Rascasse Audience Intelligence

Kunal Nayyar Audience in United States

A data profile of the people who buy, follow and care about Kunal Nayyar in United States — modelled from more than twelve digital signal sources. Kunal Nayyar has an estimated audience of 1,270,173 people in United States.

The average Kunal Nayyar fan in United States is 43.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Melissa Rauch, Nate Bargatze, Priyanka Chopra, with strongest over-indexing on Melissa Rauch (24.96× the country average).

Demographically, the Kunal Nayyar audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Career Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kunal Nayyar fan in United States is more female, around 43.6 years old, with strong Career Orientation tendencies and a notable affinity for Melissa Rauch.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kunal Nayyar profile in United States.

Audience size
1.3M
in United States
Gender
79.7%
20.3% male
Age
43.6
average years
Country rank
#20028
Person in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kunal Nayyar fans

79.7% are female, 20.3% are male, average age 43.6.

Fig. 02

Gender split

79.7%
Female
20.3%
Male
Demographic split for Kunal Nayyar audience in United States
MetricValue
Female79.7%
Male20.3%
Average age43.6
Estimated audience size1,270,173
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the Kunal Nayyar audience in United States
Age bracketShare%
16-1912%
20-2916%
30-3918%
40-4921%
50+33%
Fig. 04

Worldwide distribution

31.6%

of the worldwide Kunal Nayyar audience comes from United States.

Worldwide audience distribution share by country for Kunal Nayyar
CountryShare
United States31.6%
United Kingdom7.8%
Brazil7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kunal Nayyar audience in United States is strongest.

Fig. 05

Top regions by affinity

Kunal Nayyar fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~8K1.23×
02Oklahoma~20K1.18×
03Idaho~7K1.16×
04West Virginia~7K1.14×
05Ohio~40K1.13×
06Kentucky~20K1.12×
07Indiana~30K1.11×
08Missouri~20K1.11×
09Arkansas~10K1.11×
10Arizona~30K1.10×
11Oregon~20K1.10×
12Pennsylvania~50K1.09×
13Iowa~10K1.09×
14South Dakota~3K1.09×
15Wyoming~2K1.07×
16Kansas~10K1.06×
17Montana~4K1.06×
18Texas~100K1.05×
19Wisconsin~20K1.05×
20Maine~5K1.05×
21Washington~30K1.04×
22Nebraska~7K1.04×
23North Dakota~3K1.04×
24Tennessee~30K1.03×
25California~100K1.01×
26Colorado~20K1.01×
27Utah~10K1.01×
28Delaware~4K1.01×
29New Hampshire~5K1.00×
30North Carolina~40K0.97×
31Michigan~30K0.97×
32Minnesota~20K0.96×
33Illinois~40K0.95×
34New Jersey~30K0.95×
35Alabama~20K0.95×
36Alaska~3K0.95×
37Connecticut~10K0.94×
38South Carolina~20K0.93×
39Nevada~10K0.93×
40Florida~80K0.91×
41Virginia~30K0.90×
42Hawaii~5K0.90×
43Rhode Island~4K0.89×
44Georgia~30K0.88×
45Massachusetts~20K0.88×
46Mississippi~9K0.88×
47Maryland~20K0.85×
48New York~60K0.83×
49Louisiana~10K0.83×
50Washington, District of Columbia~2K0.65×
Fig. 06

Affinity by region

Affinity by region — Kunal Nayyar, United States
0.65×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kunal Nayyar audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kunal Nayyar audience
#·InterestCategoryAffinity×
01Kyle LowrySports54.93×
02Jamie ChungMovies & TV35.32×
03M. Night ShyamalanMovies & TV30.52×
04Sandra OhMovies & TV29.30×
05Kumail NanjianiMovies & TV26.86×
06BaiduInternet & Social Media25.87×
07Daniel Dae KimMovies & TV25.22×
08Melissa RauchMovies & TV24.96×
09Gloria EstefanMusic & Radio23.98×
10Padma LakshmiFashion & Accessoires23.93×
11Zodiac (film)Movies & TV22.78×
12Taiwanese dramaMovies & TV22.34×
13Priyanka ChopraMovies & TV21.85×
14Music of BollywoodMusic & Radio19.85×
15Nate BargatzeMusic & Radio18.85×
16TaobaoShopping18.67×
17Jackie ChanMovies & TV17.82×
18Bruce LeeMovies & TV16.14×
19Chinese languagePolitics & Society15.11×
20TaiwanTravel & Leisure10.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kunal Nayyar audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Kunal Nayyar audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.62×
IndividualismJOY1.56×
Luxury OrientationPREMIUM1.53×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Kunal Nayyar audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.97×
Urban LifestyleOPEN1.02×
PatriotismCONSERVATISM1.03×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Kunal Nayyar have in United States?

Kunal Nayyar has an estimated audience of 1,270,173 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kunal Nayyar fans?

79.7% of Kunal Nayyar fans are female, 20.3% are male, with an average age of 43.6 years.

03

Which brands do Kunal Nayyar fans like most?

Kunal Nayyar fans show strongest brand affinity for Melissa Rauch (24.96×), Nate Bargatze (18.85×), and Priyanka Chopra (21.85×) over the country average.

04

Where do Kunal Nayyar fans live in United States?

Kunal Nayyar fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Kunal Nayyar fans also like?

Beyond Kunal Nayyar itself, the audience over-indexes on Nate Bargatze (18.85×), Priyanka Chopra (21.85×), Kyle Lowry (54.93×), and Kumail Nanjiani (26.86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kunal Nayyar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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