Rascasse Audience Intelligence

Ace of Base Audience in United States

A data profile of the people who buy, follow and care about Ace of Base in United States — modelled from more than twelve digital signal sources. Ace of Base has an estimated audience of 441,747 people in United States.

#591among Band in United States#9643among Person in United States#5543in Music & Radio

The average Ace of Base fan in United States is 42.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Haddaway, Tiffany, Eiffel 65, with strongest over-indexing on Haddaway (742.08× the country average).

Demographically, the Ace of Base audience skews more male with an average age of 42.7, and over-indexes on personality traits such as Social Media Usage, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ace of Base fan in United States is more male, around 42.7 years old, with strong Social Media Usage tendencies and a notable affinity for Haddaway.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ace of Base profile in United States.

Audience size
442K
in United States
Gender
43.9%♀
56.1% male
Age
42.7
average years
Country rank
#39336
Person in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ace of Base fans

43.9% are female, 56.1% are male, average age 42.7.

Fig. 02

Gender split

43.9%
Female
56.1%
Male
Demographic split for Ace of Base audience in United States
MetricValue
Female43.9%
Male56.1%
Average age42.7
Estimated audience size441,747
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Ace of Base audience in United States
Age bracketShare%
16-1922%
20-299%
30-3913%
40-4919%
50+36%
Fig. 04

Worldwide distribution

16.8%

of the worldwide Ace of Base audience comes from United States.

Worldwide audience distribution share by country for Ace of Base
CountryShare
United States16.8%
Germany12.8%
United Kingdom5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ace of Base audience in United States is strongest.

Fig. 05

Top regions by affinity

Ace of Base fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~7K1.26×
02Montana~2K1.19×
03New Hampshire~2K1.15×
04Rhode Island~2K1.15×
05Washington~10K1.14×
06Wisconsin~8K1.14×
07Alaska~1K1.14×
08Minnesota~7K1.13×
09Colorado~8K1.12×
10Idaho~3K1.12×
11Maine~2K1.12×
12North Dakota~1K1.12×
13Missouri~8K1.10×
14South Dakota~1K1.09×
15Iowa~4K1.08×
16Nebraska~2K1.06×
17Oklahoma~5K1.05×
18Kansas~4K1.05×
19Vermont<1K1.04×
20Illinois~20K1.03×
21Massachusetts~9K1.03×
22Connecticut~5K1.03×
23West Virginia~2K1.01×
24Pennsylvania~20K1.00×
25Utah~4K1.00×
26New Mexico~2K0.98×
27Texas~40K0.97×
28Michigan~10K0.97×
29Arizona~9K0.97×
30Kentucky~5K0.96×
31Ohio~10K0.95×
32Tennessee~9K0.95×
33Nevada~4K0.95×
34Arkansas~4K0.94×
35New Jersey~10K0.93×
36Indiana~8K0.93×
37Washington, District of Columbia~1K0.93×
38Maryland~7K0.92×
39Florida~30K0.91×
40New York~20K0.91×
41Virginia~10K0.91×
42California~40K0.89×
43Hawaii~2K0.88×
44Louisiana~5K0.86×
45Delaware~1K0.86×
46South Carolina~6K0.85×
47North Carolina~10K0.84×
48Alabama~5K0.81×
49Mississippi~3K0.76×
50Georgia~10K0.75×
Fig. 06

Affinity by region

Affinity by region — Ace of Base, United States
0.75×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ace of Base audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ace of Base audience
#·InterestCategoryAffinity×
01HaddawayMusic & Radio742.08×
02DJ BoBoMusic & Radio662.36×
032 UnlimitedMusic & Radio545.42×
04Eiffel 65Music & Radio446.64×
05University of Applied Sciences Würzburg-SchweinfurtBusiness & Career411.53×
06University of WürzburgBusiness & Career403.77×
07Gigi D'AgostinoMusic & Radio323.37×
08Gabry PonteMusic & Radio283.32×
09Savage GardenMusic & Radio147.44×
10RoxetteMusic & Radio140.19×
11Howard Jones (musician)Music & Radio128.76×
12Taylor DayneMusic & Radio107.33×
13Boney M.Music & Radio103.82×
14Vernon DavisSports96.41×
15ALF (TV series)Movies & TV85.07×
16Debbie GibsonMusic & Radio84.60×
17BananaramaMusic & Radio74.95×
18SealMusic & Radio70.48×
19Rick AstleyMusic & Radio63.59×
20TiffanyMusic & Radio53.10×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ace of Base audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ace of Base audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY1.62×
SpiritualityBALANCE1.53×
ExtroversionTHRILL1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ace of Base audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER1.05×
Urban LifestyleOPEN1.06×
Family OrientationCONSERVATISM1.08×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ace of Base have in United States?

Ace of Base has an estimated audience of 441,747 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ace of Base fans?

43.9% of Ace of Base fans are female, 56.1% are male, with an average age of 42.7 years.

03

Which brands do Ace of Base fans like most?

Ace of Base fans show strongest brand affinity for Haddaway (742.08×), Tiffany (53.1×), and Eiffel 65 (446.64×) over the country average.

04

Where do Ace of Base fans live in United States?

Ace of Base fans in United States are most concentrated in California (reach ~40K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Ace of Base fans also like?

Beyond Ace of Base itself, the audience over-indexes on Tiffany (53.1×), Eiffel 65 (446.64×), University of Applied Sciences Würzburg-Schweinfurt (411.53×), and Debbie Gibson (84.6×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Ace of Base. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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