Rascasse Audience Intelligence

Alternate history Audience in United States

A data profile of the people who buy, follow and care about Alternate history in United States — modelled from more than twelve digital signal sources. Alternate history has an estimated audience of 517,506 people in United States.

The average Alternate history fan in United States is 42.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Demographically, the Alternate history audience skews more male with an average age of 42.3, and over-indexes on personality traits such as Early Adopter Mentality, Family Orientation.

Category: Literature · Type: Topic · Subtype: Literary genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Alternate history profile in United States.

Audience size
518K
in United States
Gender
27.4%
72.6% male
Age
42.3
average years
Country rank
#35898
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Alternate history fans

27.4% are female, 72.6% are male, average age 42.3.

Fig. 02

Gender split

27.4%
Female
72.6%
Male
Demographic split for Alternate history audience in United States
MetricValue
Female27.4%
Male72.6%
Average age42.3
Estimated audience size517,506
Fig. 03

Age distribution

Ø 42.3
average years
Age distribution of the Alternate history audience in United States
Age bracketShare%
16-1914%
20-2914%
30-3923%
40-4925%
50+24%
Fig. 04

Worldwide distribution

60.2%

of the worldwide Alternate history audience comes from United States.

Worldwide audience distribution share by country for Alternate history
CountryShare
United States60.2%
United Kingdom8.1%
Canada6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Alternate history audience in United States is strongest.

Fig. 05

Top regions by affinity

Alternate history fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~7K3.65×
02Indiana~30K3.00×
03Kentucky~20K2.71×
04Minnesota~20K2.48×
05Connecticut~9K1.79×
06Oregon~10K1.76×
07Washington~20K1.64×
08Missouri~10K1.46×
09Washington, District of Columbia~2K1.42×
10Wisconsin~10K1.33×
11Wyoming~1K1.31×
12Massachusetts~10K1.17×
13Maryland~10K1.15×
14New York~30K1.14×
15Hawaii~2K1.05×
16Rhode Island~2K1.04×
17Illinois~20K1.03×
18Virginia~10K1.02×
19Pennsylvania~20K1.00×
20New Jersey~10K1.00×
21Arkansas~4K0.94×
22Montana~1K0.94×
23Texas~40K0.93×
24Arizona~10K0.93×
25New Mexico~2K0.93×
26Alaska~1K0.92×
27Georgia~10K0.91×
28North Dakota<1K0.90×
29South Dakota~1K0.89×
30Oklahoma~5K0.87×
31California~50K0.85×
32Maine~2K0.85×
33Delaware~1K0.85×
34South Carolina~7K0.84×
35Alabama~6K0.84×
36West Virginia~2K0.84×
37Ohio~10K0.83×
38Idaho~2K0.82×
39Tennessee~8K0.81×
40Louisiana~5K0.81×
41Mississippi~3K0.80×
42Nebraska~2K0.80×
43Colorado~6K0.78×
44Iowa~3K0.75×
45Kansas~3K0.75×
46Utah~3K0.71×
47Nevada~3K0.69×
48North Carolina~10K0.68×
49Florida~20K0.66×
50Michigan~9K0.66×
Fig. 06

Affinity by region

Affinity by region — Alternate history, United States
0.66×1.00×3.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Alternate history audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Alternate history audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.79×
Family OrientationCONSERVATISM0.79×
Pet OwnershipJOY0.78×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Alternate history audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.58×
SustainabilityBALANCE0.62×
Career OrientationPOWER0.65×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alternate history. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →