Rascasse Audience Intelligence

Like Mike Audience in United States

A data profile of the people who buy, follow and care about Like Mike in United States — modelled from more than twelve digital signal sources. Like Mike has an estimated audience of 675,168 people in United States.

#2586among Movie / TV Show / Series in United States#5677in Movies & TV

The average Like Mike fan in United States is 37.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Remember the Titans, Giannis Antetokounmpo, Vanessa Kirby, with strongest over-indexing on Remember the Titans (112.59× the country average).

Demographically, the Like Mike audience skews balanced with an average age of 37.0, and over-indexes on personality traits such as Career Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Like Mike fan in United States is balanced, around 37.0 years old, with strong Career Orientation tendencies and a notable affinity for Remember the Titans.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Like Mike profile in United States.

Audience size
675K
in United States
Gender
50.7%♀
49.3% male
Age
37.0
average years
Country rank
#30564
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Like Mike viewers

50.7% are female, 49.3% are male, average age 37.0.

Fig. 02

Gender split

50.7%
Female
49.3%
Male
Demographic split for Like Mike audience in United States
MetricValue
Female50.7%
Male49.3%
Average age37.0
Estimated audience size675,168
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the Like Mike audience in United States
Age bracketShare%
16-1926%
20-2922%
30-3917%
40-4917%
50+18%
Fig. 04

Worldwide distribution

57.1%

of the worldwide Like Mike audience comes from United States.

Worldwide audience distribution share by country for Like Mike
CountryShare
United States57.1%
Poland4.6%
Canada4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Like Mike audience in United States is strongest.

Fig. 05

Top regions by affinity

Like Mike fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~10K1.37×
02Georgia~30K1.32×
03Mississippi~7K1.29×
04Alabama~10K1.24×
05Texas~70K1.22×
06Maryland~10K1.22×
07Arkansas~7K1.22×
08Oklahoma~9K1.21×
09Kentucky~10K1.18×
10Tennessee~20K1.16×
11Indiana~10K1.16×
12North Carolina~20K1.15×
13Michigan~20K1.09×
14Missouri~10K1.09×
15Kansas~6K1.09×
16Ohio~20K1.08×
17South Carolina~10K1.08×
18Delaware~2K1.06×
19Illinois~20K1.05×
20New Mexico~3K1.02×
21Pennsylvania~20K1.01×
22Virginia~20K1.01×
23Arizona~10K1.01×
24Nevada~6K1.01×
25California~70K0.99×
26Washington, District of Columbia~2K0.99×
27Nebraska~3K0.98×
28North Dakota~1K0.98×
29Florida~40K0.95×
30Iowa~5K0.95×
31West Virginia~3K0.95×
32Connecticut~6K0.94×
33New York~30K0.93×
34Rhode Island~2K0.93×
35New Jersey~20K0.92×
36Colorado~10K0.92×
37Utah~5K0.92×
38South Dakota~1K0.91×
39Oregon~7K0.90×
40Wisconsin~9K0.89×
41Minnesota~8K0.89×
42Massachusetts~10K0.88×
43Idaho~3K0.88×
44Washington~10K0.86×
45Alaska~1K0.85×
46Montana~2K0.83×
47Hawaii~2K0.77×
48Vermont<1K0.77×
49New Hampshire~2K0.76×
50Maine~2K0.75×
Fig. 06

Affinity by region

Affinity by region — Like Mike, United States
0.75×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Like Mike audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Like Mike audience
#·InterestCategoryAffinity×
01Remember the TitansMovies & TV112.59×
02Google Street ViewInternet & Social Media28.84×
03Giannis AntetokounmpoSports20.46×
04Thandie NewtonMovies & TV20.00×
05Tobias HarrisSports20.00×
06Erin AndrewsSports20.00×
07Tim DuncanSports20.00×
08Bill RussellSports20.00×
09Zach LaVineSports20.00×
10Vanessa KirbyMovies & TV19.97×
11Kevin LoveSports19.33×
12BoratMovies & TV15.39×
13Isla FisherMovies & TV13.41×
14Lamborghini UrusCars & Mobility13.40×
15Russell WestbrookSports13.05×
16Amanda SeyfriedMovies & TV10.01×
17Minnesota TimberwolvesSports5.34×
18Beauty salonsBeauty & Wellness2.23×
19XInternet & Social Media1.82×
20CookingFood & Beverages1.76×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Like Mike audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Like Mike audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.59×
Family OrientationCONSERVATISM1.51×
IndulgenceJOY1.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Like Mike audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.65×
SustainabilityBALANCE0.76×
Design AffinityPREMIUM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Like Mike have in United States?

Like Mike has an estimated audience of 675,168 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Like Mike viewers?

50.7% of Like Mike fans are female, 49.3% are male, with an average age of 37.0 years.

03

Which brands do Like Mike fans like most?

Like Mike fans show strongest brand affinity for Remember the Titans (112.59×), Giannis Antetokounmpo (20.46×), and Vanessa Kirby (19.97×) over the country average.

04

Where do Like Mike fans live in United States?

Like Mike fans in United States are most concentrated in California (reach ~70K), Texas (reach ~70K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Like Mike fans also like?

Beyond Like Mike itself, the audience over-indexes on Giannis Antetokounmpo (20.46×), Vanessa Kirby (19.97×), Google Street View (28.84×), and Thandie Newton (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Like Mike audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Like Mike. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →