Boston Terrier Audience in United States
Boston Terrier has an estimated audience of 10,936,214 people in United States. 64.7% are female, 35.3% are male, average age 39.0. Top regions: California, Texas, Florida.
The average Boston Terrier fan in United States is 39.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Boston Terrier audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Pet Ownership, Design Affinity.
Category: Pets & Animals · Type: Topic · Subtype: Dog breed
Demographics of Boston Terrier fans
| Metric | Value |
|---|---|
| Female | 64.7% |
| Male | 35.3% |
| Average age | 39.0 |
| Estimated audience size | 10,936,214 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,152,625 | 0.96× |
| Texas | 1,036,494 | 1.1× |
| Florida | 800,327 | 1.08× |
| New York | 474,300 | 0.78× |
| Ohio | 355,657 | 1.06× |
| Pennsylvania | 348,379 | 0.95× |
| North Carolina | 345,769 | 1.05× |
| Georgia | 331,721 | 0.98× |
| Illinois | 326,758 | 0.9× |
| Michigan | 284,741 | 1× |
| Tennessee | 268,873 | 1.23× |
| Washington | 244,486 | 1.11× |
| Arizona | 238,659 | 1.07× |
| New Jersey | 231,581 | 0.83× |
| Virginia | 230,741 | 0.87× |
| Massachusetts | 230,681 | 1.07× |
| Indiana | 220,134 | 1.1× |
| Missouri | 196,137 | 1.11× |
| Kentucky | 182,232 | 1.33× |
| Alabama | 180,068 | 1.18× |
| South Carolina | 169,624 | 1.03× |
| Colorado | 165,209 | 0.96× |
| Wisconsin | 164,593 | 1× |
| Louisiana | 156,731 | 1.11× |
| Oklahoma | 150,448 | 1.24× |
| Maryland | 143,382 | 0.76× |
| Oregon | 141,282 | 1.13× |
| Minnesota | 137,624 | 0.88× |
| Arkansas | 113,604 | 1.26× |
| Mississippi | 98,572 | 1.09× |
| Nevada | 96,188 | 0.91× |
| Utah | 94,393 | 0.96× |
| Kansas | 94,124 | 1.09× |
| Connecticut | 93,906 | 0.86× |
| Iowa | 87,749 | 0.97× |
| West Virginia | 67,080 | 1.32× |
| Idaho | 60,929 | 1.11× |
| New Mexico | 56,488 | 1.03× |
| Nebraska | 53,235 | 0.97× |
| New Hampshire | 39,143 | 0.91× |
| Maine | 38,999 | 1× |
| Montana | 32,143 | 1.06× |
| Rhode Island | 29,864 | 0.86× |
| Hawaii | 29,070 | 0.62× |
| North Dakota | 24,547 | 1.09× |
| South Dakota | 24,235 | 0.96× |
| Delaware | 23,480 | 0.78× |
| Alaska | 22,021 | 0.94× |
| Washington, District of Columbia | 21,423 | 0.65× |
| Vermont | 15,490 | 0.81× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.28 |
| Design Affinity | PREMIUM | 1.63 |
| DIY Mentality | THRILL | 1.6 |
| Sustainability | BALANCE | 1.52 |
| Early Adopter Mentality | POWER | 1.31 |
| Patriotism | CONSERVATISM | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.8% |
| Japan | 21.6% |
| Germany | 6.0% |
See Boston Terrier audiences in other countries
More Dog breed audiences in United States
- Labrador Retriever (27,891,146)
- French Bulldog (25,825,076)
- Dachshund (23,894,095)
- Yorkshire Terrier (23,806,508)
- Poodle (22,630,792)
How to read this data
Audience size is the estimated number of people in United States who actively search for Boston Terrier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.