Monocular Audience in United States
Monocular has an estimated audience of 638,347 people in United States. 13.3% are female, 86.7% are male, average age 48.2. Top regions: California, Texas, Florida.
The average Monocular fan in United States is 48.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Monocular audience skews more male with an average age of 48.2, and over-indexes on personality traits such as Sustainability, Patriotism.
Category: Technology & Electronics · Type: Topic
Demographics of Monocular fans
| Metric | Value |
|---|---|
| Female | 13.3% |
| Male | 86.7% |
| Average age | 48.2 |
| Estimated audience size | 638,347 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 68,831 | 0.98× |
| Texas | 44,984 | 0.82× |
| Florida | 32,963 | 0.76× |
| New York | 28,169 | 0.79× |
| Pennsylvania | 19,562 | 0.91× |
| North Carolina | 18,552 | 0.97× |
| Illinois | 18,279 | 0.86× |
| Ohio | 17,128 | 0.87× |
| Michigan | 16,456 | 0.99× |
| Washington | 16,326 | 1.27× |
| Georgia | 15,843 | 0.81× |
| Virginia | 14,550 | 0.94× |
| New Jersey | 14,489 | 0.89× |
| Tennessee | 13,210 | 1.03× |
| Colorado | 11,834 | 1.18× |
| Arizona | 11,680 | 0.9× |
| Massachusetts | 11,384 | 0.91× |
| Missouri | 11,181 | 1.09× |
| Indiana | 11,153 | 0.96× |
| Oregon | 9,965 | 1.36× |
| Wisconsin | 9,816 | 1.02× |
| Minnesota | 9,643 | 1.05× |
| Alabama | 8,332 | 0.93× |
| South Carolina | 8,283 | 0.86× |
| Kentucky | 8,011 | 1× |
| Maryland | 7,862 | 0.72× |
| Oklahoma | 7,725 | 1.09× |
| Louisiana | 7,317 | 0.89× |
| Utah | 6,263 | 1.1× |
| Arkansas | 5,418 | 1.03× |
| Iowa | 5,213 | 0.99× |
| Connecticut | 4,936 | 0.77× |
| Nevada | 4,902 | 0.79× |
| Kansas | 4,819 | 0.96× |
| Mississippi | 4,776 | 0.91× |
| Idaho | 3,725 | 1.16× |
| New Mexico | 3,359 | 1.05× |
| West Virginia | 3,185 | 1.07× |
| Hawaii | 3,157 | 1.15× |
| Maine | 3,111 | 1.36× |
| Nebraska | 3,059 | 0.96× |
| New Hampshire | 2,824 | 1.12× |
| Montana | 2,744 | 1.55× |
| Alaska | 2,088 | 1.53× |
| Rhode Island | 1,689 | 0.83× |
| South Dakota | 1,458 | 0.99× |
| Vermont | 1,377 | 1.23× |
| Wyoming | 1,349 | 1.43× |
| Washington, District of Columbia | 1,342 | 0.7× |
| Delaware | 1,124 | 0.64× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.88 |
| Patriotism | CONSERVATISM | 1.78 |
| Quality Awareness | PREMIUM | 1.55 |
| Risk Appetite | THRILL | 1.5 |
| Individualism | JOY | 1.49 |
| Need for Security | CONSERVATISM | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.6% |
| Japan | 6.6% |
| United Kingdom | 5.2% |
See Monocular audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Monocular. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.