Frances McDormand Audience in United States

Frances McDormand logo

Frances McDormand has an estimated audience of 949,372 people in United States. 62.8% are female, 37.2% are male, average age 42.7. Top regions: California, Texas, New York. Top brand affinities: Vanessa Kirby, Amanda Seyfried, Carey Mulligan, Gary Oldman, Anthony Hopkins.

The average Frances McDormand fan in United States is 42.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Vanessa Kirby, Amanda Seyfried, Carey Mulligan, with strongest over-indexing on Vanessa Kirby (280.69× the country average). Demographically, the Frances McDormand audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Actor Actress or TV Star

Demographics of Frances McDormand fans

Demographic split for Frances McDormand audience in United States
MetricValue
Female62.8%
Male37.2%
Average age42.7
Estimated audience size949,372

Audience persona

The typical Frances McDormand fan in United States is more female, around 42.7 years old, with strong Extroversion tendencies and a notable affinity for Vanessa Kirby.

Top regions in United States

Top regions ranked by reach for Frances McDormand in United States
RegionReachAffinity
California112,5631.08×
Texas67,5820.83×
New York66,7051.26×
Florida52,1220.81×
Illinois35,6891.13×
Pennsylvania35,1311.1×
Ohio28,3930.97×
North Carolina26,1420.92×
Michigan24,4900.99×
Georgia24,2960.83×
Massachusetts22,8871.22×
New Jersey22,8170.95×
Washington22,6051.19×
Virginia21,4930.93×
Arizona19,2560.99×
Tennessee17,3690.91×
Colorado16,9501.13×
Minnesota16,7771.23×
Missouri16,4871.08×
Indiana15,6730.9×
Wisconsin14,9811.05×
Oregon14,7611.36×
Maryland14,2260.87×
South Carolina11,9620.84×
Kentucky11,7500.99×
Connecticut10,5971.11×
Alabama10,2210.77×
Oklahoma10,1870.97×
Louisiana9,1350.75×
Utah8,0790.95×
Iowa8,0051.02×
Nevada7,6200.83×
Kansas7,2920.97×
Arkansas6,9360.89×
Mississippi5,6890.73×
Idaho4,9011.03×
New Mexico4,8561.02×
New Hampshire4,6691.25×
Maine4,5721.34×
Nebraska4,4660.94×
West Virginia3,8100.86×
Rhode Island3,2501.08×
Montana3,1791.21×
Washington, District of Columbia3,0451.07×
Hawaii3,0120.74×
Vermont2,2971.38×
Delaware2,2110.84×
South Dakota1,9960.91×
North Dakota1,9431×
Alaska1,9010.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Frances McDormand audience
BrandAffinityCategory
Vanessa Kirby280.69×Movies & TV
Amanda Seyfried164.49×Movies & TV
Carey Mulligan195.03×Movies & TV
Gary Oldman116.64×Movies & TV
Anthony Hopkins127.32×Movies & TV
Glenn Close74.91×Movies & TV
Riz Ahmed152.43×Movies & TV
Sacha Baron Cohen85.14×Movies & TV
Kelly Osbourne40.92×Music & Radio
Joaquin Phoenix48.68×Movies & TV
Olivia Colman58.94×Movies & TV
Rachel Weisz46.95×Movies & TV
Peter Asher297.65×Music & Radio
Bad English271.98×Music & Radio
Michael Fassbender43.72×Movies & TV
Chloé Zhao64.92×Movies & TV
Daniel Day-Lewis25.01×Movies & TV
Brad Pitt12.92×Movies & TV
Euphoria4.07×Movies & TV
Jennifer Love Hewitt16.83×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Frances McDormand audience
TraitClusterScore
ExtroversionTHRILL1.53
TraditionCONSERVATISM1.51
Urban LifestyleOPEN1.42
TravellingTHRILL1.33
Community OrientationOPEN1.32
MindfulnessBALANCE1.31

Worldwide distribution

Worldwide audience distribution share by country for Frances McDormand
CountryShare
United States32.1%
United Kingdom7.7%
Italy6.2%

See Frances McDormand audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Frances McDormand have in United States?

Frances McDormand has an estimated audience of 949,372 people in United States, concentrated in California and Texas.

What is the gender split and age of Frances McDormand fans?

62.8% of Frances McDormand fans are female, 37.2% are male, with an average age of 42.7 years.

Which brands do Frances McDormand fans like most?

Frances McDormand fans show strongest brand affinity for Vanessa Kirby (280.69×), Amanda Seyfried (164.49×), and Carey Mulligan (195.03×) over the country average.

Where do Frances McDormand fans live in United States?

Frances McDormand fans in United States are most concentrated in California (reach 112,563), Texas (reach 67,582), and New York (reach 66,705). These three regions account for the largest share of the active audience.

What other brands do Frances McDormand fans also like?

Beyond Frances McDormand itself, the audience over-indexes on Amanda Seyfried (164.49×), Carey Mulligan (195.03×), Gary Oldman (116.64×), and Anthony Hopkins (127.32×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Frances McDormand. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.