Rascasse Audience Intelligence

Gloria Estefan Audience in United States

A data profile of the people who buy, follow and care about Gloria Estefan in United States — modelled from more than twelve digital signal sources. Gloria Estefan has an estimated audience of 2,098,964 people in United States.

#4among EDM in United States#2471among Person in United States#1518in Music & Radio

The average Gloria Estefan fan in United States is 44.3 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Nate Bargatze, Priyanka Chopra, Kumail Nanjiani, with strongest over-indexing on Nate Bargatze (14.86× the country average).

Demographically, the Gloria Estefan audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Price Sensitivity, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Gloria Estefan fan in United States is more female, around 44.3 years old, with strong Price Sensitivity tendencies and a notable affinity for Nate Bargatze.

Category: Music & Radio · Type: Person · Subtype: EDM

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gloria Estefan profile in United States.

Audience size
2.1M
in United States
Gender
72.6%♀
27.4% male
Age
44.3
average years
Country rank
#13716
Person in United States
Fig. 01

Search interest · 12-month trend

-52%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gloria Estefan fans

72.6% are female, 27.4% are male, average age 44.3.

Fig. 02

Gender split

72.6%
Female
27.4%
Male
Demographic split for Gloria Estefan audience in United States
MetricValue
Female72.6%
Male27.4%
Average age44.3
Estimated audience size2,098,964
Fig. 03

Age distribution

Ø 44.3
average years
Age distribution of the Gloria Estefan audience in United States
Age bracketShare%
16-199%
20-2915%
30-3920%
40-4924%
50+31%
Fig. 04

Worldwide distribution

34.5%

of the worldwide Gloria Estefan audience comes from United States.

Worldwide audience distribution share by country for Gloria Estefan
CountryShare
United States34.5%
United Kingdom12.2%
Spain11.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gloria Estefan audience in United States is strongest.

Fig. 05

Top regions by affinity

Gloria Estefan fans by region: top regions in United States
#RegionReachAffinity×
01Florida~400K2.49×
02New Jersey~90K1.49×
03New York~200K1.29×
04Connecticut~30K1.29×
05New Mexico~20K1.29×
06Illinois~100K1.26×
07Texas~300K1.25×
08California~300K1.24×
09Rhode Island~9K1.17×
10Massachusetts~50K1.15×
11Nevada~30K1.14×
12Arizona~60K1.12×
13Pennsylvania~90K1.06×
14New Hampshire~10K1.06×
15Georgia~80K1.04×
16Maryland~40K1.04×
17Delaware~7K1.03×
18Washington, District of Columbia~7K1.00×
19North Carolina~70K0.99×
20Hawaii~10K0.98×
21Virginia~60K0.97×
22Indiana~40K0.97×
23Colorado~40K0.97×
24South Carolina~30K0.95×
25Ohio~70K0.94×
26Wisconsin~30K0.94×
27Maine~8K0.94×
28Minnesota~30K0.93×
29Oregon~30K0.93×
30Washington~40K0.92×
31Oklahoma~20K0.92×
32Kansas~20K0.92×
33Missouri~40K0.91×
34Kentucky~30K0.91×
35Michigan~60K0.90×
36Louisiana~30K0.90×
37Nebraska~10K0.90×
38Tennessee~40K0.87×
39Vermont~4K0.87×
40Iowa~20K0.86×
41Arkansas~20K0.85×
42West Virginia~9K0.84×
43Utah~20K0.83×
44Idaho~10K0.83×
45Alaska~4K0.82×
46Montana~5K0.81×
47Alabama~30K0.78×
48Mississippi~20K0.78×
49South Dakota~4K0.75×
50North Dakota~4K0.75×
Fig. 06

Affinity by region

Affinity by region — Gloria Estefan, United States
0.75×1.00×2.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gloria Estefan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gloria Estefan audience
#·InterestCategoryAffinity×
01Geo TVMovies & TV31.57×
02Kunal NayyarMovies & TV24.12×
03Music of BollywoodMusic & Radio22.65×
04Celia CruzMusic & Radio22.03×
05Julio IglesiasMusic & Radio21.71×
06Culture of IndiaPolitics & Society21.20×
07Kumail NanjianiMovies & TV21.07×
08Priyanka ChopraMovies & TV20.96×
09Salsa románticaMusic & Radio20.27×
10BaiduInternet & Social Media20.26×
11WeChatInternet & Social Media19.04×
12Daniel Dae KimMovies & TV18.59×
13TaobaoShopping18.04×
14Michelle YeohMovies & TV16.17×
15Nate BargatzeMusic & Radio14.86×
16Jackie ChanMovies & TV13.09×
17MitúTravel & Leisure11.36×
18Javier BardemMovies & TV11.26×
19ShakiraMusic & Radio10.42×
20GodPolitics & Society3.45×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gloria Estefan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gloria Estefan audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.63×
TraditionCONSERVATISM1.55×
Quality AwarenessPREMIUM1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gloria Estefan audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.92×
PatriotismCONSERVATISM0.99×
Sports ActivityPOWER1.03×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Gloria Estefan have in United States?

Gloria Estefan has an estimated audience of 2,098,964 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Gloria Estefan fans?

72.6% of Gloria Estefan fans are female, 27.4% are male, with an average age of 44.3 years.

03

Which brands do Gloria Estefan fans like most?

Gloria Estefan fans show strongest brand affinity for Nate Bargatze (14.86×), Priyanka Chopra (20.96×), and Kumail Nanjiani (21.07×) over the country average.

04

Where do Gloria Estefan fans live in United States?

Gloria Estefan fans in United States are most concentrated in Florida (reach ~400K), California (reach ~300K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Gloria Estefan fans also like?

Beyond Gloria Estefan itself, the audience over-indexes on Priyanka Chopra (20.96×), Kumail Nanjiani (21.07×), Mitú (11.36×), and Geo TV (31.57×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Gloria Estefan audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Gloria Estefan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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