Like Mike Audience in United States

Like Mike logo

Like Mike has an estimated audience of 658,615 people in United States. 50.7% are female, 49.3% are male, average age 37.0. Top regions: California, Texas, Florida. Top brand affinities: Remember the Titans, Autism Awareness, Diabetes mellitus awareness, DraftKings, PSV Eindhoven.

The average Like Mike fan in United States is 37.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Remember the Titans, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Remember the Titans (53.36× the country average). Demographically, the Like Mike audience skews balanced with an average age of 37.0, and over-indexes on personality traits such as Family Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Like Mike fans

Demographic split for Like Mike audience in United States
MetricValue
Female50.7%
Male49.3%
Average age37.0
Estimated audience size658,615

Audience persona

The typical Like Mike fan in United States is balanced, around 37.0 years old, with strong Family Orientation tendencies and a notable affinity for Remember the Titans.

Top regions in United States

Top regions ranked by reach for Like Mike in United States
RegionReachAffinity
California77,1821.07×
Texas71,6871.27×
Florida47,0661.06×
New York36,0880.98×
Georgia28,1911.39×
Illinois24,2751.11×
North Carolina23,8191.2×
Pennsylvania23,0561.04×
Ohio22,2751.1×
Michigan18,7321.09×
Virginia16,1281.01×
New Jersey15,9360.95×
Tennessee15,7991.2×
Arizona14,1861.05×
Indiana14,0671.17×
Maryland13,9321.23×
Massachusetts12,0410.93×
Missouri11,8071.11×
Washington11,7540.89×
Louisiana11,7221.38×
South Carolina10,9801.11×
Alabama10,7981.17×
Colorado9,9110.95×
Kentucky9,5981.16×
Oklahoma9,0701.24×
Wisconsin8,7830.89×
Minnesota8,6080.91×
Mississippi7,0021.29×
Oregon6,8070.9×
Nevada6,6541.04×
Arkansas6,2811.16×
Connecticut6,1480.93×
Kansas5,6601.09×
Utah5,4600.93×
Iowa5,0190.92×
New Mexico3,2440.98×
Nebraska3,1770.96×
West Virginia2,7070.88×
Idaho2,6910.81×
Hawaii2,1140.75×
Washington, District of Columbia2,0261.02×
New Hampshire1,8740.72×
Rhode Island1,8690.89×
Delaware1,8621.02×
Maine1,4720.62×
Montana1,3160.72×
South Dakota1,2270.81×
North Dakota1,2100.89×
Alaska9940.71×
Vermont7430.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Like Mike audience
BrandAffinityCategory
Remember the Titans53.36×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
DraftKings26.43×Sports
PSV Eindhoven62.52×Sports
Vanessa Kirby18.32×Movies & TV
Novak Djokovic19.83×Sports
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Luka Dončić14.15×Sports
Google Maps4.44×Internet & Social Media
Napoleon Dynamite15.83×Movies & TV
Aaron Rodgers7.02×Sports
Income tax13.19×Business & Career
Thandie Newton20×Movies & TV
Vin Diesel16.17×Movies & TV
Giannis Antetokounmpo11.38×Sports
Venus Williams14.27×Sports
Enterprise Rent-A-Car5.42×Cars & Mobility
Amanda Seyfried9.39×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Like Mike audience
TraitClusterScore
Family OrientationCONSERVATISM1.47
Career OrientationPOWER1.16
Luxury OrientationPREMIUM1.1
Early Adopter MentalityPOWER1.05
ExtroversionTHRILL1.04
Price SensitivityPREMIUM1.02

Worldwide distribution

Worldwide audience distribution share by country for Like Mike
CountryShare
United States58.7%
Poland4.8%
Brazil4.1%

See Like Mike audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Like Mike have in United States?

Like Mike has an estimated audience of 658,615 people in United States, concentrated in California and Texas.

What is the gender split and age of Like Mike fans?

50.7% of Like Mike fans are female, 49.3% are male, with an average age of 37.0 years.

Which brands do Like Mike fans like most?

Like Mike fans show strongest brand affinity for Remember the Titans (53.36×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Like Mike fans live in United States?

Like Mike fans in United States are most concentrated in California (reach 77,182), Texas (reach 71,687), and Florida (reach 47,066). These three regions account for the largest share of the active audience.

What other brands do Like Mike fans also like?

Beyond Like Mike itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), DraftKings (26.43×), and PSV Eindhoven (62.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Like Mike. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.