Russian language Audience in United States
Russian language has an estimated audience of 7,666,202 people in United States. 45.2% are female, 54.8% are male, average age 41.7. Top regions: Texas, California, New York.
The average Russian language fan in United States is 41.7 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Demographically, the Russian language audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Career Orientation, Patriotism.
Category: Politics & Society · Type: Topic · Subtype: Language
Demographics of Russian language fans
| Metric | Value |
|---|---|
| Female | 45.2% |
| Male | 54.8% |
| Average age | 41.7 |
| Estimated audience size | 7,666,202 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 1,045,380 | 1.59× |
| California | 952,129 | 1.13× |
| New York | 448,900 | 1.05× |
| Florida | 445,193 | 0.86× |
| Georgia | 293,321 | 1.24× |
| Illinois | 286,646 | 1.12× |
| Pennsylvania | 264,884 | 1.03× |
| North Carolina | 250,506 | 1.09× |
| Ohio | 233,060 | 0.99× |
| Virginia | 218,296 | 1.17× |
| New Jersey | 183,912 | 0.94× |
| Washington | 181,784 | 1.18× |
| Michigan | 180,216 | 0.9× |
| Arizona | 157,832 | 1.01× |
| Indiana | 156,058 | 1.11× |
| Tennessee | 142,645 | 0.93× |
| Massachusetts | 139,600 | 0.92× |
| Missouri | 135,228 | 1.09× |
| South Carolina | 130,496 | 1.13× |
| Maryland | 122,261 | 0.93× |
| Minnesota | 112,784 | 1.03× |
| Colorado | 109,181 | 0.9× |
| Oklahoma | 104,411 | 1.23× |
| Wisconsin | 104,240 | 0.9× |
| Oregon | 101,952 | 1.16× |
| Kentucky | 100,178 | 1.04× |
| Alabama | 99,107 | 0.93× |
| Louisiana | 95,364 | 0.96× |
| Nevada | 73,683 | 0.99× |
| Utah | 71,191 | 1.04× |
| Mississippi | 65,473 | 1.04× |
| Iowa | 64,234 | 1.02× |
| Kansas | 62,078 | 1.03× |
| Connecticut | 61,592 | 0.8× |
| Arkansas | 61,227 | 0.97× |
| Nebraska | 43,324 | 1.13× |
| Idaho | 38,092 | 0.99× |
| New Mexico | 36,818 | 0.96× |
| Hawaii | 32,624 | 0.99× |
| West Virginia | 30,582 | 0.86× |
| Maine | 23,186 | 0.84× |
| New Hampshire | 23,147 | 0.77× |
| Alaska | 21,647 | 1.32× |
| Washington, District of Columbia | 19,758 | 0.86× |
| Montana | 19,489 | 0.92× |
| Delaware | 17,989 | 0.85× |
| South Dakota | 17,404 | 0.98× |
| Rhode Island | 15,844 | 0.65× |
| North Dakota | 15,162 | 0.96× |
| Vermont | 9,461 | 0.7× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 3.92 |
| Patriotism | CONSERVATISM | 1.83 |
| Need for Security | CONSERVATISM | 1.36 |
| Individualism | JOY | 1.26 |
| Indulgence | JOY | 1.26 |
| Tradition | CONSERVATISM | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 11.1% |
| Germany | 3.8% |
| Ukraine | 3.6% |
See Russian language audiences in other countries
More Language audiences in United States
- Spanish language (30,015,718)
- Japanese language (18,484,801)
- English language (17,453,632)
- Ancient Greek (15,507,854)
- Italian language (10,170,199)
How to read this data
Audience size is the estimated number of people in United States who actively search for Russian language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.