RTIC Coolers Audience in United States
RTIC Coolers has an estimated audience of 1,221,870 people in United States. 47.0% are female, 53.0% are male, average age 33.3. Top regions: Texas, California, Florida.
The average RTIC Coolers fan in United States is 33.3 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida.
Category: Home & Garden · Type: Brand
Demographics of RTIC Coolers fans
| Metric | Value |
|---|---|
| Female | 47.0% |
| Male | 53.0% |
| Average age | 33.3 |
| Estimated audience size | 1,221,870 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 144,734 | 1.38× |
| California | 86,402 | 0.64× |
| Florida | 75,513 | 0.91× |
| North Carolina | 47,399 | 1.29× |
| Pennsylvania | 37,793 | 0.92× |
| Georgia | 37,636 | 1.0× |
| Michigan | 31,958 | 1.0× |
| Ohio | 31,369 | 0.83× |
| New York | 29,106 | 0.43× |
| Virginia | 27,873 | 0.94× |
| South Carolina | 27,785 | 1.51× |
| Tennessee | 26,142 | 1.07× |
| Illinois | 26,136 | 0.64× |
| Louisiana | 25,554 | 1.62× |
| Alabama | 25,148 | 1.47× |
| Minnesota | 23,424 | 1.34× |
| Wisconsin | 22,705 | 1.24× |
| Missouri | 22,189 | 1.13× |
| Arizona | 20,758 | 0.83× |
| Washington | 19,391 | 0.79× |
| Colorado | 18,763 | 0.97× |
| Indiana | 18,554 | 0.83× |
| Kentucky | 15,944 | 1.04× |
| Oklahoma | 15,674 | 1.16× |
| Mississippi | 15,444 | 1.53× |
| Massachusetts | 15,045 | 0.63× |
| New Jersey | 14,973 | 0.48× |
| Arkansas | 13,874 | 1.38× |
| Oregon | 13,772 | 0.98× |
| Maryland | 13,644 | 0.65× |
| Iowa | 11,355 | 1.13× |
| Kansas | 10,377 | 1.08× |
| Utah | 8,769 | 0.8× |
| Idaho | 7,556 | 1.23× |
| Connecticut | 7,358 | 0.6× |
| West Virginia | 7,025 | 1.23× |
| Nevada | 6,563 | 0.56× |
| Nebraska | 6,487 | 1.06× |
| New Mexico | 5,879 | 0.96× |
| Montana | 5,495 | 1.62× |
| Maine | 4,745 | 1.08× |
| Hawaii | 4,419 | 0.84× |
| New Hampshire | 4,357 | 0.91× |
| North Dakota | 3,620 | 1.44× |
| South Dakota | 3,233 | 1.15× |
| Delaware | 3,050 | 0.9× |
| Wyoming | 2,532 | 1.4× |
| Rhode Island | 2,251 | 0.58× |
| Vermont | 1,923 | 0.9× |
| Alaska | 1,383 | 0.53× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.9% |
| Germany | 0.1% |
| Italy | 0.0% |
See RTIC Coolers audiences in other countries
More Home & Garden audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for RTIC Coolers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.