ALEXANDER WANG Audience in United States
ALEXANDER WANG has an estimated audience of 790,214 people in United States. 61.1% are female, 38.9% are male, average age 30.9. Top regions: New York, California, Florida.
The average ALEXANDER WANG fan in United States is 30.9 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Demographically, the ALEXANDER WANG audience skews more female with an average age of 30.9, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation.
Category: Fashion & Accessoires · Type: Brand · Subtype: Luxury fashion
Demographics of ALEXANDER WANG fans
| Metric | Value |
|---|---|
| Female | 61.1% |
| Male | 38.9% |
| Average age | 30.9 |
| Estimated audience size | 790,214 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 201,038 | 4.55× |
| California | 195,357 | 2.25× |
| Florida | 85,741 | 1.6× |
| Texas | 66,461 | 0.98× |
| New Jersey | 49,544 | 2.47× |
| Illinois | 48,203 | 1.83× |
| Georgia | 41,082 | 1.69× |
| Pennsylvania | 39,044 | 1.47× |
| Massachusetts | 26,140 | 1.68× |
| Maryland | 25,394 | 1.87× |
| Michigan | 23,553 | 1.14× |
| Ohio | 21,801 | 0.9× |
| Virginia | 20,892 | 1.09× |
| North Carolina | 20,149 | 0.85× |
| Washington | 18,317 | 1.16× |
| Nevada | 12,463 | 1.63× |
| Tennessee | 12,376 | 0.78× |
| Missouri | 12,177 | 0.96× |
| Arizona | 12,096 | 0.75× |
| Connecticut | 10,777 | 1.36× |
| Louisiana | 10,494 | 1.03× |
| Indiana | 10,059 | 0.7× |
| Alabama | 9,028 | 0.82× |
| Wisconsin | 8,647 | 0.73× |
| South Carolina | 8,388 | 0.71× |
| Colorado | 7,475 | 0.6× |
| Minnesota | 6,400 | 0.57× |
| Oregon | 6,369 | 0.7× |
| Washington, District of Columbia | 5,817 | 2.45× |
| Mississippi | 4,875 | 0.75× |
| Kentucky | 4,378 | 0.44× |
| Oklahoma | 4,083 | 0.47× |
| Hawaii | 4,010 | 1.18× |
| Utah | 3,558 | 0.5× |
| Rhode Island | 3,179 | 1.26× |
| Arkansas | 3,163 | 0.49× |
| Delaware | 3,136 | 1.44× |
| Kansas | 2,942 | 0.47× |
| Iowa | 2,602 | 0.4× |
| New Mexico | 1,952 | 0.49× |
| Nebraska | 1,519 | 0.38× |
| New Hampshire | 1,420 | 0.46× |
| Idaho | 1,377 | 0.35× |
| Maine | 1,209 | 0.43× |
| West Virginia | 1,129 | 0.31× |
| Montana | 642 | 0.29× |
| Alaska | 607 | 0.36× |
| North Dakota | 557 | 0.34× |
| Vermont | 555 | 0.4× |
| South Dakota | 485 | 0.27× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 5.37 |
| Luxury Orientation | PREMIUM | 3.26 |
| Design Affinity | PREMIUM | 2.72 |
| LGBTQ+ Identity | OPEN | 2.69 |
| Family Orientation | CONSERVATISM | 2.2 |
| Early Adopter Mentality | POWER | 2.12 |
Worldwide distribution
| Country | Share |
|---|---|
| China | 25.7% |
| United States | 19.2% |
| France | 7.0% |
See ALEXANDER WANG audiences in other countries
More Luxury fashion audiences in United States
- Louis Vuitton (30,203,891)
- Gucci (21,562,600)
- Neiman Marcus (20,876,073)
- Chanel (18,080,572)
- Prada (13,129,419)
How to read this data
Audience size is the estimated number of people in United States who actively search for ALEXANDER WANG. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.