×
22North Dakota~30K1.03×
23Missouri~200K1.02×
24South Dakota~30K1.02×
25Arizona~300K1.00×
26Alaska~30K1.00×
27Pennsylvania~400K0.99×
28West Virginia~60K0.99×
29Maryland~200K0.97×
30Iowa~100K0.97×
31Delaware~30K0.97×
32Michigan~300K0.96×
33Washington~200K0.96×
34Nevada~100K0.95×
35Ohio~400K0.92×
36New Jersey~300K0.92×
37Montana~30K0.92×
38Illinois~400K0.90×
39Minnesota~200K0.90×
40Oregon~100K0.90×
41New York~600K0.88×
42Wisconsin~200K0.88×
43Maine~40K0.87×
44Connecticut~100K0.86×
45Vermont~20K0.86×
46Colorado~200K0.85×
47New Hampshire~40K0.83×
48Rhode Island~30K0.83×
49Massachusetts~200K0.81×
50Washington, District of Columbia~30K0.77×
Fig. 06

Affinity by region

Affinity by region — Aerobics, United States
0.77×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Aerobics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Aerobics audience
#·InterestCategoryAffinity×
01Cross-trainingSports17.12×
02Female bodybuildingSports13.31×
03Yoga pantsFashion & Accessoires5.76×
04Aerobic exerciseSports5.57×
05Latin danceSports5.50×
06TightsFashion & Accessoires5.26×
07PajamasFashion & Accessoires4.49×
08Bad BunnyMusic & Radio3.64×
09Muscle & FitnessSports3.57×
10Men's FitnessSports3.53×
11Well-beingHealth3.01×
12OnlyFansTechnology & Electronics2.79×
13MexicoTravel & Leisure2.63×
14Weight trainingSports2.60×
15Strength trainingSports2.49×
16Self careHealth2.49×
17Health & wellnessHealth2.18×
18SupermanMovies & TV1.78×
19BeautyBeauty & Wellness1.71×
20FIFA World Cup 2026Sports1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Aerobics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Aerobics audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.97×
MindfulnessBALANCE1.93×
Risk AppetiteTHRILL1.90×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Aerobics audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.85×
Career OrientationPOWER0.86×
PatriotismCONSERVATISM0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Aerobics have in United States?

Aerobics has an estimated audience of 12,541,378 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Aerobics fans?

60.9% of Aerobics fans are female, 39.1% are male, with an average age of 39.0 years.

03

Which brands do Aerobics fans like most?

Aerobics fans show strongest brand affinity for Female bodybuilding (13.31×), Aerobic exercise (5.57×), and Well-being (3.01×) over the country average.

04

Where do Aerobics fans live in United States?

Aerobics fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1.5M), and Florida (reach ~900K). These three regions account for the largest share of the active audience.

05

What other brands do Aerobics fans also like?

Beyond Aerobics itself, the audience over-indexes on Aerobic exercise (5.57×), Well-being (3.01×), Yoga pants (5.76×), and Cross-training (17.12×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Aerobics audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Aerobics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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