A data profile of the people who buy, follow and care about FISHER in United States — modelled from more than twelve digital signal sources. FISHER has an estimated audience of 1,031,070 people in United States.
The average FISHER fan in United States is 29.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, New York, Pennsylvania.
Top brand affinities include Disclosure (band), Berghain, Afrojack, with strongest over-indexing on Disclosure (band) (67.03× the country average).
Demographically, the FISHER audience skews balanced with an average age of 29.8, and over-indexes on personality traits such as Patriotism, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical FISHER fan in United States is balanced, around 29.8 years old, with strong Patriotism tendencies and a notable affinity for Disclosure (band).
The key figures that characterise the FISHER profile in United States.
49.6% are female, 50.4% are male, average age 29.8.
| Metric | Value |
|---|---|
| Female | 49.6% |
| Male | 50.4% |
| Average age | 29.8 |
| Estimated audience size | 1,031,070 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 43% | |
| 20-29 | 27% | |
| 30-39 | 14% | |
| 40-49 | 10% | |
| 50+ | 6% |
Where the FISHER audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Maine | ~10K | 3.17× | |
| 02 | North Dakota | ~5K | 2.51× | |
| 03 | Minnesota | ~30K | 2.09× | |
| 04 | West Virginia | ~10K | 2.08× | |
| 05 | Wisconsin | ~30K | 1.95× | |
| 06 | Pennsylvania | ~70K | 1.90× | |
| 07 | Vermont | ~3K | 1.63× | |
| 08 | Massachusetts | ~30K | 1.44× | |
| 09 | Hawaii | ~6K | 1.38× | |
| 10 | New Hampshire | ~6K | 1.37× | |
| 11 | Illinois | ~50K | 1.33× | |
| 12 | New York | ~70K | 1.25× | |
| 13 | Ohio | ~40K | 1.11× | |
| 14 | Montana | ~3K | 1.09× | |
| 15 | Michigan | ~30K | 0.98× | |
| 16 | South Dakota | ~2K | 0.98× | |
| 17 | Arkansas | ~8K | 0.96× | |
| 18 | Rhode Island | ~3K | 0.92× | |
| 19 | California | ~100K | 0.90× | |
| 20 | Colorado | ~10K | 0.89× | |
| 21 | Alaska | ~2K | 0.89× | |
| 22 | Idaho | ~4K | 0.84× | |
| 23 | Virginia | ~20K | 0.81× | |
| 24 | Delaware | ~2K | 0.80× | |
| 25 | Maryland | ~10K | 0.78× | |
| 26 | Connecticut | ~8K | 0.78× | |
| 27 | Iowa | ~7K | 0.78× | |
| 28 | Washington | ~20K | 0.76× | |
| 29 | Utah | ~7K | 0.76× | |
| 30 | Oregon | ~9K | 0.73× | |
| 31 | Indiana | ~10K | 0.72× | |
| 32 | Louisiana | ~10K | 0.72× | |
| 33 | Nevada | ~7K | 0.71× | |
| 34 | Washington, District of Columbia | ~2K | 0.71× | |
| 35 | Missouri | ~10K | 0.70× | |
| 36 | Nebraska | ~4K | 0.69× | |
| 37 | Tennessee | ~10K | 0.68× | |
| 38 | South Carolina | ~10K | 0.68× | |
| 39 | North Carolina | ~20K | 0.67× | |
| 40 | Alabama | ~10K | 0.66× | |
| 41 | Kentucky | ~9K | 0.66× | |
| 42 | Mississippi | ~6K | 0.66× | |
| 43 | Kansas | ~5K | 0.65× | |
| 44 | New Jersey | ~20K | 0.60× | |
| 45 | New Mexico | ~3K | 0.60× | |
| 46 | Oklahoma | ~7K | 0.59× | |
| 47 | Georgia | ~20K | 0.54× | |
| 48 | Texas | ~50K | 0.51× | |
| 49 | Florida | ~40K | 0.51× | |
| 50 | Arizona | ~10K | 0.50× |
The strongest cross-interests of the FISHER audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Disclosure (band) | Music & Radio | 67.03× | ||
| 02 | Berghain | Music & Radio | 58.42× | ||
| 03 | Afrojack | Music & Radio | 54.71× | ||
| 04 | Robin Schulz | Music & Radio | 51.90× | ||
| 05 | Martin Garrix | Music & Radio | 34.71× | ||
| 06 | Alan Walker (DJ) | Music & Radio | 25.71× | ||
| 07 | In the Heights | Music & Radio | 25.60× | ||
| 08 | Tiësto | Music & Radio | 22.32× | ||
| 09 | Steve Aoki | Music & Radio | 19.23× | ||
| 10 | Hart of Dixie | Movies & TV | 19.20× | ||
| 11 | Avicii | Music & Radio | 18.68× | ||
| 12 | Skrillex | Music & Radio | 18.66× | ||
| 13 | Fox Sports Radio | Sports | 18.66× | ||
| 14 | Resident Advisor | Music & Radio | 17.59× | ||
| 15 | Daft Punk | Music & Radio | 15.33× | ||
| 16 | Erin Andrews | Sports | 13.62× | ||
| 17 | International education | Business & Career | 9.02× | ||
| 18 | Deep house | Music & Radio | 7.92× | ||
| 19 | Electronic dance music | Music & Radio | 4.54× | ||
| 20 | Hair Extensions | Beauty & Wellness | 3.19× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.92× | |
| Tradition | CONSERVATISM | 1.60× | |
| Urban Lifestyle | OPEN | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.56× | |
| Creativity | OPEN | 0.75× | |
| Quality Awareness | PREMIUM | 0.81× |
FISHER has an estimated audience of 1,031,070 people in United States, concentrated in California and New York.
49.6% of FISHER fans are female, 50.4% are male, with an average age of 29.8 years.
FISHER fans show strongest brand affinity for Disclosure (band) (67.03×), Berghain (58.42×), and Afrojack (54.71×) over the country average.
FISHER fans in United States are most concentrated in California (reach ~100K), New York (reach ~70K), and Pennsylvania (reach ~70K). These three regions account for the largest share of the active audience.
Beyond FISHER itself, the audience over-indexes on Berghain (58.42×), Afrojack (54.71×), Martin Garrix (34.71×), and Avicii (18.68×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for FISHER. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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