Rascasse Audience Intelligence

Eyes Lips Face Target Market in United States

A data profile of the people who buy, follow and care about Eyes Lips Face in United States — modelled from more than twelve digital signal sources. Eyes Lips Face has an estimated audience of 4,708,197 people in United States.

#25among Cosmetics in United States#726among Brand in United States#137in Beauty & Wellness

The average Eyes Lips Face fan in United States is 31.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Beauty & Wellness · Type: Brand · Subtype: Cosmetics

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Eyes Lips Face profile in United States.

Audience size
4.7M
in United States
Gender
88.0%♀
12.0% male
Age
31.8
average years
Country rank
#7037
Brand in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Eyes Lips Face

88.0% are female, 12.0% are male, average age 31.8.

Fig. 02

Gender split

88.0%
Female
12.0%
Male
Demographic split for Eyes Lips Face audience in United States
MetricValue
Female88.0%
Male12.0%
Average age31.8
Estimated audience size4,708,197
Fig. 03

Age distribution

Ø 31.8
average years
Age distribution of the Eyes Lips Face audience in United States
Age bracketShare%
16-1939%
20-2924%
30-3916%
40-4913%
50+8%
Fig. 04

Worldwide distribution

26.4%

of the worldwide Eyes Lips Face audience comes from United States.

Worldwide audience distribution share by country for Eyes Lips Face
CountryShare
United States26.4%
Japan10.1%
United Kingdom6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Eyes Lips Face audience in United States is strongest.

Fig. 05

Top regions by affinity

Eyes Lips Face customers by region in United States
#RegionReachAffinity×
01Kentucky~70K1.19×
02Utah~50K1.19×
03Indiana~100K1.16×
04Texas~500K1.14×
05West Virginia~30K1.13×
06Oklahoma~60K1.10×
07New Jersey~100K1.09×
08Iowa~40K1.09×
09Ohio~200K1.08×
10Pennsylvania~200K1.07×
11Connecticut~50K1.07×
12Nebraska~30K1.07×
13Arizona~100K1.06×
14Alabama~70K1.06×
15Missouri~80K1.05×
16Wisconsin~80K1.05×
17California~500K1.04×
18Louisiana~60K1.04×
19Kansas~40K1.04×
20Idaho~20K1.03×
21South Dakota~10K1.03×
22Illinois~200K1.02×
23New Hampshire~20K1.02×
24Rhode Island~20K1.02×
25New York~300K1.01×
26North Dakota~10K1.01×
27North Carolina~100K1.00×
28Michigan~100K1.00×
29South Carolina~70K1.00×
30Georgia~100K0.99×
31Tennessee~90K0.99×
32Minnesota~70K0.99×
33Arkansas~40K0.99×
34Florida~300K0.98×
35Massachusetts~90K0.97×
36New Mexico~20K0.97×
37Virginia~100K0.96×
38Oregon~50K0.96×
39Mississippi~40K0.95×
40Washington~90K0.94×
41Maine~20K0.94×
42Colorado~70K0.91×
43Nevada~40K0.91×
44Delaware~10K0.91×
45Montana~10K0.89×
46Alaska~9K0.89×
47Maryland~70K0.88×
48Vermont~7K0.88×
49Hawaii~20K0.82×
50Washington, District of Columbia~10K0.67×
Fig. 06

Affinity by region

Affinity by region — Eyes Lips Face, United States
0.67×1.00×1.19×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Eyes Lips Face. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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