Strength training Audience in United States

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Strength training has an estimated audience of 48,335,985 people in United States. 48.7% are female, 51.3% are male, average age 40.0. Top regions: California, Texas, Florida. Top brand affinities: Vocal harmony, Goop, Governor of Michigan, Grinch, Historic site.

The average Strength training fan in United States is 40.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Vocal harmony, Goop, Governor of Michigan, with strongest over-indexing on Vocal harmony (10.41× the country average). Demographically, the Strength training audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Sports Activity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Strength training fans

Demographic split for Strength training audience in United States
MetricValue
Female48.7%
Male51.3%
Average age40.0
Estimated audience size48,335,985

Audience persona

The typical Strength training fan in United States is balanced, around 40.0 years old, with strong Sports Activity tendencies and a notable affinity for Vocal harmony.

Top regions in United States

Top regions ranked by reach for Strength training in United States
RegionReachAffinity
California7,617,2571.43×
Texas5,060,3081.22×
Florida3,540,9611.08×
New York3,388,9381.25×
Illinois1,955,1051.21×
North Carolina1,717,8061.18×
Pennsylvania1,678,4031.03×
Georgia1,618,6821.09×
New Jersey1,496,5111.22×
Ohio1,482,7241×
Virginia1,325,7441.13×
Michigan1,237,6010.98×
Washington1,174,7461.21×
Massachusetts1,123,5291.18×
Arizona1,024,1691.04×
Tennessee950,6300.98×
Maryland927,6701.12×
Indiana836,4650.95×
Colorado787,4601.03×
Minnesota765,1921.1×
Missouri758,4020.97×
South Carolina678,3750.93×
Wisconsin649,3860.89×
Oregon597,4931.08×
Kentucky589,0770.97×
Louisiana583,8490.94×
Alabama557,9500.83×
Connecticut528,9001.09×
Oklahoma493,3460.92×
Utah436,9401.01×
Nevada419,4770.9×
Arkansas375,3610.94×
Kansas359,1210.94×
Mississippi348,5120.88×
Iowa314,6300.79×
Hawaii242,0461.16×
Idaho229,7840.95×
New Mexico225,5760.93×
Nebraska213,3160.88×
New Hampshire181,2310.95×
West Virginia179,9590.8×
Washington, District of Columbia164,0181.13×
Maine154,5780.89×
Rhode Island146,7170.95×
Delaware121,8920.91×
Montana101,4690.76×
Alaska93,1190.9×
Vermont89,5381.06×
South Dakota85,8460.77×
North Dakota72,4410.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Strength training audience
BrandAffinityCategory
Vocal harmony10.41×Music & Radio
Goop11.67×Internet & Social Media
Governor of Michigan15.14×Politics & Society
Grinch7.88×Movies & TV
Historic site7.51×Arts & Culture
Wok9.97×Food & Beverages
Hibachi11.06×Food & Beverages
Hipster12.52×Politics & Society
Google Home8.4×Technology & Electronics
Fairy godmother9.18×Literature
Cherish (group)12.77×Music & Radio
headspace10.66×Health
Grace Slick9.98×Music & Radio
Mathcore9×Music & Radio
TV Fanatic11.59×Movies & TV
No Escape (1994 film)11.73×Movies & TV
El Paso County, Colorado13.24×Travel & Leisure
La Jolla9.28×Travel & Leisure
JDSU3.05×Business & Career
Guitarist (magazine)11.36×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Strength training audience
TraitClusterScore
Sports ActivityPOWER1.38
LGBTQ+ IdentityOPEN1.34
Early Adopter MentalityPOWER1.26
MindfulnessBALANCE1.25
Luxury OrientationPREMIUM1.22
Design AffinityPREMIUM1.22

Worldwide distribution

Worldwide audience distribution share by country for Strength training
CountryShare
United States22.0%
Japan7.1%
China5.7%

See Strength training audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Strength training have in United States?

Strength training has an estimated audience of 48,335,985 people in United States, concentrated in California and Texas.

What is the gender split and age of Strength training fans?

48.7% of Strength training fans are female, 51.3% are male, with an average age of 40.0 years.

Which brands do Strength training fans like most?

Strength training fans show strongest brand affinity for Vocal harmony (10.41×), Goop (11.67×), and Governor of Michigan (15.14×) over the country average.

Where do Strength training fans live in United States?

Strength training fans in United States are most concentrated in California (reach 7,617,257), Texas (reach 5,060,308), and Florida (reach 3,540,961). These three regions account for the largest share of the active audience.

What other brands do Strength training fans also like?

Beyond Strength training itself, the audience over-indexes on Goop (11.67×), Governor of Michigan (15.14×), Grinch (7.88×), and Historic site (7.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Strength training. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.