Rascasse Audience Intelligence

Dan and Phil Audience in United States

A data profile of the people who buy, follow and care about Dan and Phil in United States — modelled from more than twelve digital signal sources. Dan and Phil has an estimated audience of 547,914 people in United States.

The average Dan and Phil fan in United States is 20.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Internet celebrity, Olivia Wilde, Jensen Ackles, with strongest over-indexing on Internet celebrity (20.3× the country average).

Demographically, the Dan and Phil audience skews more female with an average age of 20.8, and over-indexes on personality traits such as Tradition, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dan and Phil fan in United States is more female, around 20.8 years old, with strong Tradition tendencies and a notable affinity for Internet celebrity.

Category: Music & Radio · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dan and Phil profile in United States.

Audience size
548K
in United States
Gender
77.4%
22.6% male
Age
20.8
average years
Country rank
#34715
Person in United States
Fig. 01

Search interest · 12-month trend

+137%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dan and Phil fans

77.4% are female, 22.6% are male, average age 20.8.

Fig. 02

Gender split

77.4%
Female
22.6%
Male
Demographic split for Dan and Phil audience in United States
MetricValue
Female77.4%
Male22.6%
Average age20.8
Estimated audience size547,914
Fig. 03

Age distribution

Ø 20.8
average years
Age distribution of the Dan and Phil audience in United States
Age bracketShare%
16-1985%
20-2912%
30-392%
40-491%
50+0%
Fig. 04

Worldwide distribution

56.4%

of the worldwide Dan and Phil audience comes from United States.

Worldwide audience distribution share by country for Dan and Phil
CountryShare
United States56.4%
United Kingdom20.9%
Canada6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dan and Phil audience in United States is strongest.

Fig. 05

Top regions by affinity

Dan and Phil fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~10K1.44×
02Oregon~8K1.43×
03Washington~10K1.33×
04Washington, District of Columbia~2K1.30×
05Vermont~1K1.25×
06Maine~2K1.22×
07Indiana~10K1.15×
08Missouri~9K1.15×
09New York~30K1.14×
10Rhode Island~2K1.14×
11Pennsylvania~20K1.13×
12Illinois~20K1.08×
13Ohio~20K1.08×
14Michigan~10K1.08×
15Minnesota~8K1.08×
16Kentucky~7K1.08×
17Wisconsin~8K1.06×
18Kansas~4K1.06×
19Connecticut~5K1.05×
20Utah~5K1.05×
21California~60K1.04×
22Virginia~10K1.04×
23Oklahoma~6K1.03×
24West Virginia~2K1.03×
25New Hampshire~2K1.03×
26North Carolina~20K0.99×
27Tennessee~10K0.99×
28Arkansas~4K0.96×
29Arizona~10K0.95×
30South Carolina~7K0.95×
31Iowa~4K0.94×
32Nebraska~2K0.94×
33Colorado~7K0.92×
34Idaho~2K0.92×
35Texas~40K0.91×
36Georgia~10K0.91×
37Maryland~8K0.90×
38Alaska<1K0.90×
39New Jersey~10K0.87×
40Alabama~6K0.87×
41Montana~1K0.87×
42North Dakota<1K0.87×
43Louisiana~6K0.86×
44Nevada~4K0.86×
45Delaware~1K0.86×
46South Dakota~1K0.85×
47Florida~30K0.84×
48New Mexico~2K0.83×
49Hawaii~2K0.78×
50Mississippi~3K0.74×
Fig. 06

Affinity by region

Affinity by region — Dan and Phil, United States
0.74×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dan and Phil audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dan and Phil audience
#·InterestCategoryAffinity×
01Olivia WildeMovies & TV43.64×
02Alex PettyferMovies & TV41.95×
03Twenty One PilotsMusic & Radio26.18×
04Internet celebrityInternet & Social Media20.30×
05Cumberland FarmsShopping18.29×
06Jensen AcklesMovies & TV15.43×
07Zaxby'sFood & Beverages10.03×
08Hailee SteinfeldMovies & TV9.96×
09Goth subcultureFashion & Accessoires9.91×
10Harry StylesMusic & Radio8.05×
11RakutenShopping7.99×
12Tropical Smoothie CafeFood & Beverages7.95×
13Henry CavillMovies & TV7.84×
14Ozzy OsbourneMusic & Radio6.87×
15Affiliate marketingBusiness & Career5.84×
16Hair ExtensionsBeauty & Wellness4.54×
17Stranger ThingsMovies & TV4.51×
18RedditInternet & Social Media3.46×
19Harry PotterMovies & TV2.58×
20SupermanMovies & TV1.93×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dan and Phil audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Dan and Phil audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.85×
ExtroversionTHRILL1.35×
Social Media UsageJOY1.28×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Dan and Phil audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.49×
Quality AwarenessPREMIUM0.53×
DIY MentalityTHRILL0.55×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Dan and Phil have in United States?

Dan and Phil has an estimated audience of 547,914 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Dan and Phil fans?

77.4% of Dan and Phil fans are female, 22.6% are male, with an average age of 20.8 years.

03

Which brands do Dan and Phil fans like most?

Dan and Phil fans show strongest brand affinity for Internet celebrity (20.3×), Olivia Wilde (43.64×), and Jensen Ackles (15.43×) over the country average.

04

Where do Dan and Phil fans live in United States?

Dan and Phil fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Dan and Phil fans also like?

Beyond Dan and Phil itself, the audience over-indexes on Olivia Wilde (43.64×), Jensen Ackles (15.43×), Twenty One Pilots (26.18×), and Hailee Steinfeld (9.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dan and Phil. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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