Rascasse Audience Intelligence

Graphic design Audience in Portugal

A data profile of the people who buy, follow and care about Graphic design in Portugal — modelled from more than twelve digital signal sources. Graphic design has an estimated audience of 2,430,049 people in Portugal.

#23among Field of study in Portugal#225among Topic in Portugal#48in Business & Career

The average Graphic design fan in Portugal is 45.0 years old, more female, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Setúbal District.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Graphic design profile in Portugal.

Audience size
2.4M
in Portugal
Gender
57.2%♀
42.8% male
Age
45.0
average years
Country rank
#308
Topic in Portugal
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Graphic design fans

57.2% are female, 42.8% are male, average age 45.0.

Fig. 02

Gender split

57.2%
Female
42.8%
Male
Demographic split for Graphic design audience in Portugal
MetricValue
Female57.2%
Male42.8%
Average age45.0
Estimated audience size2,430,049
Fig. 03

Age distribution

Ø 45.0
average years
Age distribution of the Graphic design audience in Portugal
Age bracketShare%
16-198%
20-2914%
30-3919%
40-4926%
50+33%
Fig. 04

Worldwide distribution

0.8%

of the worldwide Graphic design audience comes from Portugal.

Worldwide audience distribution share by country for Graphic design
CountryShare
United States19.4%
Italy5.0%
Japan4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Graphic design audience in Portugal is strongest.

Fig. 05

Top regions by affinity

Graphic design fans by region: top regions in Portugal
#RegionReachAffinity×
01Setúbal District~300K1.21×
02Lisbon District~900K1.16×
03Aveiro District~200K1.06×
04Leiria District~100K1.06×
05Porto District~600K1.04×
06Santarém District~100K1.04×
07Braga District~200K1.02×
08Coimbra District~100K1.01×
09Azores~70K1.00×
10Évora District~40K1.00×
11Bragança District~30K1.00×
12Portalegre District~30K1.00×
13Faro District~200K0.99×
14Vila Real District~40K0.99×
15Beja District~40K0.99×
16Guarda District~30K0.99×
17Viana do Castelo District~60K0.98×
18Castelo Branco District~50K0.98×
19Madeira~70K0.96×
20Viseu District~80K0.95×
Appendix

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How to read this data

Audience size is the estimated number of people in Portugal who actively search for Graphic design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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