Dan and Phil Audience in United States

Dan and Phil has an estimated audience of 510,088 people in United States. 77.4% are female, 22.6% are male, average age 20.8. Top regions: California, Texas, Florida. Top brand affinities: Combat sport, Dog breed, Ciudad Hidalgo, Michoacán, Racing, Grinch.
The average Dan and Phil fan in United States is 20.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Combat sport, Dog breed, Ciudad Hidalgo, Michoacán, with strongest over-indexing on Combat sport (6.18× the country average). Demographically, the Dan and Phil audience skews more female with an average age of 20.8, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person
Demographics of Dan and Phil fans
| Metric | Value |
|---|---|
| Female | 77.4% |
| Male | 22.6% |
| Average age | 20.8 |
| Estimated audience size | 510,088 |
Audience persona
The typical Dan and Phil fan in United States is more female, around 20.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Combat sport.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 57,740 | 1.03× |
| Texas | 41,135 | 0.94× |
| Florida | 31,421 | 0.91× |
| New York | 29,366 | 1.03× |
| Pennsylvania | 19,402 | 1.13× |
| Illinois | 19,382 | 1.14× |
| North Carolina | 17,725 | 1.15× |
| Ohio | 16,809 | 1.07× |
| Michigan | 14,928 | 1.12× |
| Washington | 14,659 | 1.43× |
| Georgia | 14,523 | 0.92× |
| Massachusetts | 13,885 | 1.38× |
| Virginia | 13,261 | 1.07× |
| Indiana | 11,635 | 1.25× |
| New Jersey | 11,294 | 0.87× |
| Tennessee | 10,604 | 1.04× |
| Arizona | 10,360 | 0.99× |
| Missouri | 9,972 | 1.21× |
| Oregon | 9,631 | 1.65× |
| Minnesota | 9,056 | 1.24× |
| Wisconsin | 8,980 | 1.17× |
| Maryland | 8,129 | 0.93× |
| Colorado | 7,715 | 0.96× |
| Kentucky | 7,000 | 1.09× |
| South Carolina | 5,971 | 0.78× |
| Louisiana | 5,945 | 0.9× |
| Alabama | 5,850 | 0.82× |
| Oklahoma | 5,765 | 1.02× |
| Utah | 5,388 | 1.18× |
| Connecticut | 4,870 | 0.95× |
| Kansas | 4,769 | 1.19× |
| Arkansas | 4,179 | 0.99× |
| Iowa | 3,975 | 0.95× |
| Nevada | 3,929 | 0.8× |
| Mississippi | 2,644 | 0.63× |
| West Virginia | 2,540 | 1.07× |
| Idaho | 2,190 | 0.86× |
| Nebraska | 2,185 | 0.85× |
| New Hampshire | 2,162 | 1.08× |
| Maine | 2,120 | 1.16× |
| New Mexico | 2,038 | 0.8× |
| Rhode Island | 1,887 | 1.16× |
| Washington, District of Columbia | 1,836 | 1.2× |
| Hawaii | 1,352 | 0.62× |
| Montana | 1,096 | 0.77× |
| Delaware | 1,092 | 0.78× |
| Vermont | 985 | 1.1× |
| South Dakota | 775 | 0.66× |
| North Dakota | 755 | 0.72× |
| Alaska | 754 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Combat sport | 6.18× | Sports |
| Dog breed | 3.2× | Pets & Animals |
| Ciudad Hidalgo, Michoacán | 58.24× | Travel & Leisure |
| Racing | 3.06× | Cars & Mobility |
| Grinch | 1.75× | Movies & TV |
| Chanticleer (ensemble) | 5.68× | Music & Radio |
| Eyelashes Regrow | 6.59× | Beauty & Wellness |
| Tiffany Haddish | 2.1× | Movies & TV |
| Cass County, Missouri | 3.92× | Travel & Leisure |
| Mangaka | 1.61× | Literature |
| Moquegua | 4.71× | Travel & Leisure |
| Mortgage insurance | 1.68× | Business & Career |
| San Gil | 2.65× | Travel & Leisure |
| Lindsey Shaw | 3.72× | Movies & TV |
| Yahoo Sports Fantasy | 2.56× | |
| Mae Hong Son Province | 6.08× | Travel & Leisure |
| Endless Space | 8.45× | Games |
| Handmade Gifts | 1.76× | Kids & Family |
| Bullion | 2.64× | Business & Career |
| Two-Lane Blacktop | 6.21× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.25 |
| Sustainability | BALANCE | 1.52 |
| Extroversion | THRILL | 1.38 |
| Tradition | CONSERVATISM | 1.34 |
| Early Adopter Mentality | POWER | 1.23 |
| DIY Mentality | THRILL | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 56.4% |
| United Kingdom | 20.5% |
| Canada | 7.0% |
See Dan and Phil audiences in other countries
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Frequently asked questions
How many fans does Dan and Phil have in United States?
Dan and Phil has an estimated audience of 510,088 people in United States, concentrated in California and Texas.
What is the gender split and age of Dan and Phil fans?
77.4% of Dan and Phil fans are female, 22.6% are male, with an average age of 20.8 years.
Which brands do Dan and Phil fans like most?
Dan and Phil fans show strongest brand affinity for Combat sport (6.18×), Dog breed (3.2×), and Ciudad Hidalgo, Michoacán (58.24×) over the country average.
Where do Dan and Phil fans live in United States?
Dan and Phil fans in United States are most concentrated in California (reach 57,740), Texas (reach 41,135), and Florida (reach 31,421). These three regions account for the largest share of the active audience.
What other brands do Dan and Phil fans also like?
Beyond Dan and Phil itself, the audience over-indexes on Dog breed (3.2×), Ciudad Hidalgo, Michoacán (58.24×), Racing (3.06×), and Grinch (1.75×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Dan and Phil. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.