Rascasse Audience Intelligence

Tech house Audience in United States

A data profile of the people who buy, follow and care about Tech house in United States — modelled from more than twelve digital signal sources. Tech house has an estimated audience of 8,546,223 people in United States.

The average Tech house fan in United States is 33.2 years old, more male, and lives primarily in Ohio.

The audience is concentrated in Ohio, California, New York.

Top brand affinities include Resident Advisor, Berghain, House music, with strongest over-indexing on Resident Advisor (75.11× the country average).

Demographically, the Tech house audience skews more male with an average age of 33.2, and over-indexes on personality traits such as Mindfulness, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tech house fan in United States is more male, around 33.2 years old, with strong Mindfulness tendencies and a notable affinity for Resident Advisor.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tech house profile in United States.

Audience size
8.5M
in United States
Gender
44.3%
55.7% male
Age
33.2
average years
Country rank
#4158
Topic in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tech house fans

44.3% are female, 55.7% are male, average age 33.2.

Fig. 02

Gender split

44.3%
Female
55.7%
Male
Demographic split for Tech house audience in United States
MetricValue
Female44.3%
Male55.7%
Average age33.2
Estimated audience size8,546,223
Fig. 03

Age distribution

Ø 33.2
average years
Age distribution of the Tech house audience in United States
Age bracketShare%
16-1932%
20-2926%
30-3919%
40-4914%
50+9%
Fig. 04

Worldwide distribution

17.9%

of the worldwide Tech house audience comes from United States.

Worldwide audience distribution share by country for Tech house
CountryShare
United States17.9%
Germany8.1%
Italy7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tech house audience in United States is strongest.

Fig. 05

Top regions by affinity

Tech house fans by region: top regions in United States
#RegionReachAffinity×
01Ohio~1M4.71×
02Rhode Island~70K2.62×
03California~1M1.28×
04Vermont~20K1.20×
05Alaska~20K1.19×
06New York~600K1.18×
07South Dakota~20K1.12×
08North Dakota~20K1.10×
09Montana~30K1.06×
10Colorado~100K1.05×
11Washington, District of Columbia~30K1.03×
12Delaware~20K1.02×
13West Virginia~40K1.00×
14Maine~30K1.00×
15Nevada~80K0.99×
16New Hampshire~30K0.99×
17Hawaii~40K0.98×
18Idaho~40K0.96×
19New Mexico~40K0.95×
20Massachusetts~200K0.94×
21Nebraska~40K0.94×
22Florida~500K0.93×
23Illinois~300K0.93×
24North Carolina~200K0.93×
25Utah~70K0.93×
26Mississippi~70K0.93×
27Washington~200K0.92×
28Arkansas~60K0.92×
29Kansas~60K0.91×
30Connecticut~80K0.90×
31Iowa~60K0.90×
32Oregon~90K0.89×
33Oklahoma~80K0.89×
34Louisiana~100K0.88×
35New Jersey~200K0.87×
36Kentucky~90K0.87×
37Alabama~100K0.86×
38Maryland~100K0.85×
39Arizona~100K0.84×
40South Carolina~100K0.84×
41Wisconsin~100K0.84×
42Minnesota~100K0.84×
43Missouri~100K0.83×
44Indiana~100K0.82×
45Virginia~200K0.81×
46Tennessee~100K0.81×
47Michigan~200K0.80×
48Pennsylvania~200K0.79×
49Georgia~200K0.77×
50Texas~500K0.72×
Fig. 06

Affinity by region

Affinity by region — Tech house, United States
0.72×1.00×4.71×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tech house audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tech house audience
#·InterestCategoryAffinity×
01Resident AdvisorMusic & Radio75.11×
02BerghainMusic & Radio58.41×
03MixmagMusic & Radio49.56×
04Martin GarrixMusic & Radio19.46×
05TiëstoMusic & Radio17.97×
06Deep houseMusic & Radio13.81×
07IbizaTravel & Leisure11.85×
08International educationBusiness & Career9.87×
09Indoor cyclingSports8.56×
10House musicMusic & Radio8.00×
11Disneyland ParisTravel & Leisure7.19×
12Electronic dance musicMusic & Radio6.44×
13Search engine optimizationBusiness & Career6.22×
14MLB.comSports4.25×
15Dance musicMusic & Radio3.72×
16DancehallsMusic & Radio3.62×
17High schoolBusiness & Career3.25×
18LivemusicMusic & Radio2.92×
19SupermanMovies & TV2.11×
20Do it yourself (DIY)Home & Garden1.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tech house audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tech house audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.69×
Design AffinityPREMIUM1.67×
Risk AppetiteTHRILL1.63×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tech house audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.72×
Need for SecurityCONSERVATISM0.80×
Career OrientationPOWER0.83×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Tech house have in United States?

Tech house has an estimated audience of 8,546,223 people in United States, concentrated in Ohio and California.

02

What is the gender split and age of Tech house fans?

44.3% of Tech house fans are female, 55.7% are male, with an average age of 33.2 years.

03

Which brands do Tech house fans like most?

Tech house fans show strongest brand affinity for Resident Advisor (75.11×), Berghain (58.41×), and House music (8×) over the country average.

04

Where do Tech house fans live in United States?

Tech house fans in United States are most concentrated in Ohio (reach ~1M), California (reach ~1M), and New York (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Tech house fans also like?

Beyond Tech house itself, the audience over-indexes on Berghain (58.41×), House music (8×), Deep house (13.81×), and Electronic dance music (6.44×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tech house. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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