Rascasse Audience Intelligence

Indian fast food Audience in United States

A data profile of the people who buy, follow and care about Indian fast food in United States — modelled from more than twelve digital signal sources. Indian fast food has an estimated audience of 1,307,641 people in United States.

#7771among Topic in United States#1144in Food & Beverages

The average Indian fast food fan in United States is 31.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Indian fast food profile in United States.

Audience size
1.3M
in United States
Gender
56.4%♀
43.6% male
Age
31.7
average years
Country rank
#19632
Topic in United States
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Indian fast food fans

56.4% are female, 43.6% are male, average age 31.7.

Fig. 02

Gender split

56.4%
Female
43.6%
Male
Demographic split for Indian fast food audience in United States
MetricValue
Female56.4%
Male43.6%
Average age31.7
Estimated audience size1,307,641
Fig. 03

Age distribution

Ø 31.7
average years
Age distribution of the Indian fast food audience in United States
Age bracketShare%
16-1942%
20-2919%
30-3916%
40-4913%
50+9%
Fig. 04

Worldwide distribution

21.7%

of the worldwide Indian fast food audience comes from United States.

Worldwide audience distribution share by country for Indian fast food
CountryShare
United States21.7%
Japan10.4%
India10.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Indian fast food audience in United States is strongest.

Fig. 05

Top regions by affinity

Indian fast food fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~70K2.15×
02California~300K2.05×
03Illinois~80K1.93×
04Texas~200K1.42×
05New York~90K1.25×
06Kentucky~20K1.22×
07Washington~30K1.14×
08Virginia~40K1.13×
09Washington, District of Columbia~4K1.13×
10North Dakota~3K1.12×
11South Dakota~3K1.11×
12Delaware~4K1.07×
13Ohio~40K1.05×
14Rhode Island~4K1.05×
15Montana~4K1.05×
16Arizona~30K1.03×
17Indiana~20K1.03×
18New Hampshire~5K1.03×
19Georgia~40K1.02×
20North Carolina~40K1.02×
21Hawaii~6K1.02×
22West Virginia~6K1.01×
23Alaska~3K1.01×
24Maine~5K1.00×
25Vermont~2K1.00×
26Utah~10K0.98×
27Idaho~6K0.97×
28Maryland~20K0.96×
29Kansas~10K0.96×
30New Mexico~6K0.96×
31Nebraska~6K0.96×
32Nevada~10K0.95×
33Mississippi~10K0.95×
34Connecticut~10K0.93×
35Arkansas~10K0.93×
36Massachusetts~20K0.92×
37Oklahoma~10K0.91×
38Iowa~10K0.91×
39Pennsylvania~40K0.88×
40Colorado~20K0.88×
41Louisiana~10K0.88×
42Tennessee~20K0.87×
43Alabama~20K0.87×
44Missouri~20K0.86×
45South Carolina~20K0.86×
46Oregon~10K0.86×
47Michigan~30K0.85×
48Wisconsin~20K0.85×
49Minnesota~20K0.83×
50Florida~70K0.78×
Fig. 06

Affinity by region

Affinity by region — Indian fast food, United States
0.78×1.00×2.15×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Indian fast food. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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