Hours Audience in United States

Hours has an estimated audience of 1,449,810 people in United States. 65.0% are female, 35.0% are male, average age 28.1. Top regions: California, Texas, Florida.
The average Hours fan in United States is 28.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Type: Topic
Demographics of Hours fans
| Metric | Value |
|---|---|
| Female | 65.0% |
| Male | 35.0% |
| Average age | 28.1 |
| Estimated audience size | 1,449,810 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 194,371 | 1.22× |
| Texas | 126,883 | 1.02× |
| Florida | 102,411 | 1.04× |
| New York | 94,228 | 1.16× |
| Pennsylvania | 51,175 | 1.05× |
| Illinois | 50,372 | 1.04× |
| Ohio | 48,369 | 1.08× |
| Georgia | 46,029 | 1.03× |
| Michigan | 43,662 | 1.15× |
| North Carolina | 41,569 | 0.95× |
| Virginia | 36,435 | 1.03× |
| New Jersey | 36,257 | 0.98× |
| Washington | 33,723 | 1.16× |
| Massachusetts | 29,611 | 1.04× |
| Arizona | 28,632 | 0.97× |
| Indiana | 28,550 | 1.08× |
| Tennessee | 28,369 | 0.98× |
| Missouri | 26,256 | 1.12× |
| Wisconsin | 24,860 | 1.14× |
| Maryland | 23,517 | 0.94× |
| Minnesota | 21,668 | 1.04× |
| South Carolina | 21,124 | 0.97× |
| Colorado | 20,789 | 0.91× |
| Alabama | 20,172 | 1.0× |
| Oregon | 19,297 | 1.16× |
| Kentucky | 17,863 | 0.98× |
| Louisiana | 17,414 | 0.93× |
| Oklahoma | 15,579 | 0.97× |
| Connecticut | 13,894 | 0.96× |
| Nevada | 12,935 | 0.92× |
| Utah | 12,581 | 0.97× |
| Arkansas | 11,999 | 1.0× |
| Iowa | 11,972 | 1.0× |
| Kansas | 11,461 | 1.0× |
| Mississippi | 10,678 | 0.89× |
| Hawaii | 8,854 | 1.42× |
| New Mexico | 7,680 | 1.06× |
| Nebraska | 7,412 | 1.02× |
| Idaho | 7,100 | 0.98× |
| West Virginia | 6,467 | 0.96× |
| New Hampshire | 5,082 | 0.89× |
| Maine | 4,799 | 0.92× |
| Rhode Island | 4,345 | 0.94× |
| Montana | 3,688 | 0.92× |
| Washington, District of Columbia | 3,598 | 0.83× |
| Delaware | 3,524 | 0.88× |
| South Dakota | 3,064 | 0.91× |
| Alaska | 2,653 | 0.86× |
| North Dakota | 2,433 | 0.82× |
| Vermont | 2,361 | 0.93× |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 42.2% |
| United States | 21.5% |
| Germany | 14.9% |
See Hours audiences in other countries
More audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Hours. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.