High-intensity interval training Audience in United States

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High-intensity interval training has an estimated audience of 13,707,305 people in United States. 49.2% are female, 50.8% are male, average age 34.9. Top regions: California, Texas, Florida. Top brand affinities: Natural bodybuilding, LA Fitness, Female bodybuilding, Crossfit Training, Fitness and figure competition.

The average High-intensity interval training fan in United States is 34.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Natural bodybuilding, LA Fitness, Female bodybuilding, with strongest over-indexing on Natural bodybuilding (19.67× the country average). Demographically, the High-intensity interval training audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Design Affinity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of High-intensity interval training fans

Demographic split for High-intensity interval training audience in United States
MetricValue
Female49.2%
Male50.8%
Average age34.9
Estimated audience size13,707,305

Audience persona

The typical High-intensity interval training fan in United States is balanced, around 34.9 years old, with strong Design Affinity tendencies and a notable affinity for Natural bodybuilding.

Top regions in United States

Top regions ranked by reach for High-intensity interval training in United States
RegionReachAffinity
California1,745,7541.16×
Texas1,351,6021.15×
Florida956,6171.03×
New York740,1690.97×
North Carolina473,2281.15×
Georgia460,4171.09×
Illinois459,1881.01×
Pennsylvania443,5100.96×
Ohio436,6521.03×
Michigan362,9261.01×
Virginia360,1661.08×
New Jersey344,9470.99×
Washington312,2101.14×
Arizona308,6531.1×
Massachusetts278,5631.03×
Tennessee278,5261.01×
Indiana256,7111.03×
Maryland245,8201.04×
Colorado239,2641.11×
Alabama217,6471.14×
Missouri210,9250.95×
South Carolina202,0220.98×
Wisconsin185,9870.9×
Minnesota185,1810.94×
Oklahoma171,3541.13×
Oregon170,8271.09×
Louisiana164,8930.93×
Kentucky157,7320.92×
Connecticut148,1401.08×
Nevada121,1900.91×
Utah114,4770.93×
Arkansas112,4521×
Kansas111,4861.03×
Iowa107,9700.96×
Mississippi100,0870.89×
Idaho71,8131.04×
Hawaii71,4591.21×
New Mexico65,0180.95×
Nebraska60,1300.87×
West Virginia55,0840.86×
New Hampshire50,7270.94×
Maine47,6650.97×
Montana45,8051.2×
Rhode Island38,0260.87×
Washington, District of Columbia37,9240.92×
Alaska32,3351.1×
Delaware29,4360.78×
North Dakota24,3810.87×
Vermont24,0891×
South Dakota21,5620.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for High-intensity interval training audience
BrandAffinityCategory
Natural bodybuilding19.67×Sports
LA Fitness11.93×Sports
Female bodybuilding18.78×Sports
Crossfit Training15.15×Sports
Fitness and figure competition13.93×Sports
Bodybuilding & Fitness9.84×Sports
Planet Fitness4.85×Sports
Men's Fitness6.31×Sports
Muscle & Fitness6.54×Sports
24 Hour Fitness8.01×Sports
Interval training14.99×Sports
Protein bar9.97×Food & Beverages
Venice, Los Angeles10.36×
Professional bodybuilding11.4×Sports
Protein Shake20.22×Food & Beverages
Anaerobic exercise20.98×Sports
General fitness training7.94×Sports
Aerobic exercise6.43×Sports
Spotting (weight training)25.22×
Strength training3.44×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by High-intensity interval training audience
TraitClusterScore
Design AffinityPREMIUM1.61
Sports ActivityPOWER1.59
LGBTQ+ IdentityOPEN1.58
Luxury OrientationPREMIUM1.48
Healthy LifestyleBALANCE1.45
SustainabilityBALANCE1.44

Worldwide distribution

Worldwide audience distribution share by country for High-intensity interval training
CountryShare
United States26.3%
United Kingdom6.4%
Japan6.2%

See High-intensity interval training audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does High-intensity interval training have in United States?

High-intensity interval training has an estimated audience of 13,707,305 people in United States, concentrated in California and Texas.

What is the gender split and age of High-intensity interval training fans?

49.2% of High-intensity interval training fans are female, 50.8% are male, with an average age of 34.9 years.

Which brands do High-intensity interval training fans like most?

High-intensity interval training fans show strongest brand affinity for Natural bodybuilding (19.67×), LA Fitness (11.93×), and Female bodybuilding (18.78×) over the country average.

Where do High-intensity interval training fans live in United States?

High-intensity interval training fans in United States are most concentrated in California (reach 1,745,754), Texas (reach 1,351,602), and Florida (reach 956,617). These three regions account for the largest share of the active audience.

What other brands do High-intensity interval training fans also like?

Beyond High-intensity interval training itself, the audience over-indexes on LA Fitness (11.93×), Female bodybuilding (18.78×), Crossfit Training (15.15×), and Fitness and figure competition (13.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for High-intensity interval training. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.