Rascasse Audience Intelligence

Frances McDormand Audience in United States

A data profile of the people who buy, follow and care about Frances McDormand in United States — modelled from more than twelve digital signal sources. Frances McDormand has an estimated audience of 1,010,296 people in United States.

The average Frances McDormand fan in United States is 42.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Vanessa Kirby, Amanda Seyfried, Carey Mulligan, with strongest over-indexing on Vanessa Kirby (280.69× the country average).

Demographically, the Frances McDormand audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Mindfulness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Frances McDormand fan in United States is more female, around 42.7 years old, with strong Mindfulness tendencies and a notable affinity for Vanessa Kirby.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Frances McDormand profile in United States.

Audience size
1M
in United States
Gender
62.8%
37.2% male
Age
42.7
average years
Country rank
#23516
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Frances McDormand viewers

62.8% are female, 37.2% are male, average age 42.7.

Fig. 02

Gender split

62.8%
Female
37.2%
Male
Demographic split for Frances McDormand audience in United States
MetricValue
Female62.8%
Male37.2%
Average age42.7
Estimated audience size1,010,296
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Frances McDormand audience in United States
Age bracketShare%
16-1913%
20-2916%
30-3920%
40-4923%
50+28%
Fig. 04

Worldwide distribution

32.7%

of the worldwide Frances McDormand audience comes from United States.

Worldwide audience distribution share by country for Frances McDormand
CountryShare
United States32.7%
United Kingdom7.2%
Italy6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Frances McDormand audience in United States is strongest.

Fig. 05

Top regions by affinity

Frances McDormand fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K1.40×
02Maine~5K1.38×
03Oregon~10K1.34×
04New Hampshire~5K1.28×
05Massachusetts~20K1.22×
06Montana~3K1.20×
07Minnesota~20K1.18×
08New York~60K1.17×
09Washington~20K1.16×
10Rhode Island~3K1.15×
11Colorado~20K1.12×
12Illinois~30K1.10×
13Connecticut~10K1.08×
14Pennsylvania~30K1.07×
15Missouri~20K1.06×
16Washington, District of Columbia~3K1.06×
17Wisconsin~10K1.05×
18Iowa~8K1.04×
19New Mexico~5K1.04×
20Idaho~5K1.04×
21North Dakota~2K1.02×
22California~100K1.01×
23Alaska~2K1.00×
24Arizona~20K0.99×
25Kansas~7K0.98×
26Nebraska~5K0.98×
27Ohio~30K0.96×
28Utah~8K0.96×
29Michigan~20K0.95×
30Kentucky~10K0.94×
31West Virginia~4K0.94×
32South Dakota~2K0.94×
33New Jersey~20K0.92×
34Oklahoma~10K0.92×
35Virginia~20K0.91×
36Tennessee~20K0.91×
37Indiana~20K0.90×
38Maryland~10K0.90×
39Arkansas~7K0.90×
40Delaware~2K0.90×
41North Carolina~30K0.88×
42South Carolina~10K0.82×
43Georgia~20K0.80×
44Nevada~7K0.80×
45Texas~60K0.79×
46Hawaii~3K0.79×
47Alabama~10K0.78×
48Florida~50K0.77×
49Louisiana~9K0.77×
50Mississippi~6K0.76×
Fig. 06

Affinity by region

Affinity by region — Frances McDormand, United States
0.76×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Frances McDormand audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Frances McDormand audience
#·InterestCategoryAffinity×
01Peter AsherMusic & Radio297.65×
02Vanessa KirbyMovies & TV280.69×
03Bad EnglishMusic & Radio271.98×
04Carey MulliganMovies & TV195.03×
05Amanda SeyfriedMovies & TV164.49×
06Riz AhmedMovies & TV152.43×
07Anthony HopkinsMovies & TV127.32×
08Gary OldmanMovies & TV116.64×
09Sacha Baron CohenMovies & TV85.14×
10Glenn CloseMovies & TV74.91×
11Laura PausiniMusic & Radio67.23×
12Olivia ColmanMovies & TV58.94×
13Joaquin PhoenixMovies & TV48.68×
14Rachel WeiszMovies & TV46.95×
15Michael FassbenderMovies & TV43.72×
16Kelly OsbourneMusic & Radio40.92×
17Don CheadleMovies & TV33.92×
18Daniel Day-LewisMovies & TV25.01×
19Uma ThurmanMovies & TV22.26×
20Brad PittMovies & TV12.92×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Frances McDormand audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Frances McDormand audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.44×
SpiritualityBALANCE1.40×
Community OrientationOPEN1.35×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Frances McDormand audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.92×
Pet OwnershipJOY0.97×
DIY MentalityTHRILL1.00×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Frances McDormand have in United States?

Frances McDormand has an estimated audience of 1,010,296 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Frances McDormand viewers?

62.8% of Frances McDormand fans are female, 37.2% are male, with an average age of 42.7 years.

03

Which brands do Frances McDormand fans like most?

Frances McDormand fans show strongest brand affinity for Vanessa Kirby (280.69×), Amanda Seyfried (164.49×), and Carey Mulligan (195.03×) over the country average.

04

Where do Frances McDormand fans live in United States?

Frances McDormand fans in United States are most concentrated in California (reach ~100K), Texas (reach ~60K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Frances McDormand fans also like?

Beyond Frances McDormand itself, the audience over-indexes on Amanda Seyfried (164.49×), Carey Mulligan (195.03×), Gary Oldman (116.64×), and Anthony Hopkins (127.32×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Frances McDormand. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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