John Summit Audience in United States
John Summit has an estimated audience of 1,375,442 people in United States. 47.7% are female, 52.3% are male, average age 32.7. Top brand affinities: Resident Advisor, Disclosure (band), Kia Sportage, Berghain, Martin Garrix.
Top brand affinities include Resident Advisor, Disclosure (band), Kia Sportage, with strongest over-indexing on Resident Advisor (38.44× the country average). Demographically, the John Summit audience skews balanced with an average age of 32.7, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation.
Category: Music & Radio · Type: Person · Subtype: EDM
Demographics of John Summit fans
| Metric | Value |
|---|---|
| Female | 47.7% |
| Male | 52.3% |
| Average age | 32.7 |
| Estimated audience size | 1,375,442 |
Audience persona
The typical John Summit fan in United States is balanced, around 32.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Resident Advisor.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Resident Advisor | 38.44× | Music & Radio |
| Disclosure (band) | 47.97× | Music & Radio |
| Kia Sportage | 22.48× | Cars & Mobility |
| Berghain | 46.51× | Music & Radio |
| Martin Garrix | 36.75× | Music & Radio |
| Skrillex | 20.36× | Music & Radio |
| In the Heights | 25.05× | Music & Radio |
| Google Maps | 2.82× | Internet & Social Media |
| Afrojack | 36.44× | Music & Radio |
| Livemusic | 3.64× | Music & Radio |
| Indeed.com | 2.8× | Business & Career |
| Tiësto | 19.43× | Music & Radio |
| Autism Awareness | 6.16× | Health |
| Electronic dance music | 4.24× | Music & Radio |
| Avicii | 15.24× | Music & Radio |
| Steve Aoki | 19.4× | Music & Radio |
| Hart of Dixie | 21.35× | Movies & TV |
| Diabetes mellitus awareness | 4.08× | Health |
| Houston Astros | 5.08× | Sports |
| Los Angeles Dodgers | 4.21× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.18 |
| Luxury Orientation | PREMIUM | 1.73 |
| Early Adopter Mentality | POWER | 1.71 |
| Sustainability | BALANCE | 1.41 |
| Extroversion | THRILL | 1.41 |
| Risk Appetite | THRILL | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 70.6% |
| Canada | 8.5% |
| Australia | 4.3% |
See John Summit audiences in other countries
More EDM audiences in United States
- Sharks (9,848,677)
- Shaquille O’Neal (3,529,263)
- Gloria Estefan (2,411,311)
- Major League (2,184,390)
- DJ Khaled (2,148,169)
How to read this data
Audience size is the estimated number of people in United States who actively search for John Summit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.