Rascasse Audience Intelligence

Dan and Phil Audience in United States

Dan and Phil has an estimated audience of 548K people in United States.

#8081among people in United States#4526in Music & Radio

The average Dan and Phil fan in United States is 21.7 years old, more female, and lives primarily in California.

Interest is seasonal: June, October and November account for 51% of the year's searches, August is the quietest month.

Most fans live in California, New York, Texas.

Top affinities include Olivia Wilde, Alex Pettyfer, Twenty One Pilots, with strongest over-indexing on Olivia Wilde (43.64× the country average).

Demographically, the Dan and Phil audience skews more female with an average age of 21.7, and over-indexes on personality traits such as Tradition, Extroversion.

The typical Dan and Phil fan in United States is more female, around 21.7 years old, with strong Tradition tendencies and a notable affinity for Olivia Wilde.

Category: Music & Radio · Type: Person

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
548K
in United States
Gender
77.4%♀
22.6% male
Age
21.7
average years
Country rank
#34779
among all objects in United States
Fig. 01

Search interest · 12-month trend

+137%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Dan and Phil fans

77.4% are female, 22.6% are male, average age 21.7.

Fig. 02

Gender split

77.4%
Female
22.6%
Male
Demographic split for Dan and Phil audience in United States
MetricValue
Female77.4%
Male22.6%
Average age21.7
Estimated audience size548K
Fig. 03

Age distribution

Ø 21.7
average years
Age distribution of the Dan and Phil audience in United States
Age bracketShare%
16-2485%
25-3412%
35-442%
45-541%
55+0%
Fig. 04

Worldwide distribution

56.5%

of the worldwide Dan and Phil audience comes from United States.

Worldwide audience distribution share by country for Dan and Phil
CountryShare
United States56.5%
United Kingdom20.9%
Canada6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Dan and Phil fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~20K1.44×
02Oregon~10K1.43×
03Washington~20K1.33×
04Washington, District of Columbia~1K1.30×
05Vermont~1K1.25×
06Maine~3K1.22×
07Indiana~10K1.15×
08Missouri~10K1.15×
09New York~40K1.14×
10Rhode Island~2K1.14×
11Pennsylvania~20K1.13×
12Illinois~20K1.08×
13Ohio~20K1.08×
14Michigan~20K1.08×
15Minnesota~10K1.08×
16Kentucky~8K1.08×
17Wisconsin~10K1.06×
18Kansas~5K1.06×
19Connecticut~6K1.05×
20Utah~6K1.05×
21California~70K1.04×
22Virginia~10K1.04×
23Oklahoma~7K1.03×
24West Virginia~3K1.03×
25New Hampshire~2K1.03×
26North Carolina~20K0.99×
27Tennessee~10K0.99×
28Arkansas~5K0.96×
29Arizona~10K0.95×
30South Carolina~9K0.95×
31Iowa~5K0.94×
32Nebraska~3K0.94×
33Colorado~9K0.92×
34Idaho~3K0.92×
35Texas~30K0.91×
36Georgia~20K0.91×
37Maryland~9K0.90×
38Alaska~1K0.90×
39New Jersey~10K0.87×
40Alabama~7K0.87×
41Montana~2K0.87×
42North Dakota~1K0.87×
43Louisiana~7K0.86×
44Nevada~5K0.86×
45Delaware~1K0.86×
46South Dakota~1K0.85×
47Florida~30K0.84×
48New Mexico~3K0.83×
49Hawaii~2K0.78×
50Mississippi~4K0.74×
Fig. 06

Affinity by region

Affinity by region — Dan and Phil, United States
0.74×1.00×1.44×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Dan and Phil audience vs. the country average
#·InterestCategoryAffinity×
01Olivia WildeMovies & TV43.64×
02Alex PettyferMovies & TV41.95×
03Twenty One PilotsMusic & Radio26.18×
04Internet celebrityInternet & Social Media20.30×
05Cumberland FarmsShopping18.29×
06Jensen AcklesMovies & TV15.43×
07Zaxby'sFood & Beverages10.03×
08Hailee SteinfeldMovies & TV9.96×
09Goth subcultureFashion & Accessoires9.91×
10Harry StylesMusic & Radio8.05×
11RakutenShopping7.99×
12Tropical Smoothie CafeFood & Beverages7.95×
13Henry CavillMovies & TV7.84×
14Ozzy OsbourneMusic & Radio6.87×
15Affiliate marketingBusiness & Career5.84×
16Hair ExtensionsBeauty & Wellness4.54×
17Stranger ThingsMovies & TV4.51×
18RedditInternet & Social Media3.46×
19Harry PotterMovies & TV2.58×
20SupermanMovies & TV1.93×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Dan and Phil audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Dan and Phil audience vs. the country average · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.85×
ExtroversionTHRILL1.35×
Social Media UsageJOY1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Dan and Phil audience vs. the country average · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.49×
Quality AwarenessPREMIUM0.53×
DIY MentalityTHRILL0.55×
0×1.00× baseline2×
Appendix

Explore more audiences

More Music & Radio audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Dan and Phil over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/dan-and-phil-97454” · Methodology