Rascasse Audience Intelligence

ALEXANDER WANG Target Market in United States

A data profile of the people who buy, follow and care about ALEXANDER WANG in United States — modelled from more than twelve digital signal sources. ALEXANDER WANG has an estimated audience of 763,128 people in United States.

#55among Luxury fashion in United States#2911among Brand in United States#1101in Fashion & Accessoires

The average ALEXANDER WANG fan in United States is 30.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Category: Fashion & Accessoires · Type: Brand · Subtype: Luxury fashion

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the ALEXANDER WANG profile in United States.

Audience size
763K
in United States
Gender
61.1%♀
38.9% male
Age
30.9
average years
Country rank
#28300
Brand in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of ALEXANDER WANG

61.1% are female, 38.9% are male, average age 30.9.

Fig. 02

Gender split

61.1%
Female
38.9%
Male
Demographic split for ALEXANDER WANG audience in United States
MetricValue
Female61.1%
Male38.9%
Average age30.9
Estimated audience size763,128
Fig. 03

Age distribution

Ø 30.9
average years
Age distribution of the ALEXANDER WANG audience in United States
Age bracketShare%
16-1941%
20-2923%
30-3916%
40-4913%
50+6%
Fig. 04

Worldwide distribution

18.5%

of the worldwide ALEXANDER WANG audience comes from United States.

Worldwide audience distribution share by country for ALEXANDER WANG
CountryShare
China25.6%
United States18.5%
Japan7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the ALEXANDER WANG audience in United States is strongest.

Fig. 05

Top regions by affinity

ALEXANDER WANG customers by region in United States
#RegionReachAffinity×
01New York~200K4.27×
02New Jersey~50K2.38×
03Washington, District of Columbia~6K2.32×
04California~200K2.25×
05Maryland~20K1.80×
06Illinois~40K1.70×
07Massachusetts~30K1.67×
08Nevada~10K1.67×
09Georgia~40K1.56×
10Florida~80K1.52×
11Pennsylvania~40K1.38×
12Connecticut~10K1.34×
13Delaware~3K1.34×
14Washington~20K1.33×
15Rhode Island~3K1.24×
16Hawaii~4K1.18×
17Virginia~20K1.12×
18Michigan~20K1.09×
19Louisiana~10K1.00×
20Texas~70K0.99×
21Missouri~10K0.89×
22Ohio~20K0.84×
23North Carolina~20K0.84×
24Alabama~9K0.83×
25Arizona~10K0.80×
26Mississippi~5K0.80×
27Tennessee~10K0.78×
28Oregon~7K0.78×
29Alaska~1K0.75×
30Indiana~10K0.74×
31Wisconsin~9K0.74×
32Vermont~1K0.74×
33South Carolina~9K0.72×
34North Dakota~1K0.71×
35South Dakota~1K0.70×
36New Mexico~3K0.66×
37Montana~1K0.66×
38New Hampshire~2K0.65×
39Maine~2K0.65×
40Colorado~8K0.64×
41Minnesota~7K0.64×
42Arkansas~4K0.61×
43Utah~4K0.60×
44West Virginia~2K0.60×
45Idaho~2K0.59×
46Nebraska~2K0.58×
47Oklahoma~5K0.57×
48Kansas~4K0.57×
49Kentucky~5K0.54×
50Iowa~3K0.54×
Fig. 06

Affinity by region

Affinity by region — ALEXANDER WANG, United States
0.54×1.00×4.27×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for ALEXANDER WANG. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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