Mochi Audience in United States
Mochi has an estimated audience of 494,304 people in United States. 72.6% are female, 27.4% are male, average age 34.4. Top regions: California, Texas, Florida.
The average Mochi fan in United States is 34.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Food & Beverages · Type: Topic · Subtype: Sweet
Demographics of Mochi fans
| Metric | Value |
|---|---|
| Female | 72.6% |
| Male | 27.4% |
| Average age | 34.4 |
| Estimated audience size | 494,304 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 56,513 | 1.04× |
| Texas | 45,511 | 1.07× |
| Florida | 32,117 | 0.96× |
| New York | 27,956 | 1.01× |
| Pennsylvania | 16,329 | 0.98× |
| Illinois | 16,191 | 0.98× |
| North Carolina | 15,608 | 1.05× |
| Ohio | 15,334 | 1.01× |
| Georgia | 14,796 | 0.97× |
| Virginia | 12,624 | 1.05× |
| Michigan | 12,485 | 0.97× |
| New Jersey | 11,273 | 0.9× |
| Washington | 11,272 | 1.14× |
| Massachusetts | 10,196 | 1.05× |
| Arizona | 9,431 | 0.93× |
| Tennessee | 9,318 | 0.94× |
| Missouri | 8,744 | 1.1× |
| Wisconsin | 8,724 | 1.17× |
| Indiana | 8,620 | 0.95× |
| Colorado | 8,179 | 1.05× |
| Maryland | 7,941 | 0.93× |
| Minnesota | 7,807 | 1.1× |
| South Carolina | 7,167 | 0.96× |
| Kentucky | 5,808 | 0.94× |
| Louisiana | 5,651 | 0.89× |
| Oregon | 5,646 | 1.0× |
| Oklahoma | 5,608 | 1.02× |
| Connecticut | 5,376 | 1.08× |
| Alabama | 5,342 | 0.77× |
| Hawaii | 5,019 | 2.36× |
| Nevada | 4,906 | 1.03× |
| Iowa | 4,227 | 1.04× |
| Utah | 4,183 | 0.95× |
| Kansas | 4,119 | 1.06× |
| Mississippi | 3,753 | 0.92× |
| Arkansas | 3,511 | 0.86× |
| Nebraska | 2,804 | 1.13× |
| Idaho | 2,131 | 0.86× |
| New Mexico | 2,026 | 0.82× |
| New Hampshire | 2,021 | 1.04× |
| Maine | 2,010 | 1.14× |
| West Virginia | 1,959 | 0.85× |
| Rhode Island | 1,455 | 0.93× |
| Montana | 1,268 | 0.92× |
| Delaware | 1,210 | 0.89× |
| Washington, District of Columbia | 1,187 | 0.8× |
| Alaska | 1,006 | 0.95× |
| South Dakota | 984 | 0.86× |
| Vermont | 848 | 0.98× |
| North Dakota | 836 | 0.82× |
Worldwide distribution
| Country | Share |
|---|---|
| Taiwan | 9.9% |
| United States | 8.2% |
| Japan | 7.3% |
See Mochi audiences in other countries
More Sweet audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for Mochi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.