Babybel Audience in United States
Babybel has an estimated audience of 354,769 people in United States. 42.6% are female, 57.4% are male, average age 39.8. Top regions: California, Texas, New York.
The average Babybel fan in United States is 39.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York.
Category: Food & Beverages · Type: Brand · Subtype: Dairy company
Demographics of Babybel fans
| Metric | Value |
|---|---|
| Female | 42.6% |
| Male | 57.4% |
| Average age | 39.8 |
| Estimated audience size | 354,769 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 55,373 | 1.42× |
| Texas | 37,286 | 1.22× |
| New York | 25,966 | 1.31× |
| Florida | 25,046 | 1.04× |
| Illinois | 15,329 | 1.3× |
| Pennsylvania | 11,685 | 0.98× |
| Georgia | 11,516 | 1.05× |
| New Jersey | 11,137 | 1.23× |
| Ohio | 10,928 | 1.0× |
| North Carolina | 10,731 | 1.01× |
| Michigan | 9,636 | 1.04× |
| Washington | 9,509 | 1.34× |
| Virginia | 9,424 | 1.09× |
| Massachusetts | 9,396 | 1.34× |
| Arizona | 7,434 | 1.03× |
| Tennessee | 7,309 | 1.03× |
| Indiana | 6,811 | 1.05× |
| Maryland | 6,734 | 1.1× |
| Colorado | 5,880 | 1.05× |
| Missouri | 5,359 | 0.94× |
| Minnesota | 5,270 | 1.04× |
| Wisconsin | 4,987 | 0.93× |
| Oregon | 4,912 | 1.21× |
| South Carolina | 4,514 | 0.85× |
| Connecticut | 4,186 | 1.18× |
| Kentucky | 4,162 | 0.94× |
| Nevada | 4,095 | 1.19× |
| Louisiana | 3,997 | 0.87× |
| Alabama | 3,900 | 0.79× |
| Oklahoma | 3,798 | 0.96× |
| Utah | 3,557 | 1.12× |
| Kansas | 2,789 | 1.0× |
| Iowa | 2,783 | 0.95× |
| Arkansas | 2,699 | 0.92× |
| Mississippi | 2,077 | 0.71× |
| Idaho | 1,701 | 0.96× |
| Hawaii | 1,512 | 0.99× |
| New Mexico | 1,499 | 0.84× |
| Nebraska | 1,487 | 0.84× |
| New Hampshire | 1,244 | 0.89× |
| West Virginia | 1,203 | 0.73× |
| Maine | 1,160 | 0.91× |
| Washington, District of Columbia | 1,119 | 1.05× |
| Rhode Island | 1,038 | 0.92× |
| South Dakota | 989 | 1.21× |
| Montana | 801 | 0.81× |
| Delaware | 674 | 0.69× |
| Alaska | 638 | 0.84× |
| North Dakota | 535 | 0.73× |
| Vermont | 500 | 0.8× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.7% |
| France | 12.1% |
| Germany | 8.8% |
See Babybel audiences in other countries
More Dairy company audiences in United States
- Jell-O (781,608)
- Yakult (616,332)
- La Lechera (586,404)
- Sargento (468,740)
- Müller (company) (408,336)
How to read this data
Audience size is the estimated number of people in United States who actively search for Babybel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.