Weight training Audience in United States

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Weight training has an estimated audience of 42,778,229 people in United States. 50.1% are female, 49.9% are male, average age 40.5. Top regions: California, Texas, Florida. Top brand affinities: Historic site, Governor of Michigan, Goop, Vocal harmony, Elsword.

The average Weight training fan in United States is 40.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Historic site, Governor of Michigan, Goop, with strongest over-indexing on Historic site (28.08× the country average). Demographically, the Weight training audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Sports Activity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Weight training fans

Demographic split for Weight training audience in United States
MetricValue
Female50.1%
Male49.9%
Average age40.5
Estimated audience size42,778,229

Audience persona

The typical Weight training fan in United States is balanced, around 40.5 years old, with strong Sports Activity tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Weight training in United States
RegionReachAffinity
California7,211,5621.53×
Texas4,063,1681.1×
Florida3,621,7901.25×
New York2,950,2931.23×
Georgia2,001,2521.52×
Illinois1,526,2071.07×
North Carolina1,480,4161.15×
Pennsylvania1,325,9690.92×
Arizona1,311,0501.5×
New Jersey1,258,1771.16×
Washington1,236,3251.44×
Virginia1,227,8921.18×
Michigan1,155,0091.03×
Ohio1,048,2610.8×
Maryland928,2841.26×
Massachusetts917,8761.09×
Tennessee781,2490.91×
Colorado752,9811.12×
Indiana658,3400.84×
Missouri614,8100.89×
Minnesota605,4180.99×
Oregon574,2741.17×
Alabama543,0600.91×
Utah525,1771.37×
South Carolina524,0000.81×
Wisconsin474,3280.74×
Louisiana469,8570.85×
Nevada456,6351.1×
Connecticut448,1061.04×
Hawaii429,7432.34×
Kentucky421,7200.79×
Oklahoma382,5980.81×
Kansas278,7120.83×
Mississippi255,4170.72×
Iowa248,6540.71×
Arkansas246,4700.7×
New Mexico227,5991.06×
Idaho221,5751.03×
Nebraska193,5950.9×
Washington, District of Columbia147,7551.15×
West Virginia138,1490.69×
New Hampshire128,8070.76×
Alaska105,2101.15×
Maine104,0680.68×
Rhode Island92,5600.68×
Montana91,7160.77×
Delaware75,1200.64×
South Dakota65,5540.66×
North Dakota57,7490.66×
Vermont51,2090.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Weight training audience
BrandAffinityCategory
Historic site28.08×Arts & Culture
Governor of Michigan15.59×Politics & Society
Goop11.07×Internet & Social Media
Vocal harmony8.58×Music & Radio
Elsword28.68×Games
Grinch6.99×Movies & TV
Wok10.34×Food & Beverages
Hibachi12.24×Food & Beverages
Google Home9.03×Technology & Electronics
Cherish (group)14.24×Music & Radio
Hipster12.22×Politics & Society
Fairy godmother9.46×Literature
headspace11.62×Health
Grace Slick10.43×Music & Radio
El Paso County, Colorado13.96×Travel & Leisure
TV Fanatic11.4×Movies & TV
No Escape (1994 film)11.39×Movies & TV
La Jolla9.18×Travel & Leisure
Guitarist (magazine)11.14×Music & Radio
Israel2.06×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Weight training audience
TraitClusterScore
Sports ActivityPOWER1.43
ExtroversionTHRILL1.41
Healthy LifestyleBALANCE1.29
LGBTQ+ IdentityOPEN1.29
SustainabilityBALANCE1.24
Early Adopter MentalityPOWER1.23

Worldwide distribution

Worldwide audience distribution share by country for Weight training
CountryShare
United States18.5%
Brazil6.1%
Japan4.7%

See Weight training audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Weight training have in United States?

Weight training has an estimated audience of 42,778,229 people in United States, concentrated in California and Texas.

What is the gender split and age of Weight training fans?

50.1% of Weight training fans are female, 49.9% are male, with an average age of 40.5 years.

Which brands do Weight training fans like most?

Weight training fans show strongest brand affinity for Historic site (28.08×), Governor of Michigan (15.59×), and Goop (11.07×) over the country average.

Where do Weight training fans live in United States?

Weight training fans in United States are most concentrated in California (reach 7,211,562), Texas (reach 4,063,168), and Florida (reach 3,621,790). These three regions account for the largest share of the active audience.

What other brands do Weight training fans also like?

Beyond Weight training itself, the audience over-indexes on Governor of Michigan (15.59×), Goop (11.07×), Vocal harmony (8.58×), and Elsword (28.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Weight training. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.