Rascasse Audience Intelligence

Mill Street Brewery Target Market in United States

A data profile of the people who buy, follow and care about Mill Street Brewery in United States — modelled from more than twelve digital signal sources. Mill Street Brewery has an estimated audience of 265,164 people in United States.

#60among Beer in United States#5336among Brand in United States#2617in Food & Beverages

The average Mill Street Brewery fan in United States is 39.4 years old, more male, and lives primarily in Massachusetts.

The audience is concentrated in Massachusetts, New York, California.

Category: Food & Beverages · Type: Brand · Subtype: Beer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mill Street Brewery profile in United States.

Audience size
265K
in United States
Gender
44.2%♀
55.8% male
Age
39.4
average years
Country rank
#51394
Brand in United States
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Mill Street Brewery

44.2% are female, 55.8% are male, average age 39.4.

Fig. 02

Gender split

44.2%
Female
55.8%
Male
Demographic split for Mill Street Brewery audience in United States
MetricValue
Female44.2%
Male55.8%
Average age39.4
Estimated audience size265,164
Fig. 03

Age distribution

Ø 39.4
average years
Age distribution of the Mill Street Brewery audience in United States
Age bracketShare%
16-1918%
20-2921%
30-3920%
40-4921%
50+20%
Fig. 04

Worldwide distribution

28.9%

of the worldwide Mill Street Brewery audience comes from United States.

Worldwide audience distribution share by country for Mill Street Brewery
CountryShare
United Kingdom43.5%
United States28.9%
Australia8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mill Street Brewery audience in United States is strongest.

Fig. 05

Top regions by affinity

Mill Street Brewery customers by region in United States
#RegionReachAffinity×
01Massachusetts~20K4.15×
02Rhode Island~2K2.47×
03South Carolina~7K1.78×
04New Hampshire~2K1.68×
05Pennsylvania~10K1.63×
06Nevada~4K1.62×
07Virginia~10K1.57×
08Connecticut~4K1.44×
09Louisiana~5K1.43×
10Wisconsin~5K1.39×
11Vermont<1K1.39×
12Alabama~5K1.32×
13Michigan~9K1.29×
14New York~20K1.21×
15New Jersey~8K1.18×
16Oregon~3K1.13×
17Maine~1K1.08×
18Hawaii~1K1.00×
19Indiana~5K0.98×
20Alaska<1K0.97×
21North Dakota<1K0.96×
22South Dakota<1K0.95×
23West Virginia~1K0.94×
24Montana<1K0.94×
25Delaware<1K0.94×
26Kentucky~3K0.93×
27Iowa~2K0.93×
28Idaho~1K0.92×
29New Mexico~1K0.92×
30Mississippi~2K0.91×
31Nebraska~1K0.91×
32Washington, District of Columbia<1K0.91×
33Arkansas~2K0.90×
34Minnesota~3K0.87×
35Utah~2K0.86×
36Kansas~2K0.86×
37Missouri~3K0.84×
38Oklahoma~2K0.84×
39Illinois~6K0.74×
40Tennessee~4K0.74×
41Maryland~3K0.74×
42Colorado~3K0.74×
43Arizona~4K0.72×
44Georgia~6K0.71×
45Ohio~6K0.70×
46Washington~4K0.70×
47North Carolina~5K0.69×
48California~20K0.58×
49Texas~10K0.57×
50Florida~9K0.53×
Fig. 06

Affinity by region

Affinity by region — Mill Street Brewery, United States
0.53×1.00×4.15×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Mill Street Brewery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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