Rascasse Audience Intelligence

Cheap Trick Audience in United States

A data profile of the people who buy, follow and care about Cheap Trick in United States — modelled from more than twelve digital signal sources. Cheap Trick has an estimated audience of 866,564 people in United States.

The average Cheap Trick fan in United States is 45.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Joe Walsh, Genesis (band), Scorpions (band), with strongest over-indexing on Joe Walsh (36.98× the country average).

Demographically, the Cheap Trick audience skews more male with an average age of 45.8, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cheap Trick fan in United States is more male, around 45.8 years old, with strong Patriotism tendencies and a notable affinity for Joe Walsh.

Category: Music & Radio · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cheap Trick profile in United States.

Audience size
867K
in United States
Gender
38.4%
61.6% male
Age
45.8
average years
Country rank
#26028
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cheap Trick fans

38.4% are female, 61.6% are male, average age 45.8.

Fig. 02

Gender split

38.4%
Female
61.6%
Male
Demographic split for Cheap Trick audience in United States
MetricValue
Female38.4%
Male61.6%
Average age45.8
Estimated audience size866,564
Fig. 03

Age distribution

Ø 45.8
average years
Age distribution of the Cheap Trick audience in United States
Age bracketShare%
16-1914%
20-298%
30-3912%
40-4928%
50+38%
Fig. 04

Worldwide distribution

64.5%

of the worldwide Cheap Trick audience comes from United States.

Worldwide audience distribution share by country for Cheap Trick
CountryShare
United States64.5%
Japan5.7%
Canada4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cheap Trick audience in United States is strongest.

Fig. 05

Top regions by affinity

Cheap Trick fans by region: top regions in United States
#RegionReachAffinity×
01Wisconsin~20K1.82×
02Illinois~50K1.61×
03Oklahoma~10K1.54×
04Iowa~10K1.51×
05West Virginia~6K1.42×
06Nebraska~6K1.32×
07New Hampshire~4K1.28×
08Missouri~20K1.26×
09Michigan~30K1.21×
10Colorado~20K1.21×
11Washington~20K1.20×
12Maine~4K1.20×
13Ohio~30K1.18×
14Oregon~10K1.18×
15Indiana~20K1.17×
16Tennessee~20K1.16×
17Arkansas~8K1.13×
18Kentucky~10K1.08×
19Minnesota~10K1.07×
20Nevada~9K1.05×
21Connecticut~9K1.04×
22Kansas~7K1.03×
23Pennsylvania~30K1.02×
24North Carolina~30K1.02×
25Rhode Island~3K1.01×
26Florida~60K1.00×
27Massachusetts~20K1.00×
28Idaho~4K0.97×
29Mississippi~7K0.95×
30North Dakota~2K0.95×
31South Dakota~2K0.94×
32Montana~2K0.93×
33Vermont~1K0.92×
34Arizona~20K0.90×
35South Carolina~10K0.86×
36Alabama~10K0.85×
37New Mexico~4K0.83×
38New York~40K0.80×
39Maryland~10K0.78×
40Louisiana~9K0.78×
41Delaware~2K0.78×
42Alaska~1K0.76×
43New Jersey~20K0.75×
44California~70K0.74×
45Georgia~20K0.74×
46Virginia~10K0.72×
47Texas~50K0.67×
48Utah~5K0.66×
49Washington, District of Columbia~2K0.65×
50Hawaii~2K0.63×
Fig. 06

Affinity by region

Affinity by region — Cheap Trick, United States
0.63×1.00×1.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cheap Trick audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cheap Trick audience
#·InterestCategoryAffinity×
01Joe WalshMusic & Radio36.98×
02Thin LizzyMusic & Radio34.22×
03SEMrushInternet & Social Media33.33×
04Bad CompanyMusic & Radio29.59×
05Judas PriestMusic & Radio27.22×
06Huey LewisMovies & TV26.64×
07WhitesnakeMusic & Radio25.71×
08Billy IdolMusic & Radio25.23×
09Scorpions (band)Music & Radio25.05×
10Alice Cooper (band)Music & Radio22.91×
11Goo Goo DollsMusic & Radio21.09×
12Joan JettMusic & Radio20.71×
13Mick JaggerMusic & Radio20.61×
14Axl RoseMusic & Radio20.09×
15Genesis (band)Music & Radio16.74×
16Oscar IsaacMovies & TV15.49×
17Robert PlantMusic & Radio14.24×
18Billy JoelMusic & Radio9.80×
19The Beach BoysMusic & Radio9.77×
20Phil CollinsMusic & Radio9.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cheap Trick audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Cheap Trick audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.50×
IndividualismJOY1.65×
TraditionCONSERVATISM1.65×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Cheap Trick audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.68×
Healthy LifestyleBALANCE0.71×
CreativityOPEN0.76×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Cheap Trick have in United States?

Cheap Trick has an estimated audience of 866,564 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Cheap Trick fans?

38.4% of Cheap Trick fans are female, 61.6% are male, with an average age of 45.8 years.

03

Which brands do Cheap Trick fans like most?

Cheap Trick fans show strongest brand affinity for Joe Walsh (36.98×), Genesis (band) (16.74×), and Scorpions (band) (25.05×) over the country average.

04

Where do Cheap Trick fans live in United States?

Cheap Trick fans in United States are most concentrated in California (reach ~70K), Florida (reach ~60K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Cheap Trick fans also like?

Beyond Cheap Trick itself, the audience over-indexes on Genesis (band) (16.74×), Scorpions (band) (25.05×), Billy Idol (25.23×), and Mick Jagger (20.61×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cheap Trick. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →