Empire of the Sun (band) Audience in United States

Empire of the Sun (band) has an estimated audience of 1,074,007 people in United States. 47.5% are female, 52.5% are male, average age 33.5. Top brand affinities: Julian Casablancas, MGMT, Franz Ferdinand (band), LCD Soundsystem, Daft Punk.

Top brand affinities include Julian Casablancas, MGMT, Franz Ferdinand (band), with strongest over-indexing on Julian Casablancas (76.5× the country average). Demographically, the Empire of the Sun (band) audience skews balanced with an average age of 33.5, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Empire of the Sun (band) fans

Demographic split for Empire of the Sun (band) audience in United States
MetricValue
Female47.5%
Male52.5%
Average age33.5
Estimated audience size1,074,007

Audience persona

The typical Empire of the Sun (band) fan in United States is balanced, around 33.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Julian Casablancas.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Empire of the Sun (band) audience
BrandAffinityCategory
Julian Casablancas76.5×Music & Radio
MGMT41.41×Music & Radio
Franz Ferdinand (band)65.63×Music & Radio
LCD Soundsystem74.79×Music & Radio
Daft Punk40.83×Music & Radio
Gorillaz28.39×Music & Radio
Kia Sportage34.82×Cars & Mobility
Two Door Cinema Club97.46×Music & Radio
Jamiroquai46.05×Music & Radio
Tame Impala22.41×Music & Radio
The Strokes36.88×Music & Radio
Avicii23.15×Music & Radio
Honda HR-V25×Cars & Mobility
Arctic Monkeys26.03×Music & Radio
Disclosure (band)37.13×Music & Radio
Charli XCX10.66×Music & Radio
Steve Aoki23.23×Music & Radio
Pre-school playgroup25.95×Kids & Family
The Killers23.31×Music & Radio
Sofi Tukker39.94×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Empire of the Sun (band) audience
TraitClusterScore
Early Adopter MentalityPOWER2.06
SustainabilityBALANCE2.02
LGBTQ+ IdentityOPEN1.92
Design AffinityPREMIUM1.88
Urban LifestyleOPEN1.72
TravellingTHRILL1.62

Worldwide distribution

Worldwide audience distribution share by country for Empire of the Sun (band)
CountryShare
United States37.6%
United Kingdom10.2%
Germany6.7%

See Empire of the Sun (band) audiences in other countries

More Band audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Empire of the Sun (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.