Jaguar Cars Audience in United States

Jaguar Cars has an estimated audience of 5,736,281 people in United States. 25.5% are female, 74.5% are male, average age 38.7. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Kia Sportage.

The average Jaguar Cars fan in United States is 38.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Jaguar Cars audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Luxury Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Brand · Subtype: Car manufacturer

Demographics of Jaguar Cars fans

Demographic split for Jaguar Cars audience in United States
MetricValue
Female25.5%
Male74.5%
Average age38.7
Estimated audience size5,736,281

Audience persona

The typical Jaguar Cars fan in United States is more male, around 38.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Jaguar Cars in United States
RegionReachAffinity
California724,3971.15×
Texas630,0221.28×
Florida454,0081.17×
New York319,7661×
Illinois219,5041.15×
Georgia210,8301.19×
Pennsylvania197,4061.02×
North Carolina187,5191.09×
Ohio181,5841.03×
Michigan158,7551.06×
New Jersey148,5631.02×
Virginia141,5261.01×
Arizona126,9501.08×
Washington121,8351.06×
Tennessee117,1011.02×
Indiana116,3271.11×
Massachusetts109,9800.97×
Missouri97,4081.05×
Maryland93,8770.95×
Alabama87,6411.09×
South Carolina87,5891.01×
Colorado85,0060.94×
Louisiana83,4941.13×
Wisconsin76,8580.89×
Minnesota74,9130.91×
Oklahoma73,9481.16×
Kentucky71,4090.99×
Arkansas59,1071.25×
Connecticut57,4041×
Oregon56,2790.86×
Utah54,3891.06×
Mississippi52,4811.11×
Nevada51,5520.93×
Kansas49,5141.1×
Iowa46,8620.99×
Nebraska33,2261.16×
New Mexico30,4491.06×
Idaho28,9911.01×
West Virginia22,7070.85×
Hawaii20,4680.83×
New Hampshire18,8460.83×
Washington, District of Columbia17,5651.02×
Maine16,0880.78×
Delaware14,8080.94×
Rhode Island14,0420.77×
Montana12,5790.79×
South Dakota11,3780.86×
North Dakota10,3880.88×
Alaska10,1500.83×
Vermont7,7450.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jaguar Cars audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Kia Sportage28.09×Cars & Mobility
Lewis Hamilton15.51×Sports
Income tax13.19×Business & Career
Houston Astros8.35×Sports
Porsche 91115.03×Cars & Mobility
Max Verstappen11.06×Sports
Land Rover8.7×Cars & Mobility
Maserati9.58×Cars & Mobility
High-net-worth individual7.94×Business & Career
Honda HR-V19.36×Cars & Mobility
Jeep Grand Cherokee7.98×Cars & Mobility
Charles, Prince of Wales18.87×Politics & Society
Los Angeles Dodgers5.09×Sports
Livemusic3.77×Music & Radio
Family car6.67×Cars & Mobility
Pre-school playgroup19.98×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jaguar Cars audience
TraitClusterScore
Luxury OrientationPREMIUM2.72
Family OrientationCONSERVATISM1.93
LGBTQ+ IdentityOPEN1.88
Quality AwarenessPREMIUM1.65
Early Adopter MentalityPOWER1.59
Sports ActivityPOWER1.4

Worldwide distribution

Worldwide audience distribution share by country for Jaguar Cars
CountryShare
United States19.6%
China10.8%
United Kingdom7.9%

See Jaguar Cars audiences in other countries

More Car manufacturer audiences in United States

Frequently asked questions

How many fans does Jaguar Cars have in United States?

Jaguar Cars has an estimated audience of 5,736,281 people in United States, concentrated in California and Texas.

What is the gender split and age of Jaguar Cars fans?

25.5% of Jaguar Cars fans are female, 74.5% are male, with an average age of 38.7 years.

Which brands do Jaguar Cars fans like most?

Jaguar Cars fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Jaguar Cars fans live in United States?

Jaguar Cars fans in United States are most concentrated in California (reach 724,397), Texas (reach 630,022), and Florida (reach 454,008). These three regions account for the largest share of the active audience.

What other brands do Jaguar Cars fans also like?

Beyond Jaguar Cars itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Kia Sportage (28.09×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jaguar Cars. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.