KARK 4 News Audience in United States
KARK 4 News has an estimated audience of 717,537 people in United States. 67.9% are female, 32.1% are male, average age 43.5. Top regions: Arkansas, Tennessee, Texas. Top brand affinities: Mackenzie Foy, Nick Jr. (Australia), The Tree of Life (film), Ural Mountains, Jbc.
The average KARK 4 News fan in United States is 43.5 years old, more female, and lives primarily in Arkansas. The audience is concentrated in Arkansas, Tennessee, Texas. Top brand affinities include Mackenzie Foy, Nick Jr. (Australia), The Tree of Life (film), with strongest over-indexing on Mackenzie Foy (4.71× the country average). Demographically, the KARK 4 News audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Tradition, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 41 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of KARK 4 News fans
| Metric | Value |
|---|---|
| Female | 67.9% |
| Male | 32.1% |
| Average age | 43.5 |
| Estimated audience size | 717,537 |
Audience persona
The typical KARK 4 News fan in United States is more female, around 43.5 years old, with strong Tradition tendencies and a notable affinity for Mackenzie Foy.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Arkansas | 218,809 | 37.01× |
| Tennessee | 4,893 | 0.34× |
| Texas | 4,853 | 0.08× |
| Oklahoma | 2,415 | 0.3× |
| Missouri | 2,101 | 0.18× |
| Louisiana | 1,667 | 0.18× |
| Florida | 1,564 | 0.03× |
| Virginia | 1,457 | 0.08× |
| Mississippi | 1,099 | 0.19× |
| California | 915 | 0.01× |
| Pennsylvania | 824 | 0.03× |
| Colorado | 817 | 0.07× |
| Kansas | 789 | 0.14× |
| Ohio | 685 | 0.03× |
| Kentucky | 663 | 0.07× |
| Alabama | 642 | 0.06× |
| New York | 642 | 0.02× |
| West Virginia | 640 | 0.19× |
| South Carolina | 607 | 0.06× |
| Indiana | 592 | 0.05× |
| Illinois | 569 | 0.02× |
| Iowa | 562 | 0.09× |
| North Carolina | 550 | 0.03× |
| Georgia | 546 | 0.02× |
| Michigan | 545 | 0.03× |
| Wisconsin | 543 | 0.05× |
| Massachusetts | 528 | 0.04× |
| New Hampshire | 528 | 0.19× |
| Arizona | 523 | 0.04× |
| Wyoming | 518 | 0.49× |
| Nebraska | 517 | 0.14× |
| Connecticut | 516 | 0.07× |
| New Mexico | 514 | 0.14× |
| Nevada | 512 | 0.07× |
| Oregon | 506 | 0.06× |
| Utah | 503 | 0.08× |
| Maryland | 497 | 0.04× |
| New Jersey | 496 | 0.03× |
| Minnesota | 485 | 0.05× |
| Washington | 468 | 0.03× |
| Washington, District of Columbia | 329 | 0.15× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mackenzie Foy | 4.71× | Fashion & Accessoires |
| Nick Jr. (Australia) | 1.53× | Kids & Family |
| The Tree of Life (film) | 1.63× | Movies & TV |
| Ural Mountains | 1.56× | Travel & Leisure |
| Jbc | 2.56× | Kids & Family |
| Cachaça | 1.65× | Food & Beverages |
| Junior Chamber International | 1.55× | Politics & Society |
| JBM | 2.17× | Music & Radio |
| Jamnalal Bajaj Institute of Management Studies | 2.18× | Business & Career |
| J. B. Holmes | 2.23× | Sports |
| Jebel Ali Free Zone | 1.99× | Business & Career |
| Seven Sister States | 1.76× | |
| JBoss (company) | 1.57× | |
| Tate St Ives | 2.11× | |
| Brive-la-Gaillarde | 1.53× | |
| Pips, Chips & Videoclips | 2.4× | Music & Radio |
| Tonight with Boy Abunda | 1.83× | Movies & TV |
| Urla, İzmir | 1.64× | Travel & Leisure |
| Tonight with Boy Abunda | 1.59× | Movies & TV |
| JCLU Forever | 2.2× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.18 |
| Family Orientation | CONSERVATISM | 1.16 |
| Need for Security | CONSERVATISM | 1.12 |
| DIY Mentality | THRILL | 1.11 |
| Community Orientation | OPEN | 1.08 |
| Price Sensitivity | PREMIUM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.5% |
| China | 0.1% |
| Italy | 0.1% |
See KARK 4 News audiences in other countries
More Movies & TV audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
Frequently asked questions
How many fans does KARK 4 News have in United States?
KARK 4 News has an estimated audience of 717,537 people in United States, concentrated in Arkansas and Tennessee.
What is the gender split and age of KARK 4 News fans?
67.9% of KARK 4 News fans are female, 32.1% are male, with an average age of 43.5 years.
Which brands do KARK 4 News fans like most?
KARK 4 News fans show strongest brand affinity for Mackenzie Foy (4.71×), Nick Jr. (Australia) (1.53×), and The Tree of Life (film) (1.63×) over the country average.
Where do KARK 4 News fans live in United States?
KARK 4 News fans in United States are most concentrated in Arkansas (reach 218,809), Tennessee (reach 4,893), and Texas (reach 4,853). These three regions account for the largest share of the active audience.
What other brands do KARK 4 News fans also like?
Beyond KARK 4 News itself, the audience over-indexes on Nick Jr. (Australia) (1.53×), The Tree of Life (film) (1.63×), Ural Mountains (1.56×), and Jbc (2.56×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for KARK 4 News. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.