Björn Ulvaeus Audience in United States

Björn Ulvaeus has an estimated audience of 276,086 people in United States. 59.8% are female, 40.2% are male, average age 38.0. Top regions: California, Florida, Texas.

The average Björn Ulvaeus fan in United States is 38.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Demographically, the Björn Ulvaeus audience skews more female with an average age of 38.0, and over-indexes on personality traits such as Patriotism, Tradition.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Björn Ulvaeus fans

Demographic split for Björn Ulvaeus audience in United States
MetricValue
Female59.8%
Male40.2%
Average age38.0
Estimated audience size276,086

Top regions in United States

Top regions ranked by reach for Björn Ulvaeus in United States
RegionReachAffinity
California33,1701.09×
Florida20,5281.1×
Texas20,2060.85×
New York16,3011.06×
Pennsylvania10,6031.14×
Illinois10,4631.14×
Ohio8,7981.03×
New Jersey7,8711.12×
North Carolina7,6800.92×
Michigan7,4161.03×
Virginia7,2451.08×
Georgia7,2360.85×
Massachusetts6,4741.19×
Washington6,2101.12×
Arizona5,9681.06×
Tennessee5,4330.98×
Indiana5,3331.06×
Wisconsin5,1151.23×
Minnesota4,8081.22×
Missouri4,6151.04×
Maryland4,5310.95×
Colorado4,2820.98×
Kentucky3,5561.03×
South Carolina3,5230.85×
Oregon3,4841.1×
Connecticut3,2871.19×
Utah3,2551.32×
Alabama3,0930.8×
Oklahoma3,055
Louisiana2,8400.8×
Nevada2,5610.96×
Iowa2,3271.02×
Kansas2,1450.99×
Arkansas1,9990.88×
Idaho1,5931.15×
Nebraska1,5521.12×
Mississippi1,4460.64×
West Virginia1,2440.97×
New Hampshire1,2301.13×
New Mexico1,1850.86×
Rhode Island1,0691.22×
Maine9360.95×
Hawaii8630.73×
Montana7941.04×
Washington, District of Columbia7510.9×
North Dakota6241.1×
Delaware5910.78×
South Dakota5270.83×
Alaska4630.78×
Vermont3890.8×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Björn Ulvaeus audience
TraitClusterScore
PatriotismCONSERVATISM1.49
TraditionCONSERVATISM1.45
SustainabilityBALANCE1.38
LGBTQ+ IdentityOPEN1.28
Community OrientationOPEN1.28
SpiritualityBALANCE1.24

Worldwide distribution

Worldwide audience distribution share by country for Björn Ulvaeus
CountryShare
Germany20.7%
Sweden15.2%
United Kingdom10.8%

See Björn Ulvaeus audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Björn Ulvaeus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.