Rascasse Audience Intelligence

Kevin Gates Audience in United States

Kevin Gates has an estimated audience of 4.1M people in United States.

#51among Hip hop in United States#1001among people in United States#672in Music & Radio

The average Kevin Gates fan in United States is 33.7 years old, balanced, and lives primarily in Texas.

By number of fans, Kevin Gates ranks #51 among the 1357 objects in Hip hop in United States.

Its fans are 1.7 years older than the group average of 32.0.

Women make up 53.4% of the fan base, 3.8 percentage points more than the group average.

Compared with the other 1356 objects in Hip hop, Kevin Gates fans stand out for their interest in Selma Blair, Rod Wave and Lil Duval.

Most fans live in Texas, California, Florida.

Top affinities include Selma Blair, Rod Wave, Lil Duval, with strongest over-indexing on Selma Blair (13.58× the country average).

Demographically, the Kevin Gates audience skews balanced with an average age of 33.7, and over-indexes on personality traits such as Extroversion, Price Sensitivity.

The typical Kevin Gates fan in United States is balanced, around 33.7 years old, with strong Extroversion tendencies and a notable affinity for Selma Blair.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
4.1M
in United States
Gender
53.4%♀
46.6% male
Age
33.7
average years
Country rank
#8111
among all objects in United States
Fig. 01

Search interest · 12-month trend

-46%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Kevin Gates fans

53.4% are female, 46.6% are male, average age 33.7.

Fig. 02

Gender split

53.4%
Female
46.6%
Male
Demographic split for Kevin Gates audience in United States
MetricValue
Female53.4%
Male46.6%
Average age33.7
Estimated audience size4.1M
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the Kevin Gates audience in United States
Age bracketShare%
16-2432%
25-3426%
35-4420%
45-5414%
55+8%
Fig. 04

Worldwide distribution

80.8%

of the worldwide Kevin Gates audience comes from United States.

Worldwide audience distribution share by country for Kevin Gates
CountryShare
United States80.8%
Canada2.9%
United Kingdom2.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Kevin Gates fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~200K3.47×
02Mississippi~100K2.74×
03Alabama~100K2.06×
04Arkansas~60K1.64×
05Georgia~200K1.55×
06South Carolina~100K1.49×
07Tennessee~100K1.46×
08North Carolina~200K1.40×
09Oklahoma~60K1.31×
10Texas~400K1.28×
11Kentucky~70K1.28×
12Indiana~100K1.19×
13South Dakota~10K1.16×
14Missouri~80K1.14×
15Ohio~200K1.08×
16Maryland~80K1.06×
17North Dakota~10K1.05×
18Illinois~200K1.01×
19Florida~300K1.00×
20Nebraska~20K1.00×
21West Virginia~20K0.99×
22Virginia~100K0.98×
23Michigan~100K0.96×
24Washington, District of Columbia~8K0.93×
25Iowa~40K0.92×
26New Mexico~20K0.92×
27Colorado~60K0.89×
28Nevada~30K0.88×
29Delaware~10K0.83×
30Kansas~30K0.82×
31Arizona~70K0.79×
32Wisconsin~60K0.78×
33Montana~10K0.78×
34Pennsylvania~100K0.76×
35Minnesota~50K0.74×
36Alaska~6K0.69×
37California~300K0.66×
38New York~200K0.66×
39Washington~60K0.66×
40Connecticut~30K0.66×
41Rhode Island~8K0.65×
42Hawaii~10K0.63×
43Wyoming~4K0.63×
44New Jersey~70K0.61×
45Massachusetts~50K0.60×
46New Hampshire~9K0.59×
47Idaho~10K0.56×
48Maine~9K0.55×
49Oregon~30K0.54×
50Utah~20K0.46×
Fig. 06

Affinity by region

Affinity by region — Kevin Gates, United States
0.46×1.00×3.47×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Kevin Gates audience vs. the country average
#·InterestCategoryAffinity×
01Selma BlairMovies & TV13.58×
02Rod WaveMusic & Radio11.93×
03Lil DuvalMovies & TV11.77×
04Juliette LewisMovies & TV11.67×
05Chief KeefMusic & Radio11.41×
06Alicia SilverstoneMovies & TV10.74×
07Lil DurkMusic & Radio10.63×
08Lil BabyMusic & Radio9.14×
09Navy PierTravel & Leisure8.93×
10Jessica BielMovies & TV8.71×
11Robert De NiroMovies & TV8.54×
12Mo'NiqueMovies & TV8.47×
13Rob SchneiderMovies & TV8.21×
14Teyana TaylorMovies & TV7.25×
15Jim CarreyMovies & TV6.85×
16DiddyMusic & Radio5.95×
17Sean CombsMusic & Radio4.52×
18Southern hip hopMusic & Radio3.30×
19WingstopFood & Beverages2.97×
20TMZInternet & Social Media2.35×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Kevin Gates audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Kevin Gates audience vs. the country average · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.57×
Price SensitivityPREMIUM1.21×
Family OrientationCONSERVATISM1.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Kevin Gates audience vs. the country average · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.74×
Quality AwarenessPREMIUM0.76×
SustainabilityBALANCE0.79×
0×1.00× baseline2×
Appendix

Explore more audiences

More Hip hop audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Kevin Gates over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/kevin-gates-20744” · Methodology