Shakira Audience in United States
Shakira has an estimated audience of 7,891,936 people in United States. 58.6% are female, 41.4% are male, average age 35.7. Top regions: California, Texas, Florida. Top brand affinities: Los Angeles Angels of Anaheim, Instant messaging, Guatemala, Spain, Latin pop.
The average Shakira fan in United States is 35.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Los Angeles Angels of Anaheim, Instant messaging, Guatemala, with strongest over-indexing on Los Angeles Angels of Anaheim (18.02× the country average). Demographically, the Shakira audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Pop
Demographics of Shakira fans
| Metric | Value |
|---|---|
| Female | 58.6% |
| Male | 41.4% |
| Average age | 35.7 |
| Estimated audience size | 7,891,936 |
Audience persona
The typical Shakira fan in United States is more female, around 35.7 years old, with strong Extroversion tendencies and a notable affinity for Los Angeles Angels of Anaheim.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,329,658 | 1.53× |
| Texas | 1,011,901 | 1.49× |
| Florida | 886,065 | 1.66× |
| New York | 609,730 | 1.38× |
| Illinois | 328,030 | 1.25× |
| New Jersey | 287,104 | 1.43× |
| Georgia | 268,748 | 1.11× |
| North Carolina | 264,778 | 1.12× |
| Pennsylvania | 262,642 | 0.99× |
| Virginia | 211,817 | 1.1× |
| Ohio | 211,434 | 0.87× |
| Arizona | 192,523 | 1.19× |
| Michigan | 189,926 | 0.92× |
| Massachusetts | 189,712 | 1.22× |
| Washington | 169,777 | 1.07× |
| Maryland | 159,902 | 1.18× |
| Tennessee | 153,746 | 0.97× |
| Colorado | 141,235 | 1.14× |
| Indiana | 129,396 | 0.9× |
| Missouri | 118,892 | 0.93× |
| South Carolina | 109,053 | 0.92× |
| Wisconsin | 105,974 | 0.89× |
| Minnesota | 105,435 | 0.93× |
| Nevada | 97,139 | 1.27× |
| Oregon | 92,400 | 1.02× |
| Connecticut | 89,450 | 1.13× |
| Louisiana | 85,535 | 0.84× |
| Oklahoma | 84,062 | 0.96× |
| Kentucky | 83,363 | 0.84× |
| Utah | 81,297 | 1.15× |
| Alabama | 80,845 | 0.73× |
| Kansas | 62,071 | 1× |
| Arkansas | 52,593 | 0.81× |
| Iowa | 52,498 | 0.81× |
| New Mexico | 46,214 | 1.17× |
| Mississippi | 43,661 | 0.67× |
| Idaho | 35,964 | 0.91× |
| Nebraska | 35,366 | 0.89× |
| Washington, District of Columbia | 28,758 | 1.21× |
| Hawaii | 28,428 | 0.84× |
| Rhode Island | 26,004 | 1.04× |
| New Hampshire | 25,923 | 0.83× |
| West Virginia | 25,597 | 0.7× |
| Maine | 20,597 | 0.73× |
| Delaware | 17,085 | 0.78× |
| Montana | 16,993 | 0.78× |
| Alaska | 12,924 | 0.77× |
| South Dakota | 12,537 | 0.69× |
| Vermont | 11,486 | 0.83× |
| North Dakota | 11,198 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Los Angeles Angels of Anaheim | 18.02× | Sports |
| Instant messaging | 3.85× | Internet & Social Media |
| Guatemala | 6.51× | Travel & Leisure |
| Spain | 5.73× | Travel & Leisure |
| Latin pop | 5.19× | Music & Radio |
| Pacific Ocean | 4.56× | Travel & Leisure |
| Soccer | 2.63× | Sports |
| Shohei Ohtani | 6.87× | Sports |
| Culture | 2.1× | Literature |
| Colombia | 5.5× | Travel & Leisure |
| Food and drink | 1.7× | Food & Beverages |
| Mexico | 3.19× | Travel & Leisure |
| Dominican Republic | 5.63× | Travel & Leisure |
| Argentina | 4.4× | Travel & Leisure |
| Puerto Rico | 4.64× | Travel & Leisure |
| Caribbean | 3.88× | Travel & Leisure |
| Philosophy | 2.3× | Business & Career |
| Recreation | 2.61× | Travel & Leisure |
| Food | 1.65× | Food & Beverages |
| Education | 2.04× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.42 |
| Social Media Usage | JOY | 1.18 |
| Mindfulness | BALANCE | 1.13 |
| Indulgence | JOY | 1.07 |
| Price Sensitivity | PREMIUM | 1.07 |
| Luxury Orientation | PREMIUM | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.7% |
| Mexico | 7.7% |
| Spain | 6.2% |
See Shakira audiences in other countries
More Pop audiences in United States
- Taylor Swift (46,907,635)
- Sabrina Carpenter (23,789,369)
- Ariana Grande (21,756,380)
- Michael Jackson (18,020,221)
- Justin Bieber (15,203,238)
Frequently asked questions
How many fans does Shakira have in United States?
Shakira has an estimated audience of 7,891,936 people in United States, concentrated in California and Texas.
What is the gender split and age of Shakira fans?
58.6% of Shakira fans are female, 41.4% are male, with an average age of 35.7 years.
Which brands do Shakira fans like most?
Shakira fans show strongest brand affinity for Los Angeles Angels of Anaheim (18.02×), Instant messaging (3.85×), and Guatemala (6.51×) over the country average.
Where do Shakira fans live in United States?
Shakira fans in United States are most concentrated in California (reach 1,329,658), Texas (reach 1,011,901), and Florida (reach 886,065). These three regions account for the largest share of the active audience.
What other brands do Shakira fans also like?
Beyond Shakira itself, the audience over-indexes on Instant messaging (3.85×), Guatemala (6.51×), Spain (5.73×), and Latin pop (5.19×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Shakira. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.