A data profile of the people who buy, follow and care about Bananarama in United States — modelled from more than twelve digital signal sources. Bananarama has an estimated audience of 865,676 people in United States.
The average Bananarama fan in United States is 42.9 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Wham!, Roxette, Belinda Carlisle, with strongest over-indexing on Wham! (165.15× the country average).
Demographically, the Bananarama audience skews balanced with an average age of 42.9, and over-indexes on personality traits such as Spirituality, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Bananarama fan in United States is balanced, around 42.9 years old, with strong Spirituality tendencies and a notable affinity for Wham!.
The key figures that characterise the Bananarama profile in United States.
50.4% are female, 49.6% are male, average age 42.9.
| Metric | Value |
|---|---|
| Female | 50.4% |
| Male | 49.6% |
| Average age | 42.9 |
| Estimated audience size | 865,676 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 9% | |
| 30-39 | 12% | |
| 40-49 | 27% | |
| 50+ | 31% |
of the worldwide Bananarama audience comes from United States.
| Country | Share |
|---|---|
| United States | 40.7% |
| United Kingdom | 29.7% |
| Germany | 4.3% |
Where the Bananarama audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Vermont | ~2K | 1.36× | |
| 02 | Oregon | ~10K | 1.31× | |
| 03 | Washington | ~20K | 1.26× | |
| 04 | Massachusetts | ~20K | 1.25× | |
| 05 | New Hampshire | ~4K | 1.24× | |
| 06 | Maine | ~4K | 1.24× | |
| 07 | Minnesota | ~10K | 1.19× | |
| 08 | Wisconsin | ~10K | 1.14× | |
| 09 | Pennsylvania | ~30K | 1.12× | |
| 10 | Nebraska | ~5K | 1.12× | |
| 11 | Montana | ~3K | 1.11× | |
| 12 | Colorado | ~10K | 1.10× | |
| 13 | Connecticut | ~9K | 1.10× | |
| 14 | Iowa | ~8K | 1.10× | |
| 15 | Idaho | ~5K | 1.08× | |
| 16 | Rhode Island | ~3K | 1.08× | |
| 17 | Missouri | ~10K | 1.07× | |
| 18 | Virginia | ~20K | 1.06× | |
| 19 | Kentucky | ~10K | 1.05× | |
| 20 | Kansas | ~7K | 1.05× | |
| 21 | Ohio | ~30K | 1.02× | |
| 22 | Hawaii | ~4K | 1.02× | |
| 23 | Michigan | ~20K | 1.00× | |
| 24 | Illinois | ~30K | 0.99× | |
| 25 | Indiana | ~20K | 0.99× | |
| 26 | Utah | ~8K | 0.99× | |
| 27 | South Dakota | ~2K | 0.98× | |
| 28 | North Carolina | ~20K | 0.97× | |
| 29 | South Carolina | ~10K | 0.95× | |
| 30 | Alaska | ~2K | 0.94× | |
| 31 | Arizona | ~20K | 0.93× | |
| 32 | North Dakota | ~2K | 0.93× | |
| 33 | California | ~90K | 0.92× | |
| 34 | Maryland | ~10K | 0.92× | |
| 35 | New Jersey | ~20K | 0.91× | |
| 36 | Oklahoma | ~9K | 0.91× | |
| 37 | West Virginia | ~4K | 0.91× | |
| 38 | Washington, District of Columbia | ~2K | 0.91× | |
| 39 | Delaware | ~2K | 0.91× | |
| 40 | New York | ~40K | 0.90× | |
| 41 | Tennessee | ~20K | 0.89× | |
| 42 | New Mexico | ~4K | 0.88× | |
| 43 | Florida | ~50K | 0.87× | |
| 44 | Alabama | ~10K | 0.85× | |
| 45 | Arkansas | ~6K | 0.85× | |
| 46 | Georgia | ~20K | 0.82× | |
| 47 | Louisiana | ~9K | 0.82× | |
| 48 | Nevada | ~7K | 0.81× | |
| 49 | Texas | ~60K | 0.80× | |
| 50 | Mississippi | ~5K | 0.73× |
The strongest cross-interests of the Bananarama audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Roxette | Music & Radio | 192.66× | ||
| 02 | Wham! | Music & Radio | 165.15× | ||
| 03 | Spandau Ballet | Music & Radio | 110.16× | ||
| 04 | Belinda Carlisle | Fashion & Accessoires | 105.76× | ||
| 05 | Eurythmics | Music & Radio | 103.66× | ||
| 06 | Simply Red | Music & Radio | 87.11× | ||
| 07 | Debbie Harry | Music & Radio | 83.76× | ||
| 08 | Culture Club | Music & Radio | 83.07× | ||
| 09 | Billy Ocean | Music & Radio | 82.08× | ||
| 10 | Bonnie Tyler | Music & Radio | 78.14× | ||
| 11 | Ace of Base | Music & Radio | 74.95× | ||
| 12 | INXS | Music & Radio | 62.95× | ||
| 13 | Debbie Gibson | Music & Radio | 57.31× | ||
| 14 | Rick Astley | Music & Radio | 51.56× | ||
| 15 | Cyndi Lauper | Music & Radio | 40.87× | ||
| 16 | Carly Simon | Music & Radio | 37.64× | ||
| 17 | Billy Idol | Music & Radio | 27.44× | ||
| 18 | Phil Collins | Music & Radio | 22.68× | ||
| 19 | Scorpions (band) | Music & Radio | 22.18× | ||
| 20 | George Michael | Music & Radio | 20.09× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.60× | |
| Indulgence | JOY | 1.57× | |
| Urban Lifestyle | OPEN | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.68× | |
| DIY Mentality | THRILL | 0.70× | |
| Extroversion | THRILL | 0.75× |
Bananarama has an estimated audience of 865,676 people in United States, concentrated in California and Texas.
50.4% of Bananarama fans are female, 49.6% are male, with an average age of 42.9 years.
Bananarama fans show strongest brand affinity for Wham! (165.15×), Roxette (192.66×), and Belinda Carlisle (105.76×) over the country average.
Bananarama fans in United States are most concentrated in California (reach ~90K), Texas (reach ~60K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Bananarama itself, the audience over-indexes on Roxette (192.66×), Belinda Carlisle (105.76×), Debbie Harry (83.76×), and Bonnie Tyler (78.14×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Bananarama. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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