Rascasse Audience Intelligence

OnlyFans Audience in United States

A data profile of the people who buy, follow and care about OnlyFans in United States — modelled from more than twelve digital signal sources. OnlyFans has an estimated audience of 40,278,586 people in United States.

#18among Website / Newspaper / Magazine in United States#31in Technology & Electronics

The average OnlyFans fan in United States is 40.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Patreon, Subscription business model, Superman, with strongest over-indexing on Patreon (32.25× the country average).

Demographically, the OnlyFans audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Convenience Orientation, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical OnlyFans fan in United States is balanced, around 40.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Patreon.

Category: Technology & Electronics · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the OnlyFans profile in United States.

Audience size
40.3M
in United States
Gender
51.0%♀
49.0% male
Age
40.5
average years
Country rank
#565
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of OnlyFans

51.0% are female, 49.0% are male, average age 40.5.

Fig. 02

Gender split

51.0%
Female
49.0%
Male
Demographic split for OnlyFans audience in United States
MetricValue
Female51.0%
Male49.0%
Average age40.5
Estimated audience size40,278,586
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the OnlyFans audience in United States
Age bracketShare%
16-1916%
20-2920%
30-3920%
40-4920%
50+24%
Fig. 04

Worldwide distribution

41.4%

of the worldwide OnlyFans audience comes from United States.

Worldwide audience distribution share by country for OnlyFans
CountryShare
United States41.4%
United Kingdom9.3%
Italy6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the OnlyFans audience in United States is strongest.

Fig. 05

Top regions by affinity

OnlyFans fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota~100K1.44×
02New Mexico~300K1.32×
03Iowa~400K1.23×
04West Virginia~200K1.22×
05Wyoming~70K1.20×
06Indiana~800K1.15×
07South Dakota~100K1.14×
08Arizona~900K1.12×
09Nevada~400K1.12×
10Kansas~300K1.10×
11New Hampshire~200K1.10×
12Alaska~90K1.10×
13Oklahoma~500K1.09×
14Illinois~1.5M1.08×
15Ohio~1.5M1.08×
16Missouri~700K1.07×
17Michigan~1M1.06×
18Nebraska~200K1.06×
19Maine~200K1.05×
20Washington~800K1.04×
21Wisconsin~600K1.04×
22Colorado~700K1.03×
23Kentucky~500K1.03×
24Texas~3.5M1.01×
25Oregon~500K1.00×
26California~4.5M0.99×
27Minnesota~600K0.99×
28Alabama~600K0.99×
29Hawaii~200K0.99×
30Montana~100K0.99×
31Pennsylvania~1.5M0.98×
32Idaho~200K0.98×
33Arkansas~300K0.94×
34Georgia~1M0.93×
35Louisiana~500K0.92×
36Connecticut~400K0.90×
37New York~2M0.89×
38North Carolina~1M0.89×
39Tennessee~700K0.89×
40South Carolina~500K0.89×
41Florida~2.5M0.88×
42Massachusetts~700K0.85×
43Utah~300K0.85×
44Mississippi~300K0.83×
45Rhode Island~100K0.83×
46Virginia~800K0.82×
47New Jersey~800K0.81×
48Delaware~90K0.80×
49Maryland~500K0.79×
50Washington, District of Columbia~80K0.65×
Fig. 06

Affinity by region

Affinity by region — OnlyFans, United States
0.65×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the OnlyFans audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for OnlyFans audience
#·InterestCategoryAffinity×
01PatreonInternet & Social Media32.25×
02International educationBusiness & Career5.35×
03Influencer marketingInternet & Social Media5.19×
04Subscription business modelShopping3.69×
05PrimarkShopping3.07×
06AerobicsSports2.79×
07PandoraFashion & Accessoires2.65×
08CrowdfundingBusiness & Career2.47×
09Web serverTechnology & Electronics2.28×
10Boost MobileTechnology & Electronics2.18×
11InnovationBusiness & Career2.06×
12DeviantArtInternet & Social Media1.99×
13FandomLiterature1.89×
14Board gamesGames1.80×
15DemocracyPolitics & Society1.75×
16SupermanMovies & TV1.65×
17Vintage clothingFashion & Accessoires1.59×
18BeetlejuiceMovies & TV1.58×
19Wawa Inc.Shopping1.55×
20MetaphysicsBusiness & Career1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the OnlyFans audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by OnlyFans audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.46×
Early Adopter MentalityPOWER1.41×
PatriotismCONSERVATISM1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by OnlyFans audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.87×
CreativityOPEN0.93×
Social Media UsageJOY0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does OnlyFans have in United States?

OnlyFans has an estimated audience of 40,278,586 people in United States, concentrated in California and Texas.

02

What is the gender split and age of OnlyFans fans?

51.0% of OnlyFans fans are female, 49.0% are male, with an average age of 40.5 years.

03

Which brands do OnlyFans fans like most?

OnlyFans fans show strongest brand affinity for Patreon (32.25×), Subscription business model (3.69×), and Superman (1.65×) over the country average.

04

Where do OnlyFans fans live in United States?

OnlyFans fans in United States are most concentrated in California (reach ~4.5M), Texas (reach ~3.5M), and Florida (reach ~2.5M). These three regions account for the largest share of the active audience.

05

What other brands do OnlyFans fans also like?

Beyond OnlyFans itself, the audience over-indexes on Subscription business model (3.69×), Superman (1.65×), Influencer marketing (5.19×), and Innovation (2.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See OnlyFans audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for OnlyFans. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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