Tiësto Audience in United States

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Tiësto has an estimated audience of 1,196,943 people in United States. 44.4% are female, 55.6% are male, average age 29.9. Top regions: California, New York, Texas. Top brand affinities: Tech house, Twin (production team), Deep house, Slander, Avicii.

The average Tiësto fan in United States is 29.9 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Tech house, Twin (production team), Deep house, with strongest over-indexing on Tech house (17.97× the country average). Demographically, the Tiësto audience skews more male with an average age of 29.9, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: EDM

Demographics of Tiësto fans

Demographic split for Tiësto audience in United States
MetricValue
Female44.4%
Male55.6%
Average age29.9
Estimated audience size1,196,943

Audience persona

The typical Tiësto fan in United States is more male, around 29.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Tech house.

Top regions in United States

Top regions ranked by reach for Tiësto in United States
RegionReachAffinity
California216,6491.65×
New York151,6832.27×
Texas122,6291.19×
Florida115,1321.42×
Nevada63,3055.47×
Colorado61,0783.24×
New Jersey48,9661.61×
Illinois44,4461.11×
Pennsylvania38,7070.96×
Massachusetts32,5401.38×
Arizona29,0761.19×
Virginia28,2030.97×
Georgia28,1770.76×
Ohio24,9560.68×
Washington24,1611.01×
North Carolina22,9990.64×
Maryland22,6601.1×
Michigan22,0890.71×
Tennessee16,1910.67×
Connecticut16,1001.34×
Minnesota15,3680.9×
Missouri12,8170.66×
Indiana12,4070.57×
Wisconsin11,9150.66×
Oregon11,4270.83×
Utah10,5430.98×
South Carolina9,8860.55×
Alabama8,2510.49×
Oklahoma7,9630.6×
Louisiana7,9000.51×
Kentucky7,2980.49×
Kansas6,8290.72×
Washington, District of Columbia6,2991.75×
New Mexico5,3540.89×
Iowa5,1410.52×
Hawaii4,5090.88×
New Hampshire4,3310.92×
Arkansas4,2260.43×
Idaho4,0270.67×
Nebraska3,7980.63×
Rhode Island3,5840.94×
Maine2,7560.64×
Mississippi2,7290.28×
Montana2,3620.71×
Delaware2,0990.64×
West Virginia2,0500.37×
Vermont1,7630.84×
Alaska1,6140.63×
Wyoming1,5650.88×
North Dakota1,3760.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tiësto audience
BrandAffinityCategory
Tech house17.97×Music & Radio
Twin (production team)13.67×Music & Radio
Deep house10.86×Music & Radio
Slander18.02×Politics & Society
Avicii19.74×Music & Radio
Progressive house19.34×Music & Radio
Steve Aoki22×Music & Radio
FISHER22.32×Music & Radio
Swedish House Mafia25.83×Music & Radio
Rave5.53×Music & Radio
Drum and bass9.47×Music & Radio
John Summit17.73×Music & Radio
Dubstep10.36×Music & Radio
Trance music7.21×Music & Radio
Eurodance10.23×Music & Radio
Reese16.04×Movies & TV
Beauty1.51×Beauty & Wellness
RÜFÜS DU SOL14.15×Music & Radio
Example14.81×Music & Radio
Afrojack30×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tiësto audience
TraitClusterScore
Early Adopter MentalityPOWER1.77
LGBTQ+ IdentityOPEN1.51
SustainabilityBALANCE1.46
Luxury OrientationPREMIUM1.3
Sports ActivityPOWER1.27
Risk AppetiteTHRILL1.2

Worldwide distribution

Worldwide audience distribution share by country for Tiësto
CountryShare
United States27.3%
Germany6.1%
United Kingdom5.9%

See Tiësto audiences in other countries

More EDM audiences in United States

Frequently asked questions

How many fans does Tiësto have in United States?

Tiësto has an estimated audience of 1,196,943 people in United States, concentrated in California and New York.

What is the gender split and age of Tiësto fans?

44.4% of Tiësto fans are female, 55.6% are male, with an average age of 29.9 years.

Which brands do Tiësto fans like most?

Tiësto fans show strongest brand affinity for Tech house (17.97×), Twin (production team) (13.67×), and Deep house (10.86×) over the country average.

Where do Tiësto fans live in United States?

Tiësto fans in United States are most concentrated in California (reach 216,649), New York (reach 151,683), and Texas (reach 122,629). These three regions account for the largest share of the active audience.

What other brands do Tiësto fans also like?

Beyond Tiësto itself, the audience over-indexes on Twin (production team) (13.67×), Deep house (10.86×), Slander (18.02×), and Avicii (19.74×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tiësto. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.