Rascasse Audience Intelligence

Hyde Park Audience in United States

A data profile of the people who buy, follow and care about Hyde Park in United States — modelled from more than twelve digital signal sources. Hyde Park has an estimated audience of 3,454,527 people in United States.

#2among Night club in United States#667among POI in United States#890in Music & Radio

The average Hyde Park fan in United States is 39.2 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, Illinois, Texas.

Top brand affinities include Volkswagen Beetle, Volkswagen Type 2, Car club, with strongest over-indexing on Volkswagen Beetle (58× the country average).

Demographically, the Hyde Park audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Career Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Hyde Park fan in United States is balanced, around 39.2 years old, with strong Career Orientation tendencies and a notable affinity for Volkswagen Beetle.

Category: Music & Radio · Type: POI · Subtype: Night club

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hyde Park profile in United States.

Audience size
3.5M
in United States
Gender
52.1%♀
47.9% male
Age
39.2
average years
Country rank
#9134
POI in United States
Fig. 01

Search interest · 12-month trend

-48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hyde Park fans

52.1% are female, 47.9% are male, average age 39.2.

Fig. 02

Gender split

52.1%
Female
47.9%
Male
Demographic split for Hyde Park audience in United States
MetricValue
Female52.1%
Male47.9%
Average age39.2
Estimated audience size3,454,527
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Hyde Park audience in United States
Age bracketShare%
16-1921%
20-2917%
30-3920%
40-4924%
50+19%
Fig. 04

Worldwide distribution

23.2%

of the worldwide Hyde Park audience comes from United States.

Worldwide audience distribution share by country for Hyde Park
CountryShare
United Kingdom46.5%
United States23.2%
Australia8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hyde Park audience in United States is strongest.

Fig. 05

Top regions by affinity

Hyde Park fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~60K5.73×
02Illinois~300K4.47×
03Vermont~10K3.53×
04Massachusetts~100K3.51×
05Ohio~200K3.44×
06Florida~300K2.24×
07Texas~200K1.40×
08New York~200K1.38×
09Michigan~70K1.30×
10Utah~20K1.21×
11Pennsylvania~80K1.19×
12New Mexico~10K1.17×
13Missouri~40K1.14×
14Indiana~40K1.07×
15Rhode Island~6K1.01×
16Washington, District of Columbia~6K1.00×
17Kansas~10K0.89×
18Connecticut~20K0.80×
19New Hampshire~6K0.78×
20Kentucky~20K0.77×
21Nevada~10K0.74×
22Colorado~20K0.73×
23California~100K0.67×
24Virginia~30K0.67×
25Louisiana~20K0.64×
26Maryland~20K0.63×
27Maine~5K0.63×
28New Jersey~30K0.61×
29Wisconsin~20K0.60×
30Washington~20K0.59×
31Arkansas~9K0.57×
32Alabama~20K0.56×
33Georgia~30K0.55×
34Tennessee~20K0.55×
35Alaska~2K0.54×
36North Carolina~30K0.52×
37Arizona~20K0.52×
38Delaware~3K0.51×
39North Dakota~2K0.51×
40Mississippi~8K0.50×
41South Carolina~10K0.49×
42South Dakota~2K0.48×
43Oregon~10K0.47×
44West Virginia~4K0.47×
45Montana~3K0.47×
46Iowa~8K0.46×
47Hawaii~4K0.46×
48Minnesota~10K0.42×
49Nebraska~4K0.42×
50Oklahoma~9K0.38×
Fig. 06

Affinity by region

Affinity by region — Hyde Park, United States
0.38×1.00×5.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hyde Park audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hyde Park audience
#·InterestCategoryAffinity×
01Volkswagen Type 2Cars & Mobility84.21×
02Volkswagen BeetleCars & Mobility58.00×
03Volkswagen GolfCars & Mobility10.58×
04Car clubCars & Mobility9.87×
05Electric motorcycles and scootersCars & Mobility5.45×
06HandballSports5.38×
07Rail transportTravel & Leisure3.64×
08Public transportCars & Mobility3.45×
09VolkswagenCars & Mobility3.37×
10Air pollutionHealth3.02×
11Non-alcoholic beverageFood & Beverages2.91×
12LegoKids & Family2.68×
13Solar energyHome & Garden2.66×
14Formula OneSports2.65×
15HondaCars & Mobility2.53×
16Hardware storeHome & Garden2.13×
17Used carCars & Mobility1.97×
18United Parcel ServiceBusiness & Career1.90×
19EBayShopping1.68×
20SUVsCars & Mobility1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hyde Park audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hyde Park audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.09×
TraditionCONSERVATISM1.35×
DIY MentalityTHRILL1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hyde Park audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.31×
Risk AppetiteTHRILL0.44×
Luxury OrientationPREMIUM0.45×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hyde Park have in United States?

Hyde Park has an estimated audience of 3,454,527 people in United States, concentrated in Florida and Illinois.

02

What is the gender split and age of Hyde Park fans?

52.1% of Hyde Park fans are female, 47.9% are male, with an average age of 39.2 years.

03

Which brands do Hyde Park fans like most?

Hyde Park fans show strongest brand affinity for Volkswagen Beetle (58×), Volkswagen Type 2 (84.21×), and Car club (9.87×) over the country average.

04

Where do Hyde Park fans live in United States?

Hyde Park fans in United States are most concentrated in Florida (reach ~300K), Illinois (reach ~300K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Hyde Park fans also like?

Beyond Hyde Park itself, the audience over-indexes on Volkswagen Type 2 (84.21×), Car club (9.87×), Rail transport (3.64×), and Public transport (3.45×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Hyde Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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