Strength training Audience in United States

Strength training has an estimated audience of 48,335,985 people in United States. 48.7% are female, 51.3% are male, average age 40.0. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, Capital One, Indeed.com, CarGurus, Autism Awareness.
The average Strength training fan in United States is 40.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (13.73× the country average). Demographically, the Strength training audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Sports Activity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Strength training fans
| Metric | Value |
|---|---|
| Female | 48.7% |
| Male | 51.3% |
| Average age | 40.0 |
| Estimated audience size | 48,335,985 |
Audience persona
The typical Strength training fan in United States is balanced, around 40.0 years old, with strong Sports Activity tendencies and a notable affinity for Google Maps.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 7,617,257 | 1.43× |
| Texas | 5,060,308 | 1.22× |
| Florida | 3,540,961 | 1.08× |
| New York | 3,388,938 | 1.25× |
| Illinois | 1,955,105 | 1.21× |
| North Carolina | 1,717,806 | 1.18× |
| Pennsylvania | 1,678,403 | 1.03× |
| Georgia | 1,618,682 | 1.09× |
| New Jersey | 1,496,511 | 1.22× |
| Ohio | 1,482,724 | 1× |
| Virginia | 1,325,744 | 1.13× |
| Michigan | 1,237,601 | 0.98× |
| Washington | 1,174,746 | 1.21× |
| Massachusetts | 1,123,529 | 1.18× |
| Arizona | 1,024,169 | 1.04× |
| Tennessee | 950,630 | 0.98× |
| Maryland | 927,670 | 1.12× |
| Indiana | 836,465 | 0.95× |
| Colorado | 787,460 | 1.03× |
| Minnesota | 765,192 | 1.1× |
| Missouri | 758,402 | 0.97× |
| South Carolina | 678,375 | 0.93× |
| Wisconsin | 649,386 | 0.89× |
| Oregon | 597,493 | 1.08× |
| Kentucky | 589,077 | 0.97× |
| Louisiana | 583,849 | 0.94× |
| Alabama | 557,950 | 0.83× |
| Connecticut | 528,900 | 1.09× |
| Oklahoma | 493,346 | 0.92× |
| Utah | 436,940 | 1.01× |
| Nevada | 419,477 | 0.9× |
| Arkansas | 375,361 | 0.94× |
| Kansas | 359,121 | 0.94× |
| Mississippi | 348,512 | 0.88× |
| Iowa | 314,630 | 0.79× |
| Hawaii | 242,046 | 1.16× |
| Idaho | 229,784 | 0.95× |
| New Mexico | 225,576 | 0.93× |
| Nebraska | 213,316 | 0.88× |
| New Hampshire | 181,231 | 0.95× |
| West Virginia | 179,959 | 0.8× |
| Washington, District of Columbia | 164,018 | 1.13× |
| Maine | 154,578 | 0.89× |
| Rhode Island | 146,717 | 0.95× |
| Delaware | 121,892 | 0.91× |
| Montana | 101,469 | 0.76× |
| Alaska | 93,119 | 0.9× |
| Vermont | 89,538 | 1.06× |
| South Dakota | 85,846 | 0.77× |
| North Dakota | 72,441 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 13.73× | Internet & Social Media |
| Capital One | 13.22× | Business & Career |
| Indeed.com | 13.22× | Business & Career |
| CarGurus | 14.05× | Cars & Mobility |
| Autism Awareness | 19.03× | Health |
| Aaron Rodgers | 12.9× | Sports |
| Enterprise Rent-A-Car | 12.2× | Cars & Mobility |
| Circle K | 13.1× | Shopping |
| Diabetes mellitus awareness | 12.48× | Health |
| AccuWeather | 11.45× | Home & Garden |
| Khan Academy | 14.88× | Business & Career |
| Beetlejuice | 8.62× | Movies & TV |
| Google News | 10.32× | News |
| DeviantArt | 12.4× | Internet & Social Media |
| Ronnie Coleman | 30.98× | Sports |
| ICloud | 15.27× | Technology & Electronics |
| Apple Store | 12.58× | Shopping |
| Bruce Willis | 11.06× | Movies & TV |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.38 |
| LGBTQ+ Identity | OPEN | 1.34 |
| Early Adopter Mentality | POWER | 1.26 |
| Mindfulness | BALANCE | 1.25 |
| Luxury Orientation | PREMIUM | 1.22 |
| Design Affinity | PREMIUM | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.0% |
| Japan | 7.1% |
| China | 5.7% |
See Strength training audiences in other countries
More Sports audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Strength training have in United States?
Strength training has an estimated audience of 48,335,985 people in United States, concentrated in California and Texas.
What is the gender split and age of Strength training fans?
48.7% of Strength training fans are female, 51.3% are male, with an average age of 40.0 years.
Which brands do Strength training fans like most?
Strength training fans show strongest brand affinity for Google Maps (13.73×), Capital One (13.22×), and Indeed.com (13.22×) over the country average.
Where do Strength training fans live in United States?
Strength training fans in United States are most concentrated in California (reach 7,617,257), Texas (reach 5,060,308), and Florida (reach 3,540,961). These three regions account for the largest share of the active audience.
What other brands do Strength training fans also like?
Beyond Strength training itself, the audience over-indexes on Capital One (13.22×), Indeed.com (13.22×), CarGurus (14.05×), and Autism Awareness (19.03×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Strength training. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.