Rascasse Audience Intelligence

Berghain Audience in United States

A data profile of the people who buy, follow and care about Berghain in United States — modelled from more than twelve digital signal sources. Berghain has an estimated audience of 519,411 people in United States.

#5among Night club in United States#3725among POI in United States#5000in Music & Radio

The average Berghain fan in United States is 34.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include KitKatClub, Laurent Garnier, Kölsch, with strongest over-indexing on KitKatClub (3076.92× the country average).

Demographically, the Berghain audience skews more male with an average age of 34.2, and over-indexes on personality traits such as Early Adopter Mentality, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Berghain fan in United States is more male, around 34.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for KitKatClub.

Category: Music & Radio · Type: POI · Subtype: Night club

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Berghain profile in United States.

Audience size
519K
in United States
Gender
35.3%♀
64.7% male
Age
34.2
average years
Country rank
#35815
POI in United States
Fig. 01

Search interest · 12-month trend

-23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Berghain fans

35.3% are female, 64.7% are male, average age 34.2.

Fig. 02

Gender split

35.3%
Female
64.7%
Male
Demographic split for Berghain audience in United States
MetricValue
Female35.3%
Male64.7%
Average age34.2
Estimated audience size519,411
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the Berghain audience in United States
Age bracketShare%
16-1923%
20-2933%
30-3922%
40-4915%
50+8%
Fig. 04

Worldwide distribution

9.8%

of the worldwide Berghain audience comes from United States.

Worldwide audience distribution share by country for Berghain
CountryShare
Germany12.3%
United States9.8%
Italy8.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Berghain audience in United States is strongest.

Fig. 05

Top regions by affinity

Berghain fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~5K3.33×
02New York~70K2.33×
03Massachusetts~20K2.00×
04California~100K1.75×
05Vermont~1K1.52×
06Washington~20K1.47×
07Oregon~9K1.47×
08Colorado~10K1.42×
09Illinois~20K1.38×
10Connecticut~7K1.34×
11Rhode Island~2K1.22×
12New Jersey~20K1.21×
13Maine~2K1.14×
14Virginia~10K1.11×
15Maryland~9K1.05×
16New Hampshire~2K1.05×
17Hawaii~2K1.04×
18Minnesota~8K1.02×
19Florida~40K1.01×
20Pennsylvania~20K1.00×
21Nevada~5K0.99×
22Montana~1K0.97×
23Georgia~10K0.93×
24Utah~4K0.92×
25Alaska<1K0.89×
26Arizona~9K0.88×
27Texas~40K0.86×
28Wisconsin~7K0.86×
29North Carolina~10K0.84×
30Michigan~10K0.83×
31New Mexico~2K0.83×
32Ohio~10K0.77×
33Delaware~1K0.77×
34Tennessee~8K0.76×
35Idaho~2K0.76×
36North Dakota<1K0.76×
37Missouri~6K0.75×
38Indiana~7K0.74×
39South Dakota<1K0.74×
40Louisiana~5K0.73×
41Kansas~3K0.71×
42Nebraska~2K0.71×
43West Virginia~2K0.70×
44South Carolina~5K0.69×
45Iowa~3K0.68×
46Kentucky~4K0.67×
47Arkansas~3K0.63×
48Oklahoma~4K0.62×
49Mississippi~3K0.59×
50Alabama~4K0.58×
Fig. 06

Affinity by region

Affinity by region — Berghain, United States
0.58×1.00×3.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Berghain audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Berghain audience
#·InterestCategoryAffinity×
01KitKatClubMusic & Radio3076.92×
02Laurent GarnierMusic & Radio2802.20×
03Berghain / Panorama Bar (OFFICIAL)Music & Radio2112.43×
04Joris VoornMusic & Radio1396.68×
05KölschMusic & Radio1179.21×
06Pan-PotMusic & Radio1147.99×
07Brutalismus 3000Music & Radio1118.95×
08Paul KalkbrennerMusic & Radio1030.30×
09Seth TroxlerMusic & Radio1025.64×
10Ricardo VillalobosMusic & Radio963.98×
11horsegiirLMusic & Radio909.64×
12Alice Longyu GaoMusic & Radio909.64×
13Hot Since 82Music & Radio613.55×
14Amsterdam Dance EventMusic & Radio544.87×
15DixonMusic & Radio508.55×
16Nina KravizMusic & Radio281.73×
17Resident AdvisorMusic & Radio165.64×
18BeatportTechnology & Electronics145.30×
19Fact (UK magazine)Music & Radio113.75×
20Tech houseMusic & Radio58.41×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Berghain audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Berghain audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.93×
Design AffinityPREMIUM2.21×
IndulgenceJOY2.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Berghain audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.79×
Need for SecurityCONSERVATISM0.84×
DIY MentalityTHRILL0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Berghain have in United States?

Berghain has an estimated audience of 519,411 people in United States, concentrated in California and New York.

02

What is the gender split and age of Berghain fans?

35.3% of Berghain fans are female, 64.7% are male, with an average age of 34.2 years.

03

Which brands do Berghain fans like most?

Berghain fans show strongest brand affinity for KitKatClub (3076.92×), Laurent Garnier (2802.2×), and Kölsch (1179.21×) over the country average.

04

Where do Berghain fans live in United States?

Berghain fans in United States are most concentrated in California (reach ~100K), New York (reach ~70K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Berghain fans also like?

Beyond Berghain itself, the audience over-indexes on Laurent Garnier (2802.2×), Kölsch (1179.21×), horsegiirL (909.64×), and Berghain / Panorama Bar (OFFICIAL) (2112.43×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Night club audiences in United States

See Berghain audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Berghain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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