Rascasse Audience Intelligence

Jason Aldean Audience in United States

Jason Aldean has an estimated audience of 4M people in United States.

The average Jason Aldean fan in United States is 40.4 years old, more female, and lives primarily in California.

By number of fans, Jason Aldean ranks #20 among the 508 objects in Country music in United States — 2.6× the group median.

Its fans are 3.0 years younger than the group average of 43.4.

Women make up 61.9% of the fan base, 5.3 percentage points more than the group average.

Compared with the other 507 objects in Country music, Jason Aldean fans stand out for their interest in Keith Urban, Country Music Television and Morgan Wallen.

Interest is seasonal: July, August and September account for 50% of the year's searches, December is the quietest month.

Most fans live in California, Tennessee, Florida.

Top affinities include Billy Ray Cyrus, Toby Keith, Chris Stapleton, with strongest over-indexing on Billy Ray Cyrus (7.5× the country average).

Demographically, the Jason Aldean audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Spirituality, Community Orientation.

The typical Jason Aldean fan in United States is more female, around 40.4 years old, with strong Spirituality tendencies and a notable affinity for Billy Ray Cyrus.

Category: Music & Radio · Type: Person · Subtype: Country music

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
4M
in United States
Gender
61.9%♀
38.1% male
Age
40.4
average years
Country rank
#8281
among all objects in United States
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Jason Aldean fans

61.9% are female, 38.1% are male, average age 40.4.

Fig. 02

Gender split

61.9%
Female
38.1%
Male
Demographic split for Jason Aldean audience in United States
MetricValue
Female61.9%
Male38.1%
Average age40.4
Estimated audience size4M
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Jason Aldean audience in United States
Age bracketShare%
16-2421%
25-3418%
35-4418%
45-5422%
55+22%
Fig. 04

Worldwide distribution

84.8%

of the worldwide Jason Aldean audience comes from United States.

Worldwide audience distribution share by country for Jason Aldean
CountryShare
United States84.8%
Canada4.3%
Nigeria2.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Jason Aldean fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~200K2.47×
02West Virginia~40K1.70×
03Mississippi~60K1.60×
04Arkansas~50K1.54×
05Alabama~80K1.41×
06South Dakota~10K1.40×
07Kentucky~70K1.32×
08Oklahoma~60K1.32×
09Pennsylvania~200K1.29×
10Louisiana~70K1.26×
11South Carolina~80K1.25×
12Wyoming~8K1.21×
13Wisconsin~80K1.20×
14Georgia~200K1.17×
15North Carolina~200K1.17×
16Iowa~40K1.17×
17New Mexico~30K1.15×
18Indiana~90K1.13×
19Idaho~20K1.13×
20Missouri~80K1.11×
21Nevada~40K1.09×
22Ohio~100K1.07×
23Nebraska~20K1.07×
24Michigan~100K1.02×
25North Dakota~9K1.02×
26Maine~20K1.01×
27New Hampshire~20K1.01×
28Kansas~30K0.98×
29Montana~10K0.98×
30Virginia~100K0.94×
31Minnesota~60K0.93×
32Utah~40K0.92×
33Delaware~10K0.87×
34Colorado~60K0.85×
35Vermont~6K0.80×
36Florida~200K0.79×
37Illinois~100K0.79×
38New Jersey~90K0.78×
39Arizona~70K0.78×
40Texas~200K0.74×
41Oregon~40K0.72×
42Connecticut~30K0.63×
43New York~100K0.60×
44Rhode Island~8K0.60×
45Maryland~40K0.59×
46Washington~50K0.58×
47Massachusetts~50K0.57×
48Alaska~5K0.57×
49California~200K0.48×
50Hawaii~7K0.40×
Fig. 06

Affinity by region

Affinity by region — Jason Aldean, United States
0.40×1.00×2.47×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Jason Aldean audience vs. the country average
#·InterestCategoryAffinity×
01Billy Ray CyrusMusic & Radio7.50×
02Toby KeithMusic & Radio7.47×
03Chris StapletonMusic & Radio6.94×
04Kacey MusgravesMusic & Radio6.88×
05Luke BryanMusic & Radio6.70×
06Keith UrbanMusic & Radio6.36×
07Shania TwainMusic & Radio6.20×
08Lainey WilsonMusic & Radio6.15×
09George StraitMusic & Radio6.15×
10Alan JacksonMusic & Radio5.79×
11Country Music TelevisionMusic & Radio5.79×
12Riley GreenMusic & Radio5.57×
13Zach BryanMusic & Radio5.07×
14Ella LangleyMusic & Radio4.59×
15Megan MoroneyMusic & Radio4.59×
16Dolly PartonMusic & Radio4.03×
17Morgan WallenMusic & Radio4.02×
18BiblePolitics & Society2.17×
19JesusPolitics & Society1.93×
20Country musicMusic & Radio1.57×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Jason Aldean audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Jason Aldean audience vs. the country average · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.32×
Community OrientationOPEN1.23×
PatriotismCONSERVATISM1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Jason Aldean audience vs. the country average · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.81×
Luxury OrientationPREMIUM0.81×
Early Adopter MentalityPOWER0.86×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Jason Aldean over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/jason-aldean-5678” · Methodology