Yoga pants Audience in United States
Yoga pants has an estimated audience of 14,187,064 people in United States. 69.8% are female, 30.2% are male, average age 38.0. Top regions: California, Texas, Florida.
The average Yoga pants fan in United States is 38.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Fashion & Accessoires · Type: Topic
Demographics of Yoga pants fans
| Metric | Value |
|---|---|
| Female | 69.8% |
| Male | 30.2% |
| Average age | 38.0 |
| Estimated audience size | 14,187,064 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,629,489 | 1.04× |
| Texas | 1,178,297 | 0.97× |
| Florida | 829,218 | 0.86× |
| New York | 818,950 | 1.03× |
| Illinois | 532,527 | 1.13× |
| Pennsylvania | 513,232 | 1.07× |
| North Carolina | 449,498 | 1.05× |
| Georgia | 445,853 | 1.02× |
| Ohio | 439,227 | 1.0× |
| Michigan | 391,840 | 1.06× |
| New Jersey | 377,579 | 1.05× |
| Virginia | 348,062 | 1.01× |
| Washington | 346,551 | 1.22× |
| Alabama | 319,874 | 1.61× |
| Massachusetts | 309,155 | 1.11× |
| Arizona | 289,965 | 1.0× |
| Tennessee | 274,942 | 0.97× |
| Missouri | 262,880 | 1.15× |
| Colorado | 233,269 | 1.04× |
| Indiana | 233,132 | 0.9× |
| Maryland | 232,613 | 0.95× |
| South Carolina | 227,291 | 1.06× |
| Minnesota | 213,421 | 1.05× |
| Wisconsin | 202,070 | 0.95× |
| Kentucky | 176,888 | 0.99× |
| Oregon | 172,161 | 1.06× |
| Louisiana | 165,440 | 0.9× |
| Oklahoma | 147,945 | 0.94× |
| Utah | 144,316 | 1.14× |
| Connecticut | 141,406 | 0.99× |
| Mississippi | 124,127 | 1.06× |
| Arkansas | 122,595 | 1.05× |
| Nevada | 122,418 | 0.89× |
| Iowa | 108,207 | 0.93× |
| Kansas | 106,139 | 0.95× |
| Idaho | 72,931 | 1.03× |
| Nebraska | 70,571 | 0.99× |
| New Mexico | 60,061 | 0.84× |
| New Hampshire | 59,217 | 1.06× |
| West Virginia | 53,506 | 0.81× |
| Maine | 52,122 | 1.03× |
| Hawaii | 43,543 | 0.71× |
| Rhode Island | 41,157 | 0.91× |
| Alaska | 37,436 | 1.23× |
| Washington, District of Columbia | 37,176 | 0.87× |
| Montana | 36,928 | 0.94× |
| Delaware | 32,215 | 0.82× |
| South Dakota | 31,702 | 0.97× |
| North Dakota | 26,081 | 0.89× |
| Vermont | 22,867 | 0.92× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.3% |
| Japan | 5.9% |
| Italy | 4.9% |
See Yoga pants audiences in other countries
More Fashion & Accessoires audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Yoga pants. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.