IESE Business School Audience in United States
IESE Business School has an estimated audience of 289,584 people in United States. 44.8% are female, 55.2% are male, average age 35.4. Top regions: New York, California, Texas.
The average IESE Business School fan in United States is 35.4 years old, more male, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Demographically, the IESE Business School audience skews more male with an average age of 35.4, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.
Category: Business & Career · Type: POI · Subtype: University
Demographics of IESE Business School fans
| Metric | Value |
|---|---|
| Female | 44.8% |
| Male | 55.2% |
| Average age | 35.4 |
| Estimated audience size | 289,584 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 41,642 | 2.57× |
| California | 34,405 | 1.08× |
| Texas | 19,498 | 0.78× |
| Florida | 17,452 | 0.89× |
| Massachusetts | 12,904 | 2.26× |
| Illinois | 11,347 | 1.18× |
| Virginia | 11,222 | 1.59× |
| New Jersey | 9,021 | 1.22× |
| Pennsylvania | 7,572 | 0.78× |
| North Carolina | 6,876 | 0.79× |
| Georgia | 6,130 | 0.69× |
| Washington | 5,038 | 0.87× |
| Michigan | 4,919 | 0.65× |
| Maryland | 4,561 | 0.92× |
| Washington, District of Columbia | 4,013 | 4.61× |
| Colorado | 3,916 | 0.86× |
| Connecticut | 3,591 | 1.24× |
| Arizona | 3,472 | 0.59× |
| Ohio | 3,467 | 0.39× |
| Tennessee | 2,806 | 0.48× |
| South Carolina | 2,402 | 0.55× |
| Indiana | 2,247 | 0.42× |
| Oregon | 2,161 | 0.65× |
| Missouri | 1,994 | 0.43× |
| Utah | 1,909 | 0.74× |
| Minnesota | 1,764 | 0.43× |
| Wisconsin | 1,717 | 0.39× |
| Mississippi | 1,473 | 0.62× |
| Louisiana | 1,419 | 0.38× |
| Kentucky | 1,364 | 0.38× |
| Alabama | 1,320 | 0.33× |
| Arkansas | 1,308 | 0.55× |
| Oklahoma | 1,279 | 0.4× |
| Nevada | 1,216 | 0.43× |
| West Virginia | 1,216 | 0.9× |
| Alaska | 1,213 | 1.96× |
| Rhode Island | 1,209 | 1.31× |
| New Hampshire | 1,169 | 1.02× |
| Kansas | 1,123 | 0.49× |
| Idaho | 1,123 | 0.77× |
| Hawaii | 1,072 | 0.86× |
| Iowa | 1,066 | 0.45× |
| Montana | 1,058 | 1.32× |
| South Dakota | 1,044 | 1.56× |
| North Dakota | 1,016 | 1.71× |
| Wyoming | 983 | 2.29× |
| Nebraska | 981 | 0.68× |
| New Mexico | 976 | 0.67× |
| Maine | 967 | 0.93× |
| Vermont | 951 | 1.87× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.2 |
| Luxury Orientation | PREMIUM | 1.76 |
| Career Orientation | POWER | 1.72 |
| Convenience Orientation | PREMIUM | 1.56 |
| Quality Awareness | PREMIUM | 1.55 |
| LGBTQ+ Identity | OPEN | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.5% |
| Spain | 12.8% |
| Italy | 7.1% |
See IESE Business School audiences in other countries
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
How to read this data
Audience size is the estimated number of people in United States who actively search for IESE Business School. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.