Example Audience in United States

Example has an estimated audience of 1,511,962 people in United States. 49.8% are female, 50.2% are male, average age 29.3. Top regions: California, Florida, Texas. Top brand affinities: Google Maps, Indeed.com, Travis Barker, Enterprise Rent-A-Car, Rebecca Ferguson.
The average Example fan in United States is 29.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Google Maps, Indeed.com, Travis Barker, with strongest over-indexing on Google Maps (9.65× the country average). Demographically, the Example audience skews balanced with an average age of 29.3, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Example fans
| Metric | Value |
|---|---|
| Female | 49.8% |
| Male | 50.2% |
| Average age | 29.3 |
| Estimated audience size | 1,511,962 |
Audience persona
The typical Example fan in United States is balanced, around 29.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Google Maps.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 237,665 | 1.43× |
| Florida | 192,361 | 1.88× |
| Texas | 170,889 | 1.31× |
| New York | 111,514 | 1.32× |
| Georgia | 80,475 | 1.73× |
| Illinois | 62,718 | 1.25× |
| North Carolina | 59,296 | 1.3× |
| Alabama | 54,651 | 2.59× |
| Ohio | 49,854 | 1.07× |
| Pennsylvania | 47,808 | 0.94× |
| Michigan | 40,636 | 1.03× |
| Virginia | 39,044 | 1.06× |
| New Jersey | 32,850 | 0.85× |
| Tennessee | 32,046 | 1.06× |
| Colorado | 29,660 | 1.24× |
| Arizona | 28,716 | 0.93× |
| Maryland | 27,619 | 1.06× |
| Washington | 27,026 | 0.89× |
| Indiana | 26,086 | 0.94× |
| South Carolina | 22,991 | 1.01× |
| Missouri | 22,954 | 0.94× |
| Massachusetts | 22,325 | 0.75× |
| Louisiana | 21,438 | 1.1× |
| Oklahoma | 18,334 | 1.09× |
| Kentucky | 17,862 | 0.94× |
| Minnesota | 16,162 | 0.75× |
| Mississippi | 16,153 | 1.3× |
| Wisconsin | 16,118 | 0.71× |
| Oregon | 13,945 | 0.8× |
| Nevada | 13,922 | 0.95× |
| Arkansas | 12,898 | 1.04× |
| Connecticut | 12,318 | 0.81× |
| Kansas | 11,143 | 0.94× |
| Utah | 10,792 | 0.8× |
| Iowa | 9,773 | 0.78× |
| West Virginia | 7,508 | 1.07× |
| New Mexico | 7,313 | 0.96× |
| Nebraska | 6,105 | 0.81× |
| Idaho | 5,706 | 0.75× |
| Hawaii | 5,226 | 0.8× |
| Washington, District of Columbia | 4,466 | 0.98× |
| New Hampshire | 3,899 | 0.65× |
| Rhode Island | 3,609 | 0.75× |
| Delaware | 3,469 | 0.83× |
| North Dakota | 3,188 | 1.03× |
| Maine | 3,187 | 0.59× |
| Montana | 2,415 | 0.58× |
| South Dakota | 2,384 | 0.68× |
| Alaska | 2,146 | 0.66× |
| Wyoming | 1,613 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 9.65× | Internet & Social Media |
| Indeed.com | 9.06× | Business & Career |
| Travis Barker | 36.81× | Music & Radio |
| Enterprise Rent-A-Car | 11.09× | Cars & Mobility |
| Rebecca Ferguson | 25.49× | Movies & TV |
| JD Sports | 20.47× | Shopping |
| Lil Peep | 32.75× | Music & Radio |
| Capital One | 5.93× | Business & Career |
| Sarah Jessica Parker | 19.88× | Movies & TV |
| Google News | 8.58× | News |
| Beetlejuice | 6.71× | Movies & TV |
| Kia Sportage | 28.42× | Cars & Mobility |
| Zac Efron | 12.94× | Movies & TV |
| Livemusic | 7.1× | Music & Radio |
| Apple Store | 9.84× | Shopping |
| Aaron Rodgers | 7.67× | Sports |
| StubHub | 10.75× | Travel & Leisure |
| Novak Djokovic | 15.76× | Sports |
| Anna Kendrick | 15.81× | Movies & TV |
| DuckDuckGo | 10.52× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.03 |
| LGBTQ+ Identity | OPEN | 2.76 |
| Risk Appetite | THRILL | 2.16 |
| Extroversion | THRILL | 1.61 |
| Pet Ownership | JOY | 1.4 |
| Urban Lifestyle | OPEN | 1.39 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 34.1% |
| United States | 25.4% |
| Japan | 9.1% |
See Example audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
Frequently asked questions
How many fans does Example have in United States?
Example has an estimated audience of 1,511,962 people in United States, concentrated in California and Florida.
What is the gender split and age of Example fans?
49.8% of Example fans are female, 50.2% are male, with an average age of 29.3 years.
Which brands do Example fans like most?
Example fans show strongest brand affinity for Google Maps (9.65×), Indeed.com (9.06×), and Travis Barker (36.81×) over the country average.
Where do Example fans live in United States?
Example fans in United States are most concentrated in California (reach 237,665), Florida (reach 192,361), and Texas (reach 170,889). These three regions account for the largest share of the active audience.
What other brands do Example fans also like?
Beyond Example itself, the audience over-indexes on Indeed.com (9.06×), Travis Barker (36.81×), Enterprise Rent-A-Car (11.09×), and Rebecca Ferguson (25.49×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Example. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.